• Home
  • Latest
  • Fortune 500
  • Finance
  • Tech
  • Leadership
  • Lifestyle
  • Rankings
  • Multimedia

Trendingnow

1

Social Security unraveling: 7,100 workers sacked, performance metrics retired, disability claims falling

2

Erin Brockovich, the activist who defeated a utility giant and inspired a Julia Roberts film, is pushing data centers to be more transparent

3

'Where we are today is frightening': a Pulitzer-winning historian sees a doomsday scenario involving China and the national debt

1

Social Security unraveling: 7,100 workers sacked, performance metrics retired, disability claims falling

2

Erin Brockovich, the activist who defeated a utility giant and inspired a Julia Roberts film, is pushing data centers to be more transparent

3

'Where we are today is frightening': a Pulitzer-winning historian sees a doomsday scenario involving China and the national debt
CommentaryGratitude

Commentary: The Right Way to Express Gratitude This Holiday Season

By
Glenn Fox
Glenn Fox
and
Bethany Cianciolo
Bethany Cianciolo
Down Arrow Button Icon
By
Glenn Fox
Glenn Fox
and
Bethany Cianciolo
Bethany Cianciolo
Down Arrow Button Icon
November 21, 2017, 4:54 PM ET
Overhead view family eating Christmas dinner
Caiaimage/Robert Daly Getty Images/Caiaimage

The scientific evidence is clear: Regularly expressing gratitude elicits benefits to social relationships, physical health, sleep, and daily habits. In my own research, I have found that being grateful activates brain regions critical for emotion, relationships, and decision-making, all of which highlight gratitude’s central role in the good life.

So go ahead, be grateful … if only it were so simple to wish ourselves into gratitude at a moment’s notice. Indeed, conjuring gratitude takes a little bit more than wishful thinking. In other words, knowing why gratitude is good is far different from knowing what gratitude is, and perhaps most importantly how to actually be grateful.

Gratitude is a key member of the family of positive emotions that we can and should savor. We often think of positive emotion and feelings, such as gratitude, as being less important or real than negative emotions, such as fear. Remember, however, that evolution imbued upon us the ability to experience a wide range of emotions for good reason. Each emotion, properly experienced, can help us prosper and can enhance our ability for decision-making. We commonly define gratitude as the feeling we can have when we recognize something that fulfills a personal need, and that comes as a result of well-intentioned effort. Thus, while emotions such as fear and anger can guide us to proper responses in certain circumstances, likewise, emotions such as love and gratitude can provide critical benefits to performance and decision-making as well.

In the name of the holiday season, consider next the task for how to be grateful. To practice gratitude while receiving is to practice the humility of recognizing our own needs as others do their best to address them. Practicing gratitude allows us to see that what we have, regardless of material quantity, is something to work from—we find abundance where we develop the vision to see it. Gratitude, then, is not so simple as “having nice things,” but is instead a dispositional process of identifying and appreciating what we have been given and building from it. It may take practice to enhance and generate gratitude, but with each moment, and indeed each challenge, we have the opportunity to learn, grow, and practice gratitude as a means of building resilience and connection to others.

Giving gifts poses the opportunity to show support and draw ourselves closer to others, but comes with some risk. In the wrong cases, we may give with the right intentions, but be stymied by expectations or mistakes in reading the needs of the recipient. Imagine picking that perfect sweater for a friend, only to suffer the indignity of handing over the gift receipt over hushed explanations. But take heart, the point of gratitude is not to foist it upon others—research has shown that one of the fastest ways to extinguish gratitude is to tell someone to be grateful for your efforts and that you expect them to repay you. Fortunately, to the contrary, research has shown that freely given, unexpected, and thoughtful gifts are the most powerful, not necessarily gifts that are expensive or valuable. The point of giving is to savor our own best and honest efforts to help others, whatever the results may be. If we can be charged with “forgiving and forgetting,” then the inverse can also be true. When it comes to gifts, we can “give and forget” just as well.

 

Holidays or not, every day presents a chance to use gratitude as a tool for building well-being. The holidays can be complex—it is the season of joy, but also a time where many process difficulties bygone or ongoing. The challenge is to be grateful for the process. Regardless of context, however, remember that to reap gratitude’s powerful benefits, it is our own duty to invoke gratitude as the catalyst for its virtuous cycle—give and receive freely, humbly, and without expectation.

Glenn R. Fox is the head of the USC Performance Science Institute at the USC Marshall School of Business. He earned his Ph.D. in Neuroscience from USC and studies the role of emotion and mindset in health and performance.

About the Authors
By Glenn Fox
See full bioRight Arrow Button Icon
By Bethany Cianciolo
See full bioRight Arrow Button Icon

Latest in Commentary

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025

Most Popular

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Fortune Secondary Logo
Rankings
  • 100 Best Companies
  • Fortune 500
  • Global 500
  • Fortune 500 Europe
  • Most Powerful Women
  • World's Most Admired Companies
  • See All Rankings
  • Lists Calendar
Sections
  • Finance
  • Fortune Crypto
  • Features
  • Leadership
  • Health
  • Commentary
  • Success
  • Retail
  • Mpw
  • Tech
  • Lifestyle
  • CEO Initiative
  • Asia
  • Politics
  • Conferences
  • Europe
  • Newsletters
  • Personal Finance
  • Environment
  • Magazine
  • Education
Customer Support
  • Frequently Asked Questions
  • Customer Service Portal
  • Privacy Policy
  • Terms Of Use
  • Single Issues For Purchase
  • International Print
Commercial Services
  • Advertising
  • Fortune Brand Studio
  • Fortune Analytics
  • Fortune Conferences
  • Business Development
  • Group Subscriptions
About Us
  • About Us
  • Press Center
  • Work At Fortune
  • Terms And Conditions
  • Site Map
  • About Us
  • Press Center
  • Work At Fortune
  • Terms And Conditions
  • Site Map
  • Facebook icon
  • Twitter icon
  • LinkedIn icon
  • Instagram icon
  • Pinterest icon

Latest in Commentary

as
CommentaryVenture Capital
The most contrarian and durable bet in AI is 85 million moms
By Allison SternJune 3, 2026
9 hours ago
adc
CommentaryLeadership
AI is turning workers into superhumans. Their leadership teams haven’t kept up
By Adrienne Down CoulsonJune 2, 2026
1 day ago
liaquat
CommentaryBubbles
I won a Pulitzer for explaining the Great Depression. The AI spending boom terrifies me
By Liaquat AhamedJune 2, 2026
2 days ago
Allison Danielsen is CEO, Tallo.
CommentaryCareers
My wrist injury derailed my college plans. It’s why I’m a CEO today
By Allison DanielsenMay 31, 2026
3 days ago
treble
CommentaryElections
I built a startup from scratch and still nearly died because of a broken healthcare system. That’s why I’m running for Congress
By Jonathan TrebleMay 31, 2026
3 days ago
bn
CommentaryEducation
Bill Nye: Companies say there’s a skills gap. They’re wrong — and students can prove it
By Bill NyeMay 31, 2026
3 days ago

Most Popular

Social Security unraveling: 7,100 workers sacked, performance metrics retired, disability claims falling
North America
Social Security unraveling: 7,100 workers sacked, performance metrics retired, disability claims falling
By Katie Savin, Callie Freitag, Matthew Borus and The ConversationJune 2, 2026
1 day ago
Erin Brockovich, the activist who defeated a utility giant and inspired a Julia Roberts film, is pushing data centers to be more transparent
Environment
Erin Brockovich, the activist who defeated a utility giant and inspired a Julia Roberts film, is pushing data centers to be more transparent
By Marco Quiroz-GutierrezJune 1, 2026
2 days ago
'Where we are today is frightening': a Pulitzer-winning historian sees a doomsday scenario involving China and the national debt
Banking
'Where we are today is frightening': a Pulitzer-winning historian sees a doomsday scenario involving China and the national debt
By Nick LichtenbergJune 2, 2026
2 days ago
Cognizant CEO says AI is remaking middle managers into player-coaches who can 'both  execute and develop others'
Newsletters
Cognizant CEO says AI is remaking middle managers into player-coaches who can 'both execute and develop others'
By Diane BradyJune 2, 2026
2 days ago
Current price of oil as of June 2, 2026
Personal Finance
Current price of oil as of June 2, 2026
By Joseph HostetlerJune 2, 2026
1 day ago
Current price of gold as of June 2, 2026
Personal Finance
Current price of gold as of June 2, 2026
By Danny BakstJune 2, 2026
1 day ago

© 2026 Fortune Media IP Limited. All Rights Reserved. Use of this site constitutes acceptance of our Terms of Use and Privacy Policy | CA Notice at Collection and Privacy Notice | Do Not Sell/Share My Personal Information
FORTUNE is a trademark of Fortune Media IP Limited, registered in the U.S. and other countries. FORTUNE may receive compensation for some links to products and services on this website. Offers may be subject to change without notice.