• Home
  • News
  • Fortune 500
  • Tech
  • Finance
  • Leadership
  • Lifestyle
  • Rankings
  • Multimedia
christmas 2017

Rome’s $57,000 Christmas Tree Dubbed the ‘World’s Saddest’

By
Chris Morris
Chris Morris
Former Contributing Writer
Down Arrow Button Icon
By
Chris Morris
Chris Morris
Former Contributing Writer
Down Arrow Button Icon
December 20, 2017, 9:15 AM ET
Rome Christmas Tree Dubbed Mangy
ROME, ITALY - DECEMBER 19: A picture shows the dry Christmas tree before Christmas day at Piazza Venezia on December 19, 2017 in Rome, Italy. For the second year in a row, the Piazza Venezia Christmas tree has been ridiculed by locals who have dubbed it 'spelacchio' meaning mangy or threadbare.The municipality admited the tree has dried before Christmas day. (Photo by Stefano Montesi - Corbis/Corbis via Getty Images)Stefano Montesi—Corbis via Getty Images

There are plenty of sights to see in Rome, but you might want to skip the city’s Christmas tree.

The 65-foot, $57,000 centerpiece, was set up on Dec. 8 and has been steadily losing needles ever since. And with just five days left until Christmas, the thinning has gotten so bad that some locals are calling the tree “baldy.” Others are more direct, dubbing it the “world’s saddest Christmas tree.”

While some Romans are laughing off the incident, others are furious, using it as a reason to fume at mayor Virginia Raggi, whom Sky News notes is not popular in the city these days. City authorities have opened an investigation to discover why the tree has died so quickly.

Rome officials say there are no plans to remove the tree before the holiday.

Of course, ugly Christmas trees can actually be a draw for tourists. Just ask Montreal. Last year, the Canadian city hoisted a hideous 85-foot balsam fir, decorated with Canadian Tire logos, which turned into a social media hit, even earning its own Twitter account.

Knowing when to take advantage of a good thing, Montreal brought back the ugly tree this year, building an entire village around it.

“It could become a Montreal tradition – instead of having a magnificent, perfect tree every year, you have one that’s authentic, crooked, a little bizarre with personality that could be super original and a mark of distinction for Montreal,” said Philippe Pelletier, who’s part of the group overseeing the tree.

About the Author
By Chris MorrisFormer Contributing Writer

Chris Morris is a former contributing writer at Fortune, covering everything from general business news to the video game and theme park industries.

See full bioRight Arrow Button Icon

Latest in

Travel & LeisureBrainstorm Design
Luxury hotels need to have ‘a point of view’ to attract visitors hungry for experiences, says designer André Fu
By Nicholas GordonDecember 4, 2025
2 hours ago
LawAT&T
AT&T promised the government it won’t pursue DEI. FCC commissioner warns it will be a ‘stain to their reputation long into the future’
By Kristen Parisi and HR BrewDecember 4, 2025
7 hours ago
Big TechSpotify
Spotify users lamented Wrapped in 2024. This year, the company brought back an old favorite and made it less about AI
By Dave Lozo and Morning BrewDecember 4, 2025
8 hours ago
Letitia James
LawDepartment of Justice
Piling on Trump DOJ’s legitimacy issues, Letitia James challenges appointment of U.S. attorney suing her
By Michael Hill and The Associated PressDecember 4, 2025
8 hours ago
Trump
North Americatourism
Trump administration orders embassies, consulates to prioritize visas for sports fans traveling for World Cup, Olympics
By Matthew Lee and The Associated PressDecember 4, 2025
8 hours ago
Personal FinanceCertificates of Deposit (CDs)
Best certificates of deposit (CDs) for December 2025
By Glen Luke FlanaganDecember 4, 2025
8 hours ago

Most Popular

placeholder alt text
Economy
Two months into the new fiscal year and the U.S. government is already spending more than $10 billion a week servicing national debt
By Eleanor PringleDecember 4, 2025
17 hours ago
placeholder alt text
Success
‘Godfather of AI’ says Bill Gates and Elon Musk are right about the future of work—but he predicts mass unemployment is on its way
By Preston ForeDecember 4, 2025
13 hours ago
placeholder alt text
North America
Jeff Bezos and Lauren Sánchez Bezos commit $102.5 million to organizations combating homelessness across the U.S.: ‘This is just the beginning’
By Sydney LakeDecember 2, 2025
3 days ago
placeholder alt text
Success
Nearly 4 million new manufacturing jobs are coming to America as boomers retire—but it's the one trade job Gen Z doesn't want
By Emma BurleighDecember 4, 2025
13 hours ago
placeholder alt text
Success
Nvidia CEO Jensen Huang admits he works 7 days a week, including holidays, in a constant 'state of anxiety' out of fear of going bankrupt
By Jessica CoacciDecember 4, 2025
12 hours ago
placeholder alt text
Health
Bill Gates decries ‘significant reversal in child deaths’ as nearly 5 million kids will die before they turn 5 this year
By Nick LichtenbergDecember 4, 2025
1 day ago
Rankings
  • 100 Best Companies
  • Fortune 500
  • Global 500
  • Fortune 500 Europe
  • Most Powerful Women
  • Future 50
  • World’s Most Admired Companies
  • See All Rankings
Sections
  • Finance
  • Leadership
  • Success
  • Tech
  • Asia
  • Europe
  • Environment
  • Fortune Crypto
  • Health
  • Retail
  • Lifestyle
  • Politics
  • Newsletters
  • Magazine
  • Features
  • Commentary
  • Mpw
  • CEO Initiative
  • Conferences
  • Personal Finance
  • Education
Customer Support
  • Frequently Asked Questions
  • Customer Service Portal
  • Privacy Policy
  • Terms Of Use
  • Single Issues For Purchase
  • International Print
Commercial Services
  • Advertising
  • Fortune Brand Studio
  • Fortune Analytics
  • Fortune Conferences
  • Business Development
About Us
  • About Us
  • Editorial Calendar
  • Press Center
  • Work At Fortune
  • Diversity And Inclusion
  • Terms And Conditions
  • Site Map

© 2025 Fortune Media IP Limited. All Rights Reserved. Use of this site constitutes acceptance of our Terms of Use and Privacy Policy | CA Notice at Collection and Privacy Notice | Do Not Sell/Share My Personal Information
FORTUNE is a trademark of Fortune Media IP Limited, registered in the U.S. and other countries. FORTUNE may receive compensation for some links to products and services on this website. Offers may be subject to change without notice.