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RetailStarbucks

Starbucks’ New Drink Mixes Beer with Espresso

By
Sy Mukherjee
Sy Mukherjee
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By
Sy Mukherjee
Sy Mukherjee
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October 13, 2016, 6:14 PM ET
Coffee Shop Drinks Found To Contain Excessive Amounts Of Sugar
LONDON, ENGLAND - FEBRUARY 18: A collection of venti sized Starbucks take away cups on February 18, 2016 in London, England. Yesterday Action on Sugar announced the results of tests on 131 hot drinks which showed that some contained over 20 teaspoons of sugar. The NHS recommends a daily intake of seven teaspoons of sugar. (Photo by Ben Pruchnie/Getty Images)Photo by Ben Pruchnie—Getty Images
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Starbucks (SBUX) is ready to give its customers a different kind of buzz.

The chain announced the launch of its first beer, the Espresso Cloud IPA, which is one part coffee and one part craft beer. The foamy, ice-shaken espresso is layered on top of the freshly-poured IPA, and it’s served with an extra shot of espresso. You can knock back the shot separately or you can pour the espresso into the beer to get that Instagram-worthy “cloud” effect.

It’s an unexpected combination that promises a fresh “flavor punch, with complementary citrus notes in both the hoppy IPA and vanilla orange-infused espresso,” Starbucks writes in a blog post. Customers can order it at locations serving the Starbucks Evenings menu.

 

Here’s a video of barista Justin Burns-Beach, who developed the drink under a Starbucks R&D project to develop creative new drinks and beverage pairings.

Starbucks has been trying out plenty of twists for its menus, ranging from Italian-inspired frappuccinos to an experiment with weekend brunch. Who knows what will be next.

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By Sy Mukherjee
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