• Home
  • Latest
  • Fortune 500
  • Finance
  • Tech
  • Leadership
  • Lifestyle
  • Rankings
  • Multimedia

Trendingnow

1

Wyoming officials say Meta’s 715,000-square-foot data center is responsible for contaminating its water system with a rare bacterium

2

'The first time ever in my career': Senior Citi executive on why the ultrawealthy want to diversify away from America

3

Americans are quietly abandoning the daily habit that billionaires say set them up for success—and it could have lasting consequences

1

Wyoming officials say Meta’s 715,000-square-foot data center is responsible for contaminating its water system with a rare bacterium

2

'The first time ever in my career': Senior Citi executive on why the ultrawealthy want to diversify away from America

3

Americans are quietly abandoning the daily habit that billionaires say set them up for success—and it could have lasting consequences
Finance

How the GameStop short squeeze may be connected to the stock market’s plunge

By
Anne Sraders
Anne Sraders
and
Bernhard Warner
Bernhard Warner
Down Arrow Button Icon
By
Anne Sraders
Anne Sraders
and
Bernhard Warner
Bernhard Warner
Down Arrow Button Icon
January 27, 2021, 6:52 PM ET
Add Fortune on Google for similar content.

It’s full-on hysteria in some corners of the stock market.

GameStop has so far been pumped up an astounding 1,556% in the past month (as of Wednesday’s close) after being touted on message boards like Reddit. (It also has the highest short interest of any stock, per data from financial data firm S3 Partners.)

But amid all the GameStop madness, it’s the large cap indexes that are struggling.

The S&P 500 and Dow both closed deep in the red on Wednesday, down 2.6% and 2.1% respectively, after trading slightly lower this week. Though analysts point to a variety of plausible catalysts for the selloff, some suggest it’s possible that the profit-taking in large cap indexes is in part to raise money to cover short bets made on stocks like GameStop.

“When people are getting run over and they have to raise cash, I wouldn’t be surprised if there’s a little bit of that going on right now, because God knows more than one hedge fund was short GameStop,” Russell Rhoads, head of research and consulting at EQDerivatives, tells Fortune.

Shorts on GameStop are currently down over $23 billion year-to-date in 2021, according to S3 Partners data.

Those kinds of losses may be prompting managers to sell some of their positions in other securities. “Even a hedge fund with substantial financial assets can’t stay short forever on a stock that goes up ten fold, so there will be some who have to raise capital without a doubt,” Randy Frederick, vice president of trading and derivatives at Charles Schwab, tells Fortune.

Indeed, Ihor Dusaniwsky, a managing director at S3 Partners, explains “hedge funds use stock as collateral for their leverage” to be able to borrow cash or securities for transactions from a prime broker. And for those who are short “Reddit names” like GameStop or AMC, “There are probably a bunch of hedge funds that are looking at their … longs and shorts, and saying, ‘I have to change the makeup of my portfolio because I have a handful of stocks that are costing me tremendous amounts of money for using the prime broker’s balance sheet’,” he tells Fortune.

“That is a scenario that I think is starting to happen on the Street which is probably showing up in some of the sales of some of these mega cap names,” Dusaniwksy adds.

Meanwhile, some hedge funds may also owe redemptions to their investors at the end of the month (this Friday, for markets), which means they’d have to have cash for the payouts, notes Rhoads. Though some like Frederick wager that’s likely not a huge factor in the market moves, Rhoads argues he “would not be the least bit surprised if that’s part of what’s going on.”

Retail mania

But what’s more, some analysts suspect the markets overall might be on edge in light of the frothy retail-fueled trades.

For some strategists, the “craziness” might be a sign that a pullback isn’t too far off. The movement in stocks like GameStop is “just an example of the type of craziness you tend to see when you get toward market tops,” Frederick suggests.

And these days, retail investors have more power than they used to. Goldman Sachs estimates individual investors own more than one-third (36%) of the $57 trillion U.S. equities market. That number is only going to grow thanks to the rise of cheap, app-based trading platforms such as Robinhood.

“Our data analysis shows us there is something new in the markets that’s being almost entirely driven by retail investors—what we call, ‘viral stocks.’ Just like there are viral tweets, there are viral stocks,” says Ivan Ćosović, founder of Dusseldorf-based Breakout Point GmbH, a data analytics firm that tracks retail investors and activist shorts.

In analyzing popular internet message boards and investor forums like Reddit’s WallStreetBets, Break Point has seen chatter around a number of small-fry stocks—penny stocks like OcuGen and Zomedica, but also BlackBerry, Nokia and Tootsie Roll—grow from a few comments to a torrent. Shortly after, many of these chatted-up shares make the jump to Robinhood’s “100 Most Popular” list.

And since retail investors have become a “formidable force,” says Schwab’s Frederick, “It’s probably the first time we’ve ever seen where the institutional investors really need to be wary.”

Indeed, some on the Street argue what’s happening with GameStop and these other retail favorites is giving them flashbacks to the Internet Bubble.

“I do think some old timers in the markets are looking at this and seeing some equivalence to what happened in 1999—Overvalued market, and just silly, non-fundamental moves on stocks like this GameStop thing,” EQDerivatives’ Rhoads argues.

That’s not to say the 2021 market is doomed to follow 1999’s path—in fact, many analysts argue stocks are likely to stay in a long-term bull market and end the year higher. But those like Rhoads suggest “If we see stocks break out and then turn right around, that could be a precursor to something a little bit nastier in the overall stock market.”

About the Authors
Anne Sraders
By Anne Sraders
LinkedIn iconTwitter icon
See full bioRight Arrow Button Icon
By Bernhard Warner
LinkedIn iconTwitter icon
See full bioRight Arrow Button Icon
Add Fortune on Google for similar content.

Latest in Finance

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025

Most Popular

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Fortune Secondary Logo
Rankings
  • 100 Best Companies
  • Fortune 500
  • Global 500
  • Fortune 500 Europe
  • Most Powerful Women
  • World's Most Admired Companies
  • See All Rankings
  • Lists Calendar
Sections
  • Finance
  • Fortune Crypto
  • Features
  • Leadership
  • Health
  • Commentary
  • Success
  • Retail
  • Mpw
  • Tech
  • Lifestyle
  • CEO Initiative
  • Asia
  • Politics
  • Conferences
  • Europe
  • Newsletters
  • Personal Finance
  • Environment
  • Magazine
  • Education
Customer Support
  • Frequently Asked Questions
  • Customer Service Portal
  • Privacy Policy
  • Terms Of Use
  • Single Issues For Purchase
  • International Print
Commercial Services
  • Advertising
  • Fortune Brand Studio
  • Fortune Analytics
  • Fortune Conferences
  • Business Development
  • Group Subscriptions
About Us
  • About Us
  • Press Center
  • Work At Fortune
  • Terms And Conditions
  • Site Map
  • About Us
  • Press Center
  • Work At Fortune
  • Terms And Conditions
  • Site Map
  • Facebook icon
  • Twitter icon
  • LinkedIn icon
  • Instagram icon
  • Pinterest icon

Latest in Finance

A Trump Account could make your kid a millionaire by 45—but financial experts say the app’s projections come with a catch
Personal FinanceDonald Trump
A Trump Account could make your kid a millionaire by 45—but financial experts say the app’s projections come with a catch
By Sydney LakeJuly 12, 2026
34 minutes ago
Photo: James Murdoch
Big TechJames Murdoch
James Murdoch may have reaped as much as $7.5 billion from his pre-IPO investment in Elon Musk’s SpaceX
By Jim EdwardsJuly 12, 2026
1 hour ago
sam
Cryptobooks
A Yale professor says America is now an ‘oldigarchy’—and Boomers on LinkedIn are enraged
By Nick LichtenbergJuly 12, 2026
1 hour ago
Trump’s time is running out to avoid a nightmare Strait of Hormuz scenario
EnergyIran
Trump’s time is running out to avoid a nightmare Strait of Hormuz scenario
By Jordan BlumJuly 12, 2026
4 hours ago
3 reasons Bitcoin is stuck in a bear market—and why one analyst predicts a rebound to $100,000 by year-end
CryptoBitcoin
3 reasons Bitcoin is stuck in a bear market—and why one analyst predicts a rebound to $100,000 by year-end
By Camila Grigera NaónJuly 12, 2026
5 hours ago
The U.S. and Iran can’t agree on fully reopening the Strait of Hormuz. The solution could be straight out of the Old Testament
Middle EastIran
The U.S. and Iran can’t agree on fully reopening the Strait of Hormuz. The solution could be straight out of the Old Testament
By Jason MaJuly 11, 2026
12 hours ago

Most Popular

Wyoming officials say Meta’s 715,000-square-foot data center is responsible for contaminating its water system with a rare bacterium
Environment
Wyoming officials say Meta’s 715,000-square-foot data center is responsible for contaminating its water system with a rare bacterium
By Sasha RogelbergJuly 10, 2026
2 days ago
'The first time ever in my career': Senior Citi executive on why the ultrawealthy want to diversify away from America
Banking
'The first time ever in my career': Senior Citi executive on why the ultrawealthy want to diversify away from America
By Nick LichtenbergJuly 11, 2026
1 day ago
Americans are quietly abandoning the daily habit that billionaires say set them up for success—and it could have lasting consequences
Success
Americans are quietly abandoning the daily habit that billionaires say set them up for success—and it could have lasting consequences
By Preston ForeJuly 11, 2026
1 day ago
Billionaire MacKenzie Scott just donated $20 million to support America’s youth mental health, as a fifth of teens struggle with suicidal thoughts
Success
Billionaire MacKenzie Scott just donated $20 million to support America’s youth mental health, as a fifth of teens struggle with suicidal thoughts
By Emma BurleighJuly 9, 2026
3 days ago
The U.S. and Iran can't agree on fully reopening the Strait of Hormuz. The solution could be straight out of the Old Testament
Middle East
The U.S. and Iran can't agree on fully reopening the Strait of Hormuz. The solution could be straight out of the Old Testament
By Jason MaJuly 11, 2026
12 hours ago
U.S. Treasury has borrowed $155 billion every month of this fiscal year—and is now paying $24 billion a week in interest on its debts
Economy
U.S. Treasury has borrowed $155 billion every month of this fiscal year—and is now paying $24 billion a week in interest on its debts
By Eleanor PringleJuly 10, 2026
2 days ago

© 2026 Fortune Media IP Limited. All Rights Reserved. Use of this site constitutes acceptance of our Terms of Use and Privacy Policy | CA Notice at Collection and Privacy Notice | Do Not Sell/Share My Personal Information
FORTUNE is a trademark of Fortune Media IP Limited, registered in the U.S. and other countries. FORTUNE may receive compensation for some links to products and services on this website. Offers may be subject to change without notice.