• Home
  • Latest
  • Fortune 500
  • Finance
  • Tech
  • Leadership
  • Lifestyle
  • Rankings
  • Multimedia
China

China’s reopening after COVID Zero sparks diaspora homecoming rush: ‘A part of me is coming back to life’

By
Bloomberg
Bloomberg
Down Arrow Button Icon
By
Bloomberg
Bloomberg
Down Arrow Button Icon
January 8, 2023, 11:28 AM ET
China is seeing more scenes like this amid loosened COVID restrictions.
China is seeing more scenes like this amid loosened COVID restrictions.Chen Chuhong—China News Service/VCG via Getty Images

There was jubilation and heartache in cities across China as the long-awaited border reopening — the final step in country’s dismantling of Covid Zero  — sparked a homecoming rush for many diaspora.

Gu Tingting was looking forward to seeing her grandfather and eating local cuisine in Beijing after a three-year absence in London, where she works for an energy company.

“I’m gonna cry, I’m back in Beijing and will eat dumplings, lamb skewers, everything I like,” said the 28-year old, who flew into the capital via Hong Kong.

Starting Sunday, China no longer requires quarantine for arrivals after authorities ditched the policy that, along with the exorbitant cost of air fares amid severe capacity constraints, was a major deterrent for travelers. While anyone wanting to enter the country will still need a 48-hour negative Covid test result, the substantial easing in border controls just two weeks before the Lunar New Year holiday marks an end to Beijing’s efforts to keep out the virus.

But the influx of travelers heading into the country is unlikely to be matched by a surge in demand for overseas trips. The flow of Chinese tourists, previously a $280 billion spending force in global holiday hotspots from Paris to Tokyo, will take months if not years to recover to its pre-pandemic level.

A raft of countries have implemented testing requirements on travelers from China after infections surged, and airlines have been reluctant to immediately make major changes to their flight schedules meaning capacity remains tight and prices high.

“The willingness to travel has started to strongly rebound among Chinese,” said Chen Xin, head of China leisure and transport research at UBS Securities. “But it still takes time to be reflected in the outbound travel routes.”

The reopening of China’s borders marks the end of Covid Zero, a strategy that left the world’s second-biggest economy isolated for three years and weighed heavily on the economy. While the measures managed to keep the virus at bay for much of the pandemic as it killed millions elsewhere, they became increasingly irrelevant as the emergence of more infectious variants made stamping out the coronavirus all but impossible.

Royce flew into Shanghai from Hong Kong on Sunday after an almost month-long trip to Australia — his first overseas journey in three years. He waited for four days in Hong Kong to avoid quarantine in the mainland. Royce, who operates an import-export business in Shanghai, plans to leave again for Europe next month to meet clients.

“The reopening is extremely important for the economy,” he said. “For those three years it was shut down, the relationships with our partners in different countries just deteriorated.” 

The government began rolling back quarantine, which was stretched arbitrarily by local authorities in parts of China to almost a month at some points in the pandemic, in June last year, with the pace of change quickening after China abruptly abandoned domestic Covid control measures like mass testing and lockdowns in the final months of 2022.

It is the last country to abolish border restrictions, more than a year after early Covid Zero proponents such as Singapore, Australia and New Zealand resumed quarantine-free international travel. 

The reopening won’t bring much risk of a new outbreak because the BQ and XBB subvariants are still part of the omicron strain, Wu Zunyou, a chief epidemiologist at the Chinese Center for Disease Control and Prevention, told state broadcaster CCTV. Wu said China hasn’t found any new mutation domestically.

Much of the initial inbound flow is expected to come from Hong Kong, through which many of the diaspora will travel given limited direct flights from global destinations to mainland cities. There’s been a rush to secure spots in the daily quota of about 60,000 people allowed to travel northward from the financial hub, including 50,000 via the land borders that separate the two places.

“I haven’t been home in almost two years, so the announcement felt like a fever dream,” said Connor Zhao, a 25-year-old consultant who lives in San Francisco. He’s currently on holiday in Bangkok and will fly to Qingdao on Jan. 19, with his trip including a layover in Hong Kong. 

“I’m very excited to see my parents. Getting to spend Chinese New Year with them means a lot to me,” he said.

Hong Kong’s leader John Lee said the next step would be lifting the quota, though he didn’t provide any date. 

“The government hopes to reach complete normalcy in terms of the mainland border reopening,” Lee said on Sunday at the Lok Ma Chau station border control point. “I hope it will be as soon as possible.”

Olivia Wang is one who took immediate advantage of the border opening. The graduate student at the University of Hong Kong has been separated for three years from her partner, who lives in the neighboring city of Shenzhen. She has seen her partner, who she married in October, seven times in that period. Each visit she endured quarantine of up to 21 days.

“I feel like a part of me is coming back to life,” said Wang, who crossed into mainland China at Lok Ma Chau station. “In the past years I’ve felt alone and distressed, deprived of the chance to see my family.”

As for the resumption of visitation by foreigners and business people to China, the requirement for a negative PCR test and practices like near-universal mask wearing may act as a deterrent in the near term. But for the first time since the virus emerged in Wuhan in late 2019, China has rejoined the rest of the world.

–With assistance from Luz Ding, Amanda Wang and Allen Wan.

Our new weekly Impact Report newsletter examines how ESG news and trends are shaping the roles and responsibilities of today's executives. Subscribe here.

About the Author
By Bloomberg
See full bioRight Arrow Button Icon

Latest in

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025

Most Popular

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Fortune Secondary Logo
Rankings
  • 100 Best Companies
  • Fortune 500
  • Global 500
  • Fortune 500 Europe
  • Most Powerful Women
  • Future 50
  • World’s Most Admired Companies
  • See All Rankings
Sections
  • Finance
  • Fortune Crypto
  • Features
  • Leadership
  • Health
  • Commentary
  • Success
  • Retail
  • Mpw
  • Tech
  • Lifestyle
  • CEO Initiative
  • Asia
  • Politics
  • Conferences
  • Europe
  • Newsletters
  • Personal Finance
  • Environment
  • Magazine
  • Education
Customer Support
  • Frequently Asked Questions
  • Customer Service Portal
  • Privacy Policy
  • Terms Of Use
  • Single Issues For Purchase
  • International Print
Commercial Services
  • Advertising
  • Fortune Brand Studio
  • Fortune Analytics
  • Fortune Conferences
  • Business Development
  • Group Subscriptions
About Us
  • About Us
  • Editorial Calendar
  • Press Center
  • Work At Fortune
  • Diversity And Inclusion
  • Terms And Conditions
  • Site Map
  • About Us
  • Editorial Calendar
  • Press Center
  • Work At Fortune
  • Diversity And Inclusion
  • Terms And Conditions
  • Site Map
  • Facebook icon
  • Twitter icon
  • LinkedIn icon
  • Instagram icon
  • Pinterest icon

Latest in

Pakistan sends military force to Saudi Arabia as part of pact
PoliticsMilitary
Pakistan sends military force to Saudi Arabia as part of pact
By Sara Gharaibeh and BloombergApril 11, 2026
2 hours ago
Three oil supertankers sail through the Strait of Hormuz
EnergyOil
Three oil supertankers sail through the Strait of Hormuz
By Julian Lee, Weilun Soon and BloombergApril 11, 2026
2 hours ago
Boeing’s moon rocket faces uncertain future under Trump’s NASA
PoliticsNASA
Boeing’s moon rocket faces uncertain future under Trump’s NASA
By Sana Pashankar and BloombergApril 11, 2026
2 hours ago
Some of cheapest fuel can be found on Native American reservations as tribes are exempt from state gas taxes
Energygas prices
Some of cheapest fuel can be found on Native American reservations as tribes are exempt from state gas taxes
By Mead Gruver and The Associated PressApril 11, 2026
2 hours ago
JD Vance begins talks with Iran in Pakistan while Trump claims U.S. has begun ‘clearing out’ the Strait of Hormuz
PoliticsIran
JD Vance begins talks with Iran in Pakistan while Trump claims U.S. has begun ‘clearing out’ the Strait of Hormuz
By Munir Ahmed, Sam Metz, E. Eduardo Castillo, Samy Magdy and The Associated PressApril 11, 2026
2 hours ago
U.S. Navy attempts to cross Hormuz; accounts differ on what ensued
PoliticsIran
U.S. Navy attempts to cross Hormuz; accounts differ on what ensued
By Angela Cullen and BloombergApril 11, 2026
3 hours ago

Most Popular

Scottie Scheffler joined Tiger Woods and Rory McIlroy in golf's $100M club—and donated his entire Ryder Cup stipend to charity
Success
Scottie Scheffler joined Tiger Woods and Rory McIlroy in golf's $100M club—and donated his entire Ryder Cup stipend to charity
By Fortune EditorsApril 10, 2026
1 day ago
The Navy confirmed an ‘abundant amount’ of Uncrustables when the Artemis II crew lands. Smucker’s just offered them a lifetime supply
Politics
The Navy confirmed an ‘abundant amount’ of Uncrustables when the Artemis II crew lands. Smucker’s just offered them a lifetime supply
By Fortune EditorsApril 10, 2026
19 hours ago
Schools across America are quietly admitting that screens in classrooms made students worse off and are reversing years of tech-first policies
Innovation
Schools across America are quietly admitting that screens in classrooms made students worse off and are reversing years of tech-first policies
By Fortune EditorsApril 10, 2026
1 day ago
Mark Cuban admits he made a mistake letting go of the Mavericks: 'I don't regret selling. I regret who I sold to'
Investing
Mark Cuban admits he made a mistake letting go of the Mavericks: 'I don't regret selling. I regret who I sold to'
By Fortune EditorsApril 9, 2026
2 days ago
The U.S. government is spending $88 billion a month in interest on national debt—equal to spending on defense and education combined
Economy
The U.S. government is spending $88 billion a month in interest on national debt—equal to spending on defense and education combined
By Fortune EditorsApril 9, 2026
2 days ago
The 'affordability economy' has created a housing market nobody predicted: Prices collapsing in the Sun Belt, soaring in the Rust Belt
Real Estate
The 'affordability economy' has created a housing market nobody predicted: Prices collapsing in the Sun Belt, soaring in the Rust Belt
By Fortune EditorsApril 11, 2026
9 hours ago

© 2026 Fortune Media IP Limited. All Rights Reserved. Use of this site constitutes acceptance of our Terms of Use and Privacy Policy | CA Notice at Collection and Privacy Notice | Do Not Sell/Share My Personal Information
FORTUNE is a trademark of Fortune Media IP Limited, registered in the U.S. and other countries. FORTUNE may receive compensation for some links to products and services on this website. Offers may be subject to change without notice.