• Home
  • Latest
  • Fortune 500
  • Finance
  • Tech
  • Leadership
  • Lifestyle
  • Rankings
  • Multimedia
Design Thinking

How can business battle the coronavirus? A call for new ideas

By
Clay Chandler
Clay Chandler
Executive Editor, Asia
Down Arrow Button Icon
By
Clay Chandler
Clay Chandler
Executive Editor, Asia
Down Arrow Button Icon
April 9, 2020, 2:00 PM ET

Businesses the world over are retooling operations to help combat the coronavirus. Johnson & Johnson and Regeneron are racing to develop a vaccine. Ford Motor, Dyson, and Virgin Orbit are building respirators and ventilators. Apple is making face shields. IBM donated time on its supercomputer to U.S. government researchers evaluating anti-viral drugs. Distillers from France’s Pernod Ricard and Scotland’s BrewDog are using their expertise with alcohol to make hand sanitizers.

How else can businesses contribute? From the earliest days of the outbreak, Fortune has sought to highlight—in online coverage, on its new Leadership Next podcast, and in newsletters including CEO Daily, Outbreak, and Business x Design—the many ways firms are responding to the health crisis. Now it’s partnering with IDEO, a global design consultancy, to launch a three-week “COVID-19 Business Pivot Challenge” aimed at encouraging owners, managers, and employees from firms of all sizes to think creatively about how businesses can help and share their ideas and expertise. 

From today through April 30, IDEO’s social innovation platform, OpenIDEO, is soliciting proposals for ways businesses can battle the virus in three broad “opportunity areas”: meeting demands for protective supplies, meeting needs for new services, and adapting to a new future. 

At the end of the challenge, IDEO designers will synthesize suggestions, identify the most promising solutions, and explore options for putting them into action. Fortune, the challenge’s media partner, will co-host a webinar to review submissions and discuss the leading prospects. 

Learn more about how your company can participate in the challenge here.

More coronavirus coverage from Fortune:

—Everything you should know about mortgage forbearance and skipping payments
—Hong Kong airport is the first to test all arrivals for coronavirus
—What small businesses applying to the SBA’s Paycheck Protection Program need to know
—Former Google CEO: The coronavirus pandemic will make Big Tech even bigger
—No, 5G does not cause or spread the coronavirus. What medical experts say
—JP Morgan’s Jamie Dimon lays out a future worse than 2008 in his annual letter
—Companies are getting more comfortable hiring fully remote employees
—PODCAST: COVID-19 might have upended the concept of the best companies of the year
—VIDEO: 401(k) withdrawal penalties waived for anyone hurt by COVID-19

Subscribe to Business x Design, Fortune’s weekly newsletter that explores the transformative power of design in business.

About the Author
By Clay ChandlerExecutive Editor, Asia

Clay Chandler is executive editor, Asia, at Fortune.

See full bioRight Arrow Button Icon

Latest in

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025

Most Popular

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Fortune Secondary Logo
Rankings
  • 100 Best Companies
  • Fortune 500
  • Global 500
  • Fortune 500 Europe
  • Most Powerful Women
  • World's Most Admired Companies
  • See All Rankings
  • Lists Calendar
Sections
  • Finance
  • Fortune Crypto
  • Features
  • Leadership
  • Health
  • Commentary
  • Success
  • Retail
  • Mpw
  • Tech
  • Lifestyle
  • CEO Initiative
  • Asia
  • Politics
  • Conferences
  • Europe
  • Newsletters
  • Personal Finance
  • Environment
  • Magazine
  • Education
Customer Support
  • Frequently Asked Questions
  • Customer Service Portal
  • Privacy Policy
  • Terms Of Use
  • Single Issues For Purchase
  • International Print
Commercial Services
  • Advertising
  • Fortune Brand Studio
  • Fortune Analytics
  • Fortune Conferences
  • Business Development
  • Group Subscriptions
About Us
  • About Us
  • Press Center
  • Work At Fortune
  • Terms And Conditions
  • Site Map
  • About Us
  • Press Center
  • Work At Fortune
  • Terms And Conditions
  • Site Map
  • Facebook icon
  • Twitter icon
  • LinkedIn icon
  • Instagram icon
  • Pinterest icon

Latest in

Car salesperson showing cars to a couple shopping at the dealership
EconomyAutos
Americans owe $1.68 trillion on car loans — more than credit card debt and as much as all federal student loans
By Tristan BoveMay 7, 2026
43 minutes ago
keynes
AIdisruption
The AI job apocalypse is ‘unhelpful marketing, bad economics and worse history,’ a16z says
By Nick LichtenbergMay 7, 2026
49 minutes ago
The beauty founder who built a business on QVC is ready as America discovers a new love for live shopping
NewslettersMPW Daily
The beauty founder who built a business on QVC is ready as America discovers a new love for live shopping
By Emma HinchliffeMay 7, 2026
1 hour ago
Stripe CEO Patrick Collison says a wave of token theft is wreaking havoc on the AI economy
CybersecurityStripe
Stripe CEO Patrick Collison says a wave of token theft is wreaking havoc on the AI economy
By Jeff John RobertsMay 7, 2026
1 hour ago
Two Americas, one drive-thru: Welcome to fast food’s contradictory, split-screen economy
EconomyMcDonald's
Two Americas, one drive-thru: Welcome to fast food’s contradictory, split-screen economy
By Nick LichtenbergMay 7, 2026
2 hours ago
people watching tv
Arts & EntertainmentGen Z
Gen Z just broke the streaming model: A majority subscribe, binge, and cancel over and over, study finds
By Jake AngeloMay 7, 2026
2 hours ago

Most Popular

A Michigan farm town voted down plans for a giant OpenAI-Oracle data center. Weeks later, construction began
Magazine
A Michigan farm town voted down plans for a giant OpenAI-Oracle data center. Weeks later, construction began
By Sharon GoldmanMay 6, 2026
1 day ago
Tokyo is throwing out its strict office dress code and asking workers to wear shorts amid the war in Iran energy crisis
Success
Tokyo is throwing out its strict office dress code and asking workers to wear shorts amid the war in Iran energy crisis
By Emma BurleighMay 5, 2026
2 days ago
Mark Zuckerberg once gave a Facebook engineer startup advice at 2 a.m. while 'hanging out with all the interns'—she quit and raised millions after
Success
Mark Zuckerberg once gave a Facebook engineer startup advice at 2 a.m. while 'hanging out with all the interns'—she quit and raised millions after
By Orianna Rosa RoyleMay 6, 2026
1 day ago
U.S. Treasury will have to borrow $2 trillion this year just to continue functioning—more than $166 billion every month
Economy
U.S. Treasury will have to borrow $2 trillion this year just to continue functioning—more than $166 billion every month
By Eleanor PringleMay 7, 2026
8 hours ago
Economists have found an answer to slowing cognitive decline: avoid retiring early, study finds
Economy
Economists have found an answer to slowing cognitive decline: avoid retiring early, study finds
By Sasha RogelbergMay 5, 2026
2 days ago
AI could solve America's $39 trillion debt crisis—but only if Washington abandons displaced workers, Yale Budget Lab warns
Economy
AI could solve America's $39 trillion debt crisis—but only if Washington abandons displaced workers, Yale Budget Lab warns
By Jake AngeloMay 6, 2026
1 day ago

© 2026 Fortune Media IP Limited. All Rights Reserved. Use of this site constitutes acceptance of our Terms of Use and Privacy Policy | CA Notice at Collection and Privacy Notice | Do Not Sell/Share My Personal Information
FORTUNE is a trademark of Fortune Media IP Limited, registered in the U.S. and other countries. FORTUNE may receive compensation for some links to products and services on this website. Offers may be subject to change without notice.