• Home
  • Latest
  • Fortune 500
  • Finance
  • Tech
  • Leadership
  • Lifestyle
  • Rankings
  • Multimedia

Trendingnow

1

Jeff Bezos wants the bottom half of earners to pay zero income tax—he says nurses making just $75K should save $12K a year

2

Despite a $500 million net worth, Shaq just finished his fourth degree. He warns graduates: 'Your character will take you further than your resume'

3

Bolt CEO says he let go of his entire HR team for creating problems that didn’t exist: ‘Those problems disappeared when I let them go’ 

1

Jeff Bezos wants the bottom half of earners to pay zero income tax—he says nurses making just $75K should save $12K a year

2

Despite a $500 million net worth, Shaq just finished his fourth degree. He warns graduates: 'Your character will take you further than your resume'

3

Bolt CEO says he let go of his entire HR team for creating problems that didn’t exist: ‘Those problems disappeared when I let them go’ 
NewslettersData Sheet

Roblox has a secret weapon to win the gaming wars

By
Aaron Pressman
Aaron Pressman
Down Arrow Button Icon
By
Aaron Pressman
Aaron Pressman
Down Arrow Button Icon
March 10, 2021, 9:56 AM ET

As he and his unhappy thoughts hurried along (for while he was never anxious to be where he was going, he liked to get there as quickly as possible) it seemed a great wonder that the world, which was so large, could sometimes feel so small and empty.

“And worst of all,” he continued sadly, “there’s nothing for me to do, nowhere I’d care to go, and hardly anything worth seeing.”

– The Phantom Tollbooth

There used to be a bit of a debate about video games. Obviously kids spending hours at a time blasting monsters and each other into oblivion, casting spells, and stealing cars was bad for them, encouraging all the wrong kinds of thoughts and luring them away from more uplifting tasks like homework and chores.

Turns out, not so much.

For at least a decade, psychologists have found that kids who spent a reasonable amount of time playing video games improved a range of important mental skills including problem solving, spatial navigation, memory, and reasoning. Playing games also helped reduce anxiety, bolstered emotional resilience, and–counter to what many parents once assumed–improved social skills and encouraged cooperation. More recent research has started to tie gaming to developing some of the exact skills that have become critical in the workplace, such as communicating with peers, adaptability, and reflective learning.

The impact of video games was on my mind this week as I was spending a lot of time talking to avid video gamers for a story delving into the popularity of gaming company Roblox, which is going public today. These were mostly teenage kids who spent their earlier years playing games on Roblox and had gotten hooked enough to want to design their own games.

In a call made over the Discord app, Zack Ovits, an 18-year-old college freshman, told me about how when he was nine and his mom kicked him off phone calls with friends, he’d meet up with them on Roblox.

Even back then, he started writing his own simple battle games which evolved into more and more complicated designs until he was trying to master all of the programming tools Roblox offered–at the age of 12. Nowadays, Ovits, who goes by “boatbomber” on the site, prefers to help younger users learn how to program in the Lua language that undergirds all Roblox games. Using the Roblox gaming engine, he’s created a site for interactively learning how to program games. It includes lessons and tutorials that have been viewed by millions of players.

“I spent years learning Lua. It wasn’t easy, the resources were very scattered, and it was not cohesive,” Ovits said. “I wanted to improve that experience for the people who would come after me.”

While I was mulling over Ovits’ story, and similar tales I heard from other kids his age, came the sad news that Norton Juster, author of the beloved children’s book The Phantom Tollbooth, had died. And when I say beloved, I mean personally, truly, madly, deeply beloved by me.

My grandparents gave me a copy of the book for Hanukkah when I was six and I read it so many times (at least 20 times according to a check mark system I used on the inside cover page) that I knew large passages by heart. The journey of the main character Milo from bored and disaffected to engaged and enlightened was one that resonated with little me and continued to encourage me to be curious and creative forever after.

But the world isn’t standing still. In 1972, a paperback book was one of the best ways to lose yourself for a few hours in an imaginary realm. Kids today, kids today face a far different array of choices and even opportunities to contribute their own creativity back into the world. And they’re just getting started.

Aaron Pressman
@ampressman
aaron.pressman@fortune.com

NEWSWORTHY

Beyond Expectations. Speaking of tech companies going public, most of the tech companies that are already public staged a comeback on Tuesday after a week of weak performance. Tesla jumped 20%, tacking almost $100 billion onto its value in a day. Other winners that rose at least 10% included Roku, Square, and Zoom. Historically, it's a common pattern that after tech stocks sell off quickly, they bounce back almost as fast, LPL Financial's chief market strategist Ryan Detrick explains.

Confusion in the Market Place. Clearly there are too many streaming services–hello, Paramount+, I'm looking at you. But Netflix won't be the only survivor. On Tuesday, Disney let slip that its offering has reached 100 million subscribers in just 16 months. What's next? To infinity and beyond!

It's All How You Look at Things. In a small move that could signal a big shift, the next version of Apple's iOS software will drop the term "subscribe" in its Podcasts app and substitute the word "follow," the podnews site uncovered. A sign that Apple is going to allow podcasts, which have all been free on the platform so far, to charge for premium subscriptions? Stay tuned.

A Colorful Symphony. New gadget land has been pretty quiet lately but should get more interesting soon. Samsung says it will unveil some new devices on March 17. Sonos has a new portable speaker called the Roam that will cost $170 and last for 10 hours on a battery. It goes on sale April 20. And Facebook described a smart glasses product it is cooking up that will understand gestures, rely heavily on A.I., and provide haptic feedback.

Dischord and Dynne. Another day, another deeply troubling hacking story. On Wednesday, a group of hackers said they had spied on thousands of companies, schools, hospitals and other sites by breaking into the security camera feeds at Verkada. Footage included feeds from Tesla, Cloudflare, and Florida hospital Halifax Health. Verkada said it cut off the access and was investigating the issue.

Unwelcoming Committee. The political has gotten legal in too many ways. More on that score: Twitter is suing Texas Texas Attorney General Ken Paxton, who opened an investigation a few weeks ago into social media platforms that bumped President Trump. The lawsuit charged Paxton was using the powers of his office "to retaliate against Twitter for having made editorial decisions with which he disagrees."

(Today's headline reference explainer comes from the chapter headings of The Phantom Tollbooth. Always worth a reread.)

FOOD FOR THOUGHT

Ray Ozzie is best known as the creator of email program Lotus Notes and later spent some time as Microsoft's chief software architect. Now he has a new startup called Blues Wireless and Harry McCracken has the story for Fast Company. It's all about a low cost computing and sensing module dubbed the Notecard that can power gadgets like an air quality monitor .

A critical part of that proposition is that the Notecard’s $49 price includes 10 years of AT&T service that’s just there, ready to go without the user having to do so much as activate a SIM card or choose a data plan. Ozzie freely acknowledges drawing inspiration from Amazon’s Whispernet; that technology, which debuted back in 2007 with the original Kindle, gave the e-reader a 3G wireless connection for downloading books that was similarly free of cost or complication.

Ozzie, who was an advisor to AT&T before hatching plans for Blues Wireless, says that the telecom giant loved his concept and understood why it made sense for it to be a startup. “I said, ‘Look, you’re not going to deliver these dreams of 5G and billions of devices unless you make the developer experience much, much, much easier,'” he recounts. “And they got it right off. They just said, ‘We can’t do it. How about if we partner on it?’ And that’s why they were willing to work with me on a novel business plan and business model.”

IN CASE YOU MISSED IT

Inside the Kayak Miami Beach, the travel search engine’s first hotel By Rachel King

Russia throttles Twitter, making good on illegal-content threat By David Meyer

Exclusive: Vista Equity buys controlling stake in AlertMedia By Aaron Pressman

How journaling together helped this photo duo make sense of the COVID-19 pandemic By Alex Scimecca

T-Mobile wants to share your data with advertisers. Here’s how to opt out By Chris Morris

A.I. is getting more powerful, faster, and cheaper—and that’s starting to freak executives out By Jeremy Kahn

(Some of these stories require a subscription to access. Thank you for supporting our journalism.)

BEFORE YOU GO

If you are still reading books, in print or on screen, Walter Isaacson has a new tome out this week called The Code Breaker covering how scientist Jennifer Doudna won the race to develop gene editing technology. Given some of the problems with how Isaacson explained personal computing in his Steve Jobs biography, I'm a little wary of relying too heavily on his elucidation of Doudna's Crispr invention, but it's a well-written, engaging story that I've been loath to put down over the past 24 hours.

About the Author
By Aaron Pressman
See full bioRight Arrow Button Icon

Latest in Newsletters

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025

Most Popular

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Fortune Secondary Logo
Rankings
  • 100 Best Companies
  • Fortune 500
  • Global 500
  • Fortune 500 Europe
  • Most Powerful Women
  • World's Most Admired Companies
  • See All Rankings
  • Lists Calendar
Sections
  • Finance
  • Fortune Crypto
  • Features
  • Leadership
  • Health
  • Commentary
  • Success
  • Retail
  • Mpw
  • Tech
  • Lifestyle
  • CEO Initiative
  • Asia
  • Politics
  • Conferences
  • Europe
  • Newsletters
  • Personal Finance
  • Environment
  • Magazine
  • Education
Customer Support
  • Frequently Asked Questions
  • Customer Service Portal
  • Privacy Policy
  • Terms Of Use
  • Single Issues For Purchase
  • International Print
Commercial Services
  • Advertising
  • Fortune Brand Studio
  • Fortune Analytics
  • Fortune Conferences
  • Business Development
  • Group Subscriptions
About Us
  • About Us
  • Press Center
  • Work At Fortune
  • Terms And Conditions
  • Site Map
  • About Us
  • Press Center
  • Work At Fortune
  • Terms And Conditions
  • Site Map
  • Facebook icon
  • Twitter icon
  • LinkedIn icon
  • Instagram icon
  • Pinterest icon

Latest in Newsletters

She grew Salesforce’s team by 600% in South Asia. Meet one of India’s most powerful women
NewslettersMPW Daily
She grew Salesforce’s team by 600% in South Asia. Meet one of India’s most powerful women
By Angelica AngMay 22, 2026
4 hours ago
dario
NewslettersTerm Sheet
‘A pressure cooker ready to explode’: The wild secondaries scramble for Anthropic shares
By Allie GarfinkleMay 22, 2026
9 hours ago
IBM CEO Arvind Krishna (right) and U.S. President Donald Trump in the White House on December 10, 2025 in Washington, D.C. (Photo: Alex Wong/Getty Images)
NewslettersFortune Tech
U.S. will award $2 billion in grants to nine quantum computing companies—and take equity stakes
By Andrew NuscaMay 22, 2026
10 hours ago
Bolt’s cofounder scrapped its HR department. This CEO says people management is key to thriving in the AI age
NewslettersCEO Daily
Bolt’s cofounder scrapped its HR department. This CEO says people management is key to thriving in the AI age
By Diane BradyMay 22, 2026
10 hours ago
Boris Cherny is the creator and head of Claude Code at Anthropic
NewslettersEye on AI
Anthropic lands in London as AI-powered coding—and the anxieties around it—go mainstream
By Beatrice NolanMay 21, 2026
1 day ago
Victoria’s Secret’s CEO is so confident in her strategy to bring back sexy that the company just changed its stock ticker to ‘VSXY’
NewslettersMPW Daily
Victoria’s Secret’s CEO is so confident in her strategy to bring back sexy that the company just changed its stock ticker to ‘VSXY’
By Emma HinchliffeMay 21, 2026
1 day ago

Most Popular

Jeff Bezos wants the bottom half of earners to pay zero income tax—he says nurses making just $75K should save $12K a year
Success
Jeff Bezos wants the bottom half of earners to pay zero income tax—he says nurses making just $75K should save $12K a year
By Preston ForeMay 21, 2026
1 day ago
Despite a $500 million net worth, Shaq just finished his fourth degree. He warns graduates: 'Your character will take you further than your resume'
Success
Despite a $500 million net worth, Shaq just finished his fourth degree. He warns graduates: 'Your character will take you further than your resume'
By Preston ForeMay 20, 2026
2 days ago
Bolt CEO says he let go of his entire HR team for creating problems that didn’t exist: ‘Those problems disappeared when I let them go’ 
Workplace Culture
Bolt CEO says he let go of his entire HR team for creating problems that didn’t exist: ‘Those problems disappeared when I let them go’ 
By Preston ForeMay 19, 2026
3 days ago
Pay transparency is exposing a bigger problem: Most companies can't explain why they pay what they pay
Workplace Culture
Pay transparency is exposing a bigger problem: Most companies can't explain why they pay what they pay
By Sydney LakeMay 20, 2026
2 days ago
McKinsey partner says up to 50% of work hours could be transformed within the next 5 years
AI
McKinsey partner says up to 50% of work hours could be transformed within the next 5 years
By Emma BurleighMay 21, 2026
1 day ago
Current price of oil as of May 21, 2026
Personal Finance
Current price of oil as of May 21, 2026
By Joseph HostetlerMay 21, 2026
1 day ago

© 2026 Fortune Media IP Limited. All Rights Reserved. Use of this site constitutes acceptance of our Terms of Use and Privacy Policy | CA Notice at Collection and Privacy Notice | Do Not Sell/Share My Personal Information
FORTUNE is a trademark of Fortune Media IP Limited, registered in the U.S. and other countries. FORTUNE may receive compensation for some links to products and services on this website. Offers may be subject to change without notice.