Donald Trump’s Win Is Punishing Gun Company Stocks

January 9, 2017, 2:08 PM UTC
Holiday Gun Sales Soar In U.S.
A Christmas tree is seen at the National Armory gun store on December 23, 2015 in Pompano Beach, Florida.
Joe Raedle Getty Images

Gun sales fell last month following the election of Donald Trump as President, and analysts see a clear connection as gun enthusiasts no longer perceive a threat to the Second Amendment the way they did under President Obama—or might have under a President Hillary Clinton.

Shares of American Outdoor Brands, which owns Smith & Wesson, have fallen by 26% since Election Day and shares of Sturm, Ruger, and Co. are down by 16% over the same period, the New York Post reports. Gun background checks performed by the Federal Bureau of Investigations were also down in the month of December, though 2016 marked a record year for the background checks, with 27.5 million performed.

Analysts say the election of Trump is likely the reason for the slump. A report by Goldman Sachs, which is partially financing Bass Pro Shop’s $5.5 billion acquisition of Cabela’s, came to a similar conclusion.

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