• Home
  • Latest
  • Fortune 500
  • Finance
  • Tech
  • Leadership
  • Lifestyle
  • Rankings
  • Multimedia
Arts & Entertainment

PwC Accountants Behind Oscars Gaffe Now Need Private Security

By
Reuters
Reuters
Down Arrow Button Icon
By
Reuters
Reuters
Down Arrow Button Icon
March 2, 2017, 2:53 PM ET
89th Annual Academy Awards - Red Carpet
HOLLYWOOD, CA - FEBRUARY 26: (L-R) Representatives from PricewaterhouseCoopers, Martha L. Ruiz, Brian Cullinan and actor Ryan Gosling attend the 89th Annual Academy Awards at Hollywood & Highland Center on February 26, 2017 in Hollywood, California. (Photo by Christopher Polk/Getty Images)Christopher Polk—Getty Images

Security has been stepped up for the two accountants responsible for botching the Oscar best picture announcement, their company said on Thursday, as the ceremony’s stage manager said the pair had to be pushed onstage to set things right after the gaffe.

Accountancy firm PricewaterhouseCoopers (PwC) said security was provided at the homes of Brian Cullinan and Martha Ruiz following Sunday’s blunder, in which an envelope mix-up led to the announcement of the wrong film as best picture winner during the live TV broadcast.

PwC gave no details but celebrity website TMZ.com said the pair had received death threats on social media and that photos of their homes had been posted online.

Cullinan, who posted a now-deleted backstage photo of Emma Stone on Twitter (TWTR) just before the gaffe, and Ruiz were barred on Wednesday by the Academy of Motion Picture Arts and Sciences from taking part in the Oscars ceremony or ballot counting ever again.

Oscar show stage manager Gary Natoli told Hollywood website TheWrap that the two had frozen backstage when things went wrong during the climax of Sunday’s ceremony.

Natoli said he was standing near Ruiz when actors Warren Beatty and Faye Dunaway incorrectly announced on stage that musical La La Land had won the top award for best picture.

The winner of best picture was African-American independent film, Moonlight.

Get Data Sheet, Fortune’s daily tech newsletter.

“We watched for about 10 more seconds, and during that entire time, Martha was no more than five feet away from us. When La La Land was announced, she did not try to get my attention, she did not say anything. And she’s supposed to have memorized the winners,” Natoli told TheWrap.

More than a minute passed before Cullinan said backstage that something was wrong.

Backstage crew were “trying to get Brian to go on stage, and he wouldn’t go,” Natoli said. “And Martha wouldn’t go. We had to push them on stage, which was just shocking to me.”

“I still do not understand the delay,” Natoli said. “Brian should have run out there on his own. Martha should have run out there.”

Natoli also blamed smaller, less legible writing on the winner envelopes.

“We know that Brian was taking pictures backstage when he should not have been, and not paying attention… And there was the new design of the envelope, which we had complained about to the Academy,” Natoli said.

PwC, which has overseen Oscar balloting for 83 years, said on Thursday the two accountants were still employed by the company.

About the Author
By Reuters
See full bioRight Arrow Button Icon

Latest in Arts & Entertainment

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025

Most Popular

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Rankings
  • 100 Best Companies
  • Fortune 500
  • Global 500
  • Fortune 500 Europe
  • Most Powerful Women
  • Future 50
  • World’s Most Admired Companies
  • See All Rankings
Sections
  • Finance
  • Leadership
  • Success
  • Tech
  • Asia
  • Europe
  • Environment
  • Fortune Crypto
  • Health
  • Retail
  • Lifestyle
  • Politics
  • Newsletters
  • Magazine
  • Features
  • Commentary
  • Mpw
  • CEO Initiative
  • Conferences
  • Personal Finance
  • Education
Customer Support
  • Frequently Asked Questions
  • Customer Service Portal
  • Privacy Policy
  • Terms Of Use
  • Single Issues For Purchase
  • International Print
Commercial Services
  • Advertising
  • Fortune Brand Studio
  • Fortune Analytics
  • Fortune Conferences
  • Business Development
About Us
  • About Us
  • Editorial Calendar
  • Press Center
  • Work At Fortune
  • Diversity And Inclusion
  • Terms And Conditions
  • Site Map

Latest in Arts & Entertainment

Arts & EntertainmentAuction
The ‘Holy Grail of comic books’ that Nicolas Cage bought for $150,000 before it was stolen sells at auction for a record $15 million
By Bruce Shipkowski and The Associated PressJanuary 10, 2026
1 day ago
kids
SuccessGen Z
The 6-7 craze offered a brief window into the hidden world of children. Even more, it showed how much of social life happens online
By Rebekah Willett, Amanda Levido, Hyeon-Seon Jeong and The ConversationJanuary 9, 2026
2 days ago
Successwork-life balance
Sarah Jessica Parker says she only has work-life balance because of the people supporting her: ‘I’m making choices differently than I used to’
By Sydney LakeJanuary 9, 2026
2 days ago
dokoupil
PoliticsMedia
‘Walter Cronkite would have never said something so self-serving’: CBS News’ new anchor Tony Dokoupil off to explosive start
By David Bauder and The Associated PressJanuary 7, 2026
4 days ago
Ted Sarandos
Successlifestyle
Netflix co-CEO says he doesn’t read business books—at all. Instead, he reads one 1902 fiction about a ship and its reckless ‘hot dog’ captain over and over again
By Preston ForeJanuary 7, 2026
4 days ago
Sarandos
Big TechM&A
‘Largest LBO in history’: Warner rejects Paramount again, scoffing at $87 billion worth of debt in its $108 billion bid
By Nick LichtenbergJanuary 7, 2026
4 days ago

Most Popular

placeholder alt text
Economy
As U.S. debt soars past $38 trillion, the flood of corporate bonds is a growing threat to the Treasury supply
By Jason MaJanuary 10, 2026
1 day ago
placeholder alt text
Economy
Trump may be raising your taxes with his tariffs but he could actually cut inflation with them, too, SF Fed says
By Jake AngeloJanuary 6, 2026
5 days ago
placeholder alt text
Health
Bill Gates warns the world is going 'backwards' and gives 5-year deadline before we enter a new Dark Age
By Eleanor PringleJanuary 9, 2026
2 days ago
placeholder alt text
Success
Gen Z are arriving to college unable to even read a sentence—professors warn it could lead to a generation of anxious and lonely graduates
By Preston ForeJanuary 9, 2026
2 days ago
placeholder alt text
AI
This CEO laid off nearly 80% of his staff because they refused to adopt AI fast enough. 2 years later, he says he'd do it again
By Nick LichtenbergJanuary 11, 2026
6 hours ago
placeholder alt text
Success
L’Oreal exec tells Gen Z to be that person who grabs their manager’s coffee—instead of making you look junior, she says it can get you noticed
By Orianna Rosa RoyleJanuary 10, 2026
2 days ago

© 2025 Fortune Media IP Limited. All Rights Reserved. Use of this site constitutes acceptance of our Terms of Use and Privacy Policy | CA Notice at Collection and Privacy Notice | Do Not Sell/Share My Personal Information
FORTUNE is a trademark of Fortune Media IP Limited, registered in the U.S. and other countries. FORTUNE may receive compensation for some links to products and services on this website. Offers may be subject to change without notice.