• Home
  • Latest
  • Fortune 500
  • Finance
  • Tech
  • Leadership
  • Lifestyle
  • Rankings
  • Multimedia

Trendingnow

1

College-educated women are snapping up the highest-earning men without college degrees, leaving the rest further behind

2

The millennial generation is split in 2: an older crowd with boomer-style comfort, a younger set going 'back to the early 1900s'

3

An 11-year-old is cleaning his neighbors' trash cans for $10 each—he now has 100K followers as teens face the worst summer job market since 1948

1

College-educated women are snapping up the highest-earning men without college degrees, leaving the rest further behind

2

The millennial generation is split in 2: an older crowd with boomer-style comfort, a younger set going 'back to the early 1900s'

3

An 11-year-old is cleaning his neighbors' trash cans for $10 each—he now has 100K followers as teens face the worst summer job market since 1948
HealthCoronavirus

Nearly 7 million Americans might not get a COVID-19 vaccine because they don’t know it’s free

By
David Z. Morris
David Z. Morris
Down Arrow Button Icon
By
David Z. Morris
David Z. Morris
Down Arrow Button Icon
March 10, 2021, 4:30 PM ET
Add Fortune on Google for similar content.

A new U.S. Census survey found that 6.9 million U.S. residents don’t plan to get vaccinated against COVID-19 because they’re mistakenly concerned about the cost of the shot. In reality, the U.S. government is paying for the vaccine, making it free at the point of service to all U.S. residents—but the survey points to major shortfalls in efforts to communicate that to the public.

Those expressing misplaced worry about vaccine costs amount to slightly over 2% of the U.S. population. That might not seem dire, but it contributes to a broader wave of “vaccine hesitancy,” or unwillingness or uninterest in receiving a vaccine, that could prolong the coronavirus pandemic.

The data was gathered as part of the U.S. Census’s Household Weekly Pulse survey ending March 1. It also found that a stunning 90 million U.S. residents feel some form of vaccine hesitancy. Hesitancy can be rooted in a variety of concerns, from worries about vaccine effectiveness to fictitious “anti-vaxx” conspiracy theories. All results are statistical extrapolations from a large, randomized sample of U.S. households.

Right now, because of limited supplies of COVID-19 vaccines, there’s a rush for every available shot. But public health experts are increasingly concerned that even once supplies are plentiful, high levels of vaccine hesitancy will make it difficult to vaccinate enough Americans to fully control the COVID-19 pandemic. Dr. Anthony Fauci, now lead infectious disease expert with the White House COVID task force, estimated in December that 90% of Americans might need to be vaccinated before the pandemic can be controlled.

“Hesitancy comes in many forms,” says Dr. Jacob Reider, CEO of the Alliance for Better Health, which helps Medicaid recipients and the uninsured access health care. “A perceived financial barrier is absolutely a component of hesitancy and a reminder that we need to deeply understand why people make the decisions that they make.”

Hesitancy varies among demographic groups, with rural residents and Black Americans among those with the highest levels of skepticism. The latest Census survey, for instance, found that 3.6 million Black Americans, or just over 8%, “don’t trust COVID-19 vaccines.” That’s substantially higher than the same feeling among white (5%) or Hispanic (6%) respondents.

The Census survey does not provide race or ethnicity data specific to respondents worried about coronavirus vaccine cost. But the worry is surprisingly high among seniors, who are especially vulnerable to COVID-19. More than 282,000 Americans over 65 don’t plan to get vaccinated because of mistaken cost concerns.

An analysis of a prior Census survey by MedicareAdvantage.com found that cost-based vaccine hesitancy was highest in Minnesota, Nevada, Pennsylvania, Virginia, and Montana. Pennsylvania may have a particular conundrum, with 60% more seniors reporting mistaken concerns about vaccine cost than in any other state.

Reider sees the widespread misperception about vaccine cost as an indictment of U.S. public health efforts: “It just means [health authorities] haven’t communicated well enough. It’s on us to make sure the information is available. It’s not self-evident.”

About the Author
By David Z. Morris
See full bioRight Arrow Button Icon
Add Fortune on Google for similar content.

Latest in Health

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025

Most Popular

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Fortune Secondary Logo
Rankings
  • 100 Best Companies
  • Fortune 500
  • Global 500
  • Fortune 500 Europe
  • Most Powerful Women
  • World's Most Admired Companies
  • See All Rankings
  • Lists Calendar
Sections
  • Finance
  • Fortune Crypto
  • Features
  • Leadership
  • Health
  • Commentary
  • Success
  • Retail
  • Mpw
  • Tech
  • Lifestyle
  • CEO Initiative
  • Asia
  • Politics
  • Conferences
  • Europe
  • Newsletters
  • Personal Finance
  • Environment
  • Magazine
  • Education
Customer Support
  • Frequently Asked Questions
  • Customer Service Portal
  • Privacy Policy
  • Terms Of Use
  • Single Issues For Purchase
  • International Print
Commercial Services
  • Advertising
  • Fortune Brand Studio
  • Fortune Analytics
  • Fortune Conferences
  • Business Development
  • Group Subscriptions
About Us
  • About Us
  • Press Center
  • Work At Fortune
  • Terms And Conditions
  • Site Map
  • About Us
  • Press Center
  • Work At Fortune
  • Terms And Conditions
  • Site Map
  • Facebook icon
  • Twitter icon
  • LinkedIn icon
  • Instagram icon
  • TikTok icon
  • YouTube icon

Latest in Health

A fan is pointed towards a classroom full of students in a school.
Environmentschools
Rising temperatures are putting students at risk of heat-related illnesses, and schools are scrambling to adapt
By The Conversation, Allison Poulos and Jennifer VanosJuly 27, 2026
2 hours ago
A small Brown-eared Bulbul bird perches on a branch in a tree.
HealthHealth
Sit back and watch the birds—your health will thank you, data shows
By The Conversation and Jennifer G. AndrewsJuly 27, 2026
3 hours ago
Europe’s employers face a new challenge—keeping workers safe during heatwaves
MagazineEnvironment
Europe’s employers face a new challenge—keeping workers safe during heatwaves
By Oliver BalchJuly 27, 2026
7 hours ago
A Hims cofounder fired his marketing agency for an AI-powered team. Now his 24/7 online vet service is growing 20% a month
SuccessMarketing
A Hims cofounder fired his marketing agency for an AI-powered team. Now his 24/7 online vet service is growing 20% a month
By Sydney LakeJuly 25, 2026
2 days ago
Roderick Wong, MD is Managing Partner and Chief Investment Officer of RTW Investments
Commentary250 Years of Innovation
When 10,000 doctors stood up and cheered for a cancer drug — America’s innovation machine made it possible
By Roderick WongJuly 25, 2026
2 days ago
What it’s like to be a founder of the most high-stakes startup ever, OpenAI
AIOpenAI
What it’s like to be a founder of the most high-stakes startup ever, OpenAI
By Alyson ShontellJuly 25, 2026
2 days ago

Most Popular

College-educated women are snapping up the highest-earning men without college degrees, leaving the rest further behind
Economy
College-educated women are snapping up the highest-earning men without college degrees, leaving the rest further behind
By Mia OsmonbekovJuly 26, 2026
1 day ago
The millennial generation is split in 2: an older crowd with boomer-style comfort, a younger set going 'back to the early 1900s'
Real Estate
The millennial generation is split in 2: an older crowd with boomer-style comfort, a younger set going 'back to the early 1900s'
By Nick LichtenbergJuly 25, 2026
2 days ago
An 11-year-old is cleaning his neighbors' trash cans for $10 each—he now has 100K followers as teens face the worst summer job market since 1948
Success
An 11-year-old is cleaning his neighbors' trash cans for $10 each—he now has 100K followers as teens face the worst summer job market since 1948
By Orianna Rosa RoyleJuly 25, 2026
2 days ago
I've been teaching college students for decades. Most of them can no longer finish a book
Commentary
I've been teaching college students for decades. Most of them can no longer finish a book
By Austin SaratJuly 26, 2026
1 day ago
New York City women are making up to $30,000 per month by renting out their closets to strangers
Retail
New York City women are making up to $30,000 per month by renting out their closets to strangers
By Sarah GlodekJuly 27, 2026
11 hours ago
A Hims cofounder fired his marketing agency for an AI-powered team. Now his 24/7 online vet service is growing 20% a month
Success
A Hims cofounder fired his marketing agency for an AI-powered team. Now his 24/7 online vet service is growing 20% a month
By Sydney LakeJuly 25, 2026
2 days ago

© 2026 Fortune Media IP Limited. All Rights Reserved. Use of this site constitutes acceptance of our Terms of Use and Privacy Policy | CA Notice at Collection and Privacy Notice | Do Not Sell/Share My Personal Information
FORTUNE is a trademark of Fortune Media IP Limited, registered in the U.S. and other countries. FORTUNE may receive compensation for some links to products and services on this website. Offers may be subject to change without notice.