• Home
  • Latest
  • Fortune 500
  • Finance
  • Tech
  • Leadership
  • Lifestyle
  • Rankings
  • Multimedia
LeadershipLeadership Next

Whole Foods’ CEO on how business can be better than just ‘a bunch of selfish greedy bastards’

By
McKenna Moore
McKenna Moore
Down Arrow Button Icon
October 6, 2020, 7:44 AM ET
John Mackey of Whole Foods Market on Leadership Next.
John Mackey of Whole Foods.Courtesy of Whole Foods Market

John Mackey founded Whole Foods in Austin in 1980. About 10 years later, he started the conscious capitalism movement. Now, as the veteran CEO of the company he started four decades ago, Mackey is still advocating for a shift to better and more intentional leadership in business, most recently on the latest episode of Leadership Next.

When asked what conscious capitalism is in layman’s terms, Mackey has his elevator pitch at the ready: “It’s capitalism, but it’s done in a more conscious way.” 

The movement is oriented around four major pillars. First, every company has the potential for a higher purpose than just maximizing profits. Second, all stakeholders matter—not just the shareholders—and business must create value for all of them. Third, a different, more conscious type of leadership—one that is less about enhancing its own wealth and power and more about serving the organization and the stakeholders—is needed in the world today. And finally, companies need to create cultures in which people can flourish and develop their potential. 

Mackey says that business isn’t evil, but that it should change toward this model because it creates immense value in society. 

“I really feel like business is misunderstood in the world,” he says. “It’s seen as a bunch of selfish greedy bastards that are just in it to make as much money as possible. And while there are some people that are like that, that’s not most businesspeople.” 

Host Alan Murray points out at 8:20 that many people do not view Amazon as an example of this conscious capitalism that Mackey so passionately evangelizes. How does that square with Mackey’s mission at Whole Foods after Amazon acquired it in 2017?

Mackey says that conscious leaders don’t spend much time judging other people’s consciousness, and that the merger so far has been great for Whole Foods, benefiting all stakeholders. And while he acknowledges that the two companies have different cultures, he said he is grateful that Amazon has not forced any changes on Whole Foods, allowing Mackey’s company to stay largely the same for its workers. 

In the rest of the episode, Mackey expands on the Amazon merger, talks about how Whole Foods has been approaching business during the pandemic, explains his stance on CEO pay caps, and gives advice for mid-career professionals. Listen at the link below.

More must-read stories from Fortune:

  • Fortune’s 2020 Change the World list
  • Meghan, The Duchess of Sussex: “If you listen to what I actually say, it’s not controversial”
  • What business needs from the 2020 election
  • Former Amazon manager and her family charged with insider trading
  • Cloudflare’s privacy crusade continues with a challenge to one of Google’s big data sources
About the Author
By McKenna Moore
Twitter icon
See full bioRight Arrow Button Icon

Latest in Leadership

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025

Most Popular

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Rankings
  • 100 Best Companies
  • Fortune 500
  • Global 500
  • Fortune 500 Europe
  • Most Powerful Women
  • Future 50
  • World’s Most Admired Companies
  • See All Rankings
Sections
  • Finance
  • Leadership
  • Success
  • Tech
  • Asia
  • Europe
  • Environment
  • Fortune Crypto
  • Health
  • Retail
  • Lifestyle
  • Politics
  • Newsletters
  • Magazine
  • Features
  • Commentary
  • Mpw
  • CEO Initiative
  • Conferences
  • Personal Finance
  • Education
Customer Support
  • Frequently Asked Questions
  • Customer Service Portal
  • Privacy Policy
  • Terms Of Use
  • Single Issues For Purchase
  • International Print
Commercial Services
  • Advertising
  • Fortune Brand Studio
  • Fortune Analytics
  • Fortune Conferences
  • Business Development
About Us
  • About Us
  • Editorial Calendar
  • Press Center
  • Work At Fortune
  • Diversity And Inclusion
  • Terms And Conditions
  • Site Map

© 2025 Fortune Media IP Limited. All Rights Reserved. Use of this site constitutes acceptance of our Terms of Use and Privacy Policy | CA Notice at Collection and Privacy Notice | Do Not Sell/Share My Personal Information
FORTUNE is a trademark of Fortune Media IP Limited, registered in the U.S. and other countries. FORTUNE may receive compensation for some links to products and services on this website. Offers may be subject to change without notice.


Latest in Leadership

James Cameron holding a microphone, gesturing
SuccessWealth
James Cameron is now a billionaire. The boomer college dropout worked odd jobs like truck driving before making his big break with films like Avatar
By Preston ForeDecember 17, 2025
19 minutes ago
A man and woman take a selfie of themselves.
SuccessSmall Business
How a former marketing exec quit over paper clips and built a thriving Hudson Valley farm
By Alexandra KirkmanDecember 17, 2025
1 hour ago
layoffs
CommentaryLayoffs
The AI layoff wave is just beginning — and it’s by design
By Kevin OakesDecember 17, 2025
2 hours ago
Bezos
Big Techphilanthropy
Jeff Bezos and Lauren Sánchez Bezos donate $5 million to neurodivergent education leader
By James Pollard and The Associated PressDecember 17, 2025
3 hours ago
SuccessMillionaires
Tech CEO Bryan Johnson says he’ll make humans immortal by 2039—first he just needs to sort out ‘buggy’ issues like ‘mistakenly causing cancer’
By Orianna Rosa RoyleDecember 17, 2025
3 hours ago
NewslettersCEO Daily
Why more boards are taking a chance on outsider CEOs
By Geoff ColvinDecember 17, 2025
5 hours ago

Most Popular

placeholder alt text
Economy
America's $38 trillion national debt 'exacerbates generational imbalances' with Gen Z and millennials paying the price, warns think tank
By Eleanor PringleDecember 16, 2025
1 day ago
placeholder alt text
Success
Meetings are not work, says Southwest Airlines CEO—and he’s taking action, by blocking his calendar every afternoon from Wednesday to Friday 
By Preston ForeDecember 15, 2025
2 days ago
placeholder alt text
Innovation
An MIT roboticist who cofounded bankrupt Roomba maker iRobot says Elon Musk's vision of humanoid robot assistants is 'pure fantasy thinking'
By Marco Quiroz-GutierrezDecember 16, 2025
1 day ago
placeholder alt text
Success
'I had to take 60 meetings': Jeff Bezos says 'the hardest thing I've ever done' was raising the first million dollars of seed capital for Amazon
By Dave SmithDecember 15, 2025
2 days ago
placeholder alt text
Success
As millions of Gen Zers face unemployment, McDonald's CEO dishes out some tough love career advice for navigating the market: ‘You've got to make things happen for yourself’
By Preston ForeDecember 16, 2025
24 hours ago
placeholder alt text
Banking
Trump turns on CBS, Kushner pulls out and Paramount's hostile bid for Warner Bros. shows signs of collapse
By Eva RoytburgDecember 16, 2025
17 hours ago