• Home
  • Latest
  • Fortune 500
  • Finance
  • Tech
  • Leadership
  • Lifestyle
  • Rankings
  • Multimedia
Arts & EntertainmentSaturday Night Live

Scarlett Johansson Takes on Ivanka Trump in Saturday Night Live Perfume Ad

By
Mahita Gajanan
Mahita Gajanan
and
TIME
TIME
Down Arrow Button Icon
By
Mahita Gajanan
Mahita Gajanan
and
TIME
TIME
Down Arrow Button Icon
March 12, 2017, 11:45 AM ET
'Her' - Premiere - The 8th Rome Film Festival
Photograph by Vittorio Zunino Celotto — Getty Images

Scarlett Johansson, who hosted Saturday Night Live for the fifth time, impersonated Ivanka Trump in a fake commercial for a new perfume called “Complicit.”

https://www.hulu.com/watch/1045124

“She’s a woman who knows what she wants — and knows what she’s doing. Complicit,” the commercial voice-over said. The ad continued, showing the First Daughter putting on lipstick in the mirror and seeing the reflection of her father, President Trump. “She doesn’t crave the spotlight, but we see her. Oh, how we see her.”

Ivanka Trump Clothing Line Sales Surge in February

The sketch poked fun at what some refer to as Trump’s faux-feminism. “A feminist, an advocate, a champion for women, but like, how?” the commercial asked. “She’s loyal, devoted, but probably should have bounced after the whole Access Hollywood bus thing. Oh well.”

“The fragrance for the woman who could stop all of this, but won’t,” the voice-over said.

This article originally appeared on TIME.com

About the Authors
By Mahita Gajanan
See full bioRight Arrow Button Icon
By TIME
See full bioRight Arrow Button Icon

Latest in Arts & Entertainment

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025

Most Popular

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Rankings
  • 100 Best Companies
  • Fortune 500
  • Global 500
  • Fortune 500 Europe
  • Most Powerful Women
  • Future 50
  • World’s Most Admired Companies
  • See All Rankings
Sections
  • Finance
  • Leadership
  • Success
  • Tech
  • Asia
  • Europe
  • Environment
  • Fortune Crypto
  • Health
  • Retail
  • Lifestyle
  • Politics
  • Newsletters
  • Magazine
  • Features
  • Commentary
  • Mpw
  • CEO Initiative
  • Conferences
  • Personal Finance
  • Education
Customer Support
  • Frequently Asked Questions
  • Customer Service Portal
  • Privacy Policy
  • Terms Of Use
  • Single Issues For Purchase
  • International Print
Commercial Services
  • Advertising
  • Fortune Brand Studio
  • Fortune Analytics
  • Fortune Conferences
  • Business Development
About Us
  • About Us
  • Editorial Calendar
  • Press Center
  • Work At Fortune
  • Diversity And Inclusion
  • Terms And Conditions
  • Site Map

Latest in Arts & Entertainment

kathy fang
SuccessRestaurants
From Merrill Lynch to wok station: the daughter of San Francisco’s Chinese food dynasty who defied her parents—by working alongside them
By Nick LichtenbergJanuary 11, 2026
4 hours ago
Personal Financefinancial planning
A major factor in Gen Z and millennial divorce is ‘financial future faking.’ It’s like long-term partner catfishing about money
By Sydney LakeJanuary 11, 2026
6 hours ago
Arts & EntertainmentAuction
The ‘Holy Grail of comic books’ that Nicolas Cage bought for $150,000 before it was stolen sells at auction for a record $15 million
By Bruce Shipkowski and The Associated PressJanuary 10, 2026
21 hours ago
kids
SuccessGen Z
The 6-7 craze offered a brief window into the hidden world of children. Even more, it showed how much of social life happens online
By Rebekah Willett, Amanda Levido, Hyeon-Seon Jeong and The ConversationJanuary 9, 2026
2 days ago
Successwork-life balance
Sarah Jessica Parker says she only has work-life balance because of the people supporting her: ‘I’m making choices differently than I used to’
By Sydney LakeJanuary 9, 2026
2 days ago
dokoupil
PoliticsMedia
‘Walter Cronkite would have never said something so self-serving’: CBS News’ new anchor Tony Dokoupil off to explosive start
By David Bauder and The Associated PressJanuary 7, 2026
4 days ago

Most Popular

placeholder alt text
Health
Bill Gates warns the world is going 'backwards' and gives 5-year deadline before we enter a new Dark Age
By Eleanor PringleJanuary 9, 2026
2 days ago
placeholder alt text
Economy
As U.S. debt soars past $38 trillion, the flood of corporate bonds is a growing threat to the Treasury supply
By Jason MaJanuary 10, 2026
22 hours ago
placeholder alt text
C-Suite
Silicon Valley billionaire flies coach out of solidarity: 'If I'm going to ask my employees to do it, I need to do it, too'
By Nick LichtenbergJanuary 9, 2026
2 days ago
placeholder alt text
Economy
Gen Z is rebelling against the economy with ‘disillusionomics,’ tackling near 6-figure debt by turning life into a giant list of income streams
By Jacqueline MunisJanuary 10, 2026
1 day ago
placeholder alt text
Success
Diary of a CEO founder says he hired someone with 'zero' work experience because she 'thanked the security guard by name' before the interview
By Emma BurleighJanuary 8, 2026
3 days ago
placeholder alt text
Success
Gen Z are arriving to college unable to even read a sentence—professors warn it could lead to a generation of anxious and lonely graduates
By Preston ForeJanuary 9, 2026
2 days ago

© 2025 Fortune Media IP Limited. All Rights Reserved. Use of this site constitutes acceptance of our Terms of Use and Privacy Policy | CA Notice at Collection and Privacy Notice | Do Not Sell/Share My Personal Information
FORTUNE is a trademark of Fortune Media IP Limited, registered in the U.S. and other countries. FORTUNE may receive compensation for some links to products and services on this website. Offers may be subject to change without notice.