Apple debuts AirTag to help people find their lost keys

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Apple debuted a new accessory, dubbed the AirTag, that people can use to locate their lost keys or most anything else.

The iPhone maker announced the AirTag, which costs $29, on Tuesday during the company’s “Spring Loaded” online event. A pack of four will cost $99.

The AirTag resembles a small steel button that people can attach to their car keys, wallets, or luggage. You can choose to decorate your AirTag with emoji like a star or a smiley face sticking out its tongue.

The device works with Apple’s Find My app, the same app that people use to locate their iPhones.

The AirTag works with Apple’s Siri so people can ask the voice-activated digital assistant to help them find their tags by triggering the AirTag to beep.

Apple said that the AirTag doesn’t store any location data within itself, and any data transmitted via the Find My app is encrypted, or scrambled, to protect people’s privacy.

“AirTag is designed to find items, not people,” said Carolyn Wolfman-Estrada, an Apple engineering program manager.

Apple also debuted AirTag accessories, including a leather key ring that costs $35 and is available in brown or blue.

People will be able to preorder the AirTag on April 25, and it will be available on April 30.

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