• Home
  • Latest
  • Fortune 500
  • Finance
  • Tech
  • Leadership
  • Lifestyle
  • Rankings
  • Multimedia

Trendingnow

1

Mark Cuban says he has the solution to growing income inequality, and it's to reward every employee—from CEO to janitor—with company stock

2

‘I want to die broke’: Billionaire philanthropist Denny Sanford dies after giving away $4 billion

3

'Dr. Doom' Nouriel Roubini says we're headed for universal basic income or 'some form of socialism' as AI revolutionizes work—He calls that optimistic

1

Mark Cuban says he has the solution to growing income inequality, and it's to reward every employee—from CEO to janitor—with company stock

2

‘I want to die broke’: Billionaire philanthropist Denny Sanford dies after giving away $4 billion

3

'Dr. Doom' Nouriel Roubini says we're headed for universal basic income or 'some form of socialism' as AI revolutionizes work—He calls that optimistic
FinanceFortune Analytics

Look out L.A. and New York: the migration wave lead by Gen Z and city dwellers is real

By
Lance Lambert
Lance Lambert
Former Real Estate Editor
Down Arrow Button Icon
By
Lance Lambert
Lance Lambert
Former Real Estate Editor
Down Arrow Button Icon
January 16, 2021, 8:00 AM ET
US Adults Moved or Plan to Move during Pandemic
Fortune
Add Fortune on Google for similar content.

Across the nation major central business districts in cities like Los Angeles, Chicago, and Seattle remain eerily empty as employers continue to keep staff working remotely. Heading into the holidays, only 1 in 10 office workers had made their way back into Manhattan.

But is the disruption caused by the pandemic—and the work from home boom—actually convincing Americans to pack their bags and move?

To find out, Fortune and SurveyMonkey polled 2,098 U.S. adults in November.* This poll, which has a modeled error estimate of +/-3%, is an even deeper study than our August look at migration. 

The finding? Millions of Americans moved as a result of the pandemic—and millions more plan to do so. Among U.S. adults, 16% say they have either moved out of their city/county during the pandemic (6%) or plan to move in the next 12 months (12%). Around 2% of Americans who moved during the pandemic plan to do so again in 2021. Typically only 3.7% of Americans move across county lines in a given year. If this forecast comes to fruition, it’d mark the biggest year of migration in decades.

Alternate text

The pandemic, in many ways, has disproven the notion that companies can only function and innovate in an office setting. So it shouldn’t be surprising that cities and urban areas—the long-time bedrocks of Corporate America—are losing the most residents: While 4% of rural Americans and 7% of suburban Americans say they plan to move out of their city or county in the next 12 months, that figure is 9% among U.S. adults living in urban areas.

But just because someone is leaving one city doesn’t mean they’re leaving cites altogether. They could be fleeing high-cost San Jose for Denver or Austin, for example.

Not all of these pandemic moves can be chalked up to WFH. Look no further than Jamil Dawson, who lived in Calera, Alabama pre-pandemic. During COVID he watched as friends and community members saw their long-time jobs disappear overnight. That was a wake-up call for Dawson, who was reminded that opportunities and jobs are fleeting. That motivated the 40-year-old in the summer of 2020 to accept a promotion to executive director at a health clinic, which moved his family three hours from their home in Alabama to Starkville, Mississippi.

“We can make plans and get comfortable in a job, and say ‘I can move forward in five years.’ But you might not have five years. COVID made that crystal clear,” Dawson told Fortune.

Alternate text

During the pandemic, Gen Zers (9%) and millennials (7%) have moved at much higher rates than Gen Xers (3%) and baby boomers (3%). For Gen Z, an age cohort that is somewhere between college and early career, some are moving home with mom and dad while school is remote. Other Gen Zers and young millennials are saving a buck by not renewing their big-city apartment leases and crashing with family or friends until things are back to normal.

Our data suggest Gen Z and millennials will continue to move at high rates in 2021, however, millennials should actually edge out their younger peers: Among millennials, 20% say they’ll move in the next 12 months, compared to 16% of Gen Zers. Meanwhile, only 10% of Gen Xers and 7% of baby boomers say they’re likely to move out of their cities or counties.

Why would millennials (born 1981 to 1996) uproot at such a high clip in 2021? One theory: Elder millennials are quickly approaching their 30s and 40s, and they could be using this pandemic as motivation to settle down, whether near family or in the suburbs for space. Unlike their younger Gen Z counterparts, millennials might have simply needed more time—perhaps to find a new school or jobs for both spouses—before making the big move.

*Methodology: The Fortune-SurveyMonkey poll was conducted among a national sample of 2,098 adults in the U.S. between November 9 and 10. This survey’s modeled error estimate is plus or minus 3 percentage points. The findings have been weighted for age, race, sex, education, and geography.

Newsletter-Red-Line-15

This is an excerpt from Fortune Analytics, an exclusive newsletter that Fortune Premium subscribers receive as a perk of their subscription. The newsletter shares in-depth research on the most discussed topics in the business world right now. Our findings come from special surveys we run and proprietary data we collect and analyze. Sign up to get the full briefing in your inbox.

About the Author
By Lance LambertFormer Real Estate Editor
Twitter icon

Lance Lambert is a former Fortune editor who contributes to the Fortune Analytics newsletter.

See full bioRight Arrow Button Icon
Add Fortune on Google for similar content.

Latest in Finance

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025

Most Popular

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Fortune Secondary Logo
Rankings
  • 100 Best Companies
  • Fortune 500
  • Global 500
  • Fortune 500 Europe
  • Most Powerful Women
  • World's Most Admired Companies
  • See All Rankings
  • Lists Calendar
Sections
  • Finance
  • Fortune Crypto
  • Features
  • Leadership
  • Health
  • Commentary
  • Success
  • Retail
  • Mpw
  • Tech
  • Lifestyle
  • CEO Initiative
  • Asia
  • Politics
  • Conferences
  • Europe
  • Newsletters
  • Personal Finance
  • Environment
  • Magazine
  • Education
Customer Support
  • Frequently Asked Questions
  • Customer Service Portal
  • Privacy Policy
  • Terms Of Use
  • Single Issues For Purchase
  • International Print
Commercial Services
  • Advertising
  • Fortune Brand Studio
  • Fortune Analytics
  • Fortune Conferences
  • Business Development
  • Group Subscriptions
About Us
  • About Us
  • Press Center
  • Work At Fortune
  • Terms And Conditions
  • Site Map
  • About Us
  • Press Center
  • Work At Fortune
  • Terms And Conditions
  • Site Map
  • Facebook icon
  • Twitter icon
  • LinkedIn icon
  • Instagram icon
  • TikTok icon
  • YouTube icon

Latest in Finance

va
North AmericaWhite House
HUD suspends disaster funding to U.S. Virgin Islands housing authority, saying mismanagement has kept $1.3 billion from hurricane survivors
By Danica Coto and The Associated PressJuly 21, 2026
2 hours ago
kalshi
CryptoKalshi
Kalshi’s ‘chronically online’ war room figured out World Cup virality — and realized AI might be bringing back the monoculture
By Nick LichtenbergJuly 21, 2026
2 hours ago
fuel
North AmericaWhite House
Trump’s $3.47 ‘Freedom Fuel’ gas network leans on an NFL kicking coach, a GOP fundraiser and a N.J. entrepreneur with a fuel theft rap sheet
By Brian Slodysko, Michael Biesecker, Josh Boak and The Associated PressJuly 21, 2026
3 hours ago
k
Commentarypower
What I keep hearing from Fortune 500 CEOs: ‘We have no idea what we’re actually paying for power’
By Kiran BhatrajuJuly 21, 2026
3 hours ago
Jersey Mike's Subs restaurant.
C-SuiteCFO Daily
Jersey Mike’s tests how far investors will stretch on restaurant IPO valuations
By Sheryl EstradaJuly 21, 2026
3 hours ago
Top CD rates from major banks on July 21, 2026: Chase CDs, Bank of America CDs, Citibank CDs, and more
Personal FinanceCertificates of Deposit (CDs)
Top CD rates from major banks on July 21, 2026: Chase CDs, Bank of America CDs, Citibank CDs, and more
By Joseph HostetlerJuly 21, 2026
4 hours ago

Most Popular

Mark Cuban says he has the solution to growing income inequality, and it's to reward every employee—from CEO to janitor—with company stock
Success
Mark Cuban says he has the solution to growing income inequality, and it's to reward every employee—from CEO to janitor—with company stock
By Sasha RogelbergJuly 20, 2026
21 hours ago
‘I want to die broke’: Billionaire philanthropist Denny Sanford dies after giving away $4 billion
Success
‘I want to die broke’: Billionaire philanthropist Denny Sanford dies after giving away $4 billion
By Sydney LakeJuly 20, 2026
1 day ago
'Dr. Doom' Nouriel Roubini says we're headed for universal basic income or 'some form of socialism' as AI revolutionizes work—He calls that optimistic
AI
'Dr. Doom' Nouriel Roubini says we're headed for universal basic income or 'some form of socialism' as AI revolutionizes work—He calls that optimistic
By Jason MaJuly 18, 2026
3 days ago
Current price of silver as of Monday, July 20, 2026
Personal Finance
Current price of silver as of Monday, July 20, 2026
By Joseph HostetlerJuly 20, 2026
1 day ago
It’s not just Taco Bell lettuce and possible glass in Pillsbury rolls: Food and drink recall events reached a 6-year year-over-year high
Retail
It’s not just Taco Bell lettuce and possible glass in Pillsbury rolls: Food and drink recall events reached a 6-year year-over-year high
By Sasha RogelbergJuly 20, 2026
1 day ago
Current price of oil as of July 20, 2026
Personal Finance
Current price of oil as of July 20, 2026
By Joseph HostetlerJuly 20, 2026
1 day ago

© 2026 Fortune Media IP Limited. All Rights Reserved. Use of this site constitutes acceptance of our Terms of Use and Privacy Policy | CA Notice at Collection and Privacy Notice | Do Not Sell/Share My Personal Information
FORTUNE is a trademark of Fortune Media IP Limited, registered in the U.S. and other countries. FORTUNE may receive compensation for some links to products and services on this website. Offers may be subject to change without notice.