• Home
  • Latest
  • Fortune 500
  • Finance
  • Tech
  • Leadership
  • Lifestyle
  • Rankings
  • Multimedia
NewslettersBroadsheet

‘The world depends on us for the answer:’ How Sally Buzbee’s AP team will call the election

By
Claire Zillman
Claire Zillman
and
Emma Hinchliffe
Down Arrow Button Icon
November 3, 2020, 8:32 AM ET
Broadsheet election day newsletter
Then-Associated Press Washington bureau chief Sally Buzbee, talks with Stephen Ohlemacher, who in 2020 is the decision desk editor, early on Nov. 9, 2016, at the AP's Washington bureau. Buzbee is now executive editor of the AP and will oversee the team calling the 2020 elections. Jon Elswick—AP Photo

This is the web version of The Broadsheet, a daily newsletter for and about the world’s most powerful women. Sign up to get it delivered free to your inbox.

Good morning, Broadsheet readers! Valerie Jarrett has a final pitch on Election Day, Jacinda Ardern assembles a diverse Parliament, and Sally Buzbee is behind the team of journalists that will call today’s election. Deep breaths this Tuesday!

– Making the call. How’s everyone feeling? Excited? Anxious? Already breaking into that stash of comfort food? Americans, along with so many observers the world over, are eagerly awaiting the results of Election Day 2020.

So much of the uncertainty around the vote is due to the unprecedented nature of this year’s contest. It’s taking place during a once-in-a-generation pandemic, with what’s expected to be record-high turnout due in part to more early voting than ever before. This year’s campaigns have spent more money than ever, and, of course, there’s President Donald Trump, whose extraordinary rhetoric has questioned steadfast democratic principles, like counting all legitimate votes.

Perhaps some good ol’ precedent will calm the nerves. The Associated Press today will deliver nearly two centuries of it.

The U.S. is unique in that it doesn’t have a national electoral commission. By default, news organizations have assumed that role, the AP chief among them. It has called every U.S. election since 1848. Starting today, under the leadership of executive editor Sally Buzbee, it will do so again by following its trademark process: it does not issue projections or name ‘apparent’ or ‘likely’ winners; it only declares the outcome of a race when a trailing candidate no longer has a mathematical path to victory.

To make those determinations in the presidential contest as well as 35 Senate, 11 gubernatorial, 435 congressional, and 6,000-plus down-ballot races, the AP relies on an army of more than 4,000 freelance local reporters who gather vote counts from county clerks across the 50 states, the New York Times reports. Those reporters relay the tallies to 800 vote entry clerks, who fact-check any anomalies before inputting the data into the AP system.

Each state has a ‘race caller,’ who works alongside an analyst from the AP’s politics team in D.C. to declare winners; another editor signs off on every call. Announcing the winner of the presidential race requires an additional set of eyes, that of AP’s Washington bureau chief Julie Pace.

“I am responsible for ensuring we get this right,” Buzbee told Poynter. “The world depends on us for the answer: Who won?”

Buzbee, with the AP since 1988, is overseeing her first presidential election as executive editor. The AP named her to the job days after the 2016 contest.

This year, voters rightfully have more questions about how election winners will be determined. The AP is taking the new step of publishing stories explaining how its experts called a race or why they’re holding back in a tight contest. Buzbee has said top AP execs will publicly explain the process in interviews if necessary.

Buzbee, for her part, has already been on a press blitz, making the case that the AP’s system is unswayed by outside forces, even in a year like this one.

“We have called the winner of every presidency without fear or favor or partisanship or any opinion of any person in our organization,” she told PBS. “We have called it on the facts and math year after year after year. This is not a magic show. This has been based on facts and math and state law. And all we’re doing is reporting what’s happening.”

Claire Zillman
claire.zillman@fortune.com
@clairezillman

Today’s Broadsheet was curated by Emma Hinchliffe. 

ALSO IN THE HEADLINES

- Valerie's vote. Just under the Election Day wire, former Obama admin official Valerie Jarrett has a final pitch in favor of Joe Biden. "We need a President who understands the challenges of working women," she writes, arguing that that candidate is the former vice president. Fortune

- Ministerial milestone. In New Zealand, Prime Minister Jacinda Ardern is assembling her new Parliament. One choice she made leads to a milestone: Nanaia Mahuta will be the country's first Indigenous female foreign minister. CNN

- Following the money. The most powerful women in the business world donate less to political campaigns than their male peers. Still, 21 female CEOs of S&P 500 companies contributed to political causes this election cycle. Oracle CEO Safra Catz donated the largest sum—$130,600 to President Trump's reelection bid. Most other CEOs gave to company-run PACs rather than to campaigns directly. BossBetty/Ms. 

- Paradise lost. Denmark has been known as a haven for gender equality, but recently it's been reckoning with its own wave of the #MeToo movement. Says former Prime Minister Helle Thorning-Schmid: "One of the reasons why we haven’t really seen this before is that many people said to themselves, well, we are an equal society, so therefore we don’t have these problems. But the idea of Denmark as a gender paradise is a myth." Time

MOVERS AND SHAKERS: GlaxoSmithKline SVP for U.S. medical affairs Karin Rosén joins Horizon Therapeutics as chief scientific officer and EVP, research and development. 

IN CASE YOU MISSED IT

- Year in review. One year into her tenure as president of the European Central Bank, Christine Lagarde has put her own spin on the organization. Throughout this period of crisis, Lagarde has communicated with the public more frequently than her predecessor. Bloomberg

- Abortion ballot initiative. One ballot initiative to watch tonight: Proposition 115 in Colorado. The question, if passed, would prohibit abortion after 22 weeks except to save a woman's life. The restriction would shut down one well-known clinic that specializes in later-term abortions and mostly serves women who come from outside the state. NPR

- Quick bites, long downfall. What happened inside the failed entertainment startup Quibi? Insiders say that the instincts of CEO Meg Whitman and founder Jeffrey Katzenberg simply proved wrong. Wall Street Journal

ON MY RADAR

Woman in labor stops to vote before going to the hospital Guardian

‘She kind of reminds you of Margaret Thatcher’: Liz Cheney prepares to make her move Politico

Vodafone’s new boss in spotlight over ‘failure to protect women’ The Times

How Land O’Lakes saved its farmers’ milk during COVID-19 Fortune

PARTING WORDS

"I want to demystify the idea that being a part of a movement requires a special skill or gift. It's all about where your passions lie." 

-#MeToo founder Tarana Burke

About the Authors
Claire Zillman
By Claire ZillmanEditor, Leadership
LinkedIn iconTwitter icon

Claire Zillman is a senior editor at Fortune, overseeing leadership stories. 

See full bioRight Arrow Button Icon
Emma Hinchliffe
By Emma HinchliffeMost Powerful Women Editor
LinkedIn iconTwitter icon

Emma Hinchliffe is Fortune’s Most Powerful Women editor, overseeing editorial for the longstanding franchise. As a senior writer at Fortune, Emma has covered women in business and gender-lens news across business, politics, and culture. She is the lead author of the Most Powerful Women Daily newsletter (formerly the Broadsheet), Fortune’s daily missive for and about the women leading the business world.

See full bioRight Arrow Button Icon

Latest in Newsletters

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025

Most Popular

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Rankings
  • 100 Best Companies
  • Fortune 500
  • Global 500
  • Fortune 500 Europe
  • Most Powerful Women
  • Future 50
  • World’s Most Admired Companies
  • See All Rankings
Sections
  • Finance
  • Leadership
  • Success
  • Tech
  • Asia
  • Europe
  • Environment
  • Fortune Crypto
  • Health
  • Retail
  • Lifestyle
  • Politics
  • Newsletters
  • Magazine
  • Features
  • Commentary
  • Mpw
  • CEO Initiative
  • Conferences
  • Personal Finance
  • Education
Customer Support
  • Frequently Asked Questions
  • Customer Service Portal
  • Privacy Policy
  • Terms Of Use
  • Single Issues For Purchase
  • International Print
Commercial Services
  • Advertising
  • Fortune Brand Studio
  • Fortune Analytics
  • Fortune Conferences
  • Business Development
About Us
  • About Us
  • Editorial Calendar
  • Press Center
  • Work At Fortune
  • Diversity And Inclusion
  • Terms And Conditions
  • Site Map

© 2025 Fortune Media IP Limited. All Rights Reserved. Use of this site constitutes acceptance of our Terms of Use and Privacy Policy | CA Notice at Collection and Privacy Notice | Do Not Sell/Share My Personal Information
FORTUNE is a trademark of Fortune Media IP Limited, registered in the U.S. and other countries. FORTUNE may receive compensation for some links to products and services on this website. Offers may be subject to change without notice.


Most Popular

placeholder alt text
Europe
George Clooney moves to France and sends a strong message about the American Dream
By Nick LichtenbergDecember 30, 2025
21 hours ago
placeholder alt text
Success
Gen Z could wave goodbye to résumés because most companies have turned to skills-based recruitment—and find it more effective, research shows
By Orianna Rosa RoyleDecember 29, 2025
2 days ago
placeholder alt text
Law
YouTuber’s viral ‘Somali day care’ video spurs sweeping federal fraud probe in Minnesota as Walz defends oversight of $18 billion
By Nick LichtenbergDecember 30, 2025
1 day ago
placeholder alt text
Arts & Entertainment
Gen Zers and millennials flock to so-called analog islands 'because so little of their life feels tangible'
By Michael Liedtke and The Associated PressDecember 28, 2025
3 days ago
placeholder alt text
C-Suite
Exiting CEO left each employee at his family-owned company a $443,000 gift—but they have to stay 5 more years to get all of it
By Nick LichtenbergDecember 30, 2025
22 hours ago
placeholder alt text
Success
African millennials and Gen Z are quitting their big-city dreams to go make more money back on the farm
By Mark Banchereau and The Associated PressDecember 29, 2025
2 days ago

Latest in Newsletters

NewslettersMPW Daily
Your predictions for women, AI, and the workplace in 2026
By Emma HinchliffeDecember 24, 2025
7 days ago
Vanguard CIO Nitin Tandon.
NewslettersCIO Intelligence
How investment giant Vanguard’s CIO is placing big tech bets today to create the AI digital advisor of tomorrow
By John KellDecember 24, 2025
7 days ago
NewslettersCFO Daily
How AI is redefining finance leadership: ‘There has never been a more exciting time to be a CFO’
By Sheryl EstradaDecember 24, 2025
7 days ago
NewslettersCEO Daily
Expedia CEO Ariane Gorin on the fight to ensure AI doesn’t turn her brands into invisible pipes consumers never see
By Diane BradyDecember 24, 2025
7 days ago
NewslettersTerm Sheet
The AI startups founders and VCs say could be acquisition targets in 2026
By Allie GarfinkleDecember 24, 2025
7 days ago
Thierry Breton, former European Commissioner for the Internal Market, in Paris on June 13, 2025. (Photo: Thomas Samson/AFP/Getty Images)
NewslettersFortune Tech
U.S. denies visas for five Europeans, alleging American censorship
By Andrew NuscaDecember 24, 2025
7 days ago