Hillary Clinton supports have a new strategy for pushing back against “Bernie Bros” online.
Pro-Hillary Clinton super PAC Correct the Record announced Thursday that it would be launching a digital task force to “serve as a resource for supporters looking for positive content” about the Democratic frontrunner for president.
The super PAC plans to invest more than $1 million in the task force and triple its digital operation, which involves engaging potential voters and pushing back against Clinton attackers on social media sites like Twitter, Facebook, Instagram, and Reddit.
The super PAC plans to apply “lessons learned from online engagement with ‘Bernie Bros’ during the Democratic Primary … to the rest of the primary season and general election.” The organization is referring to many supporters of Democratic rival Sen. Bernie Sanders, who tend to be young, white, male, and extremely vocal. The task force plans to counterattack Bernie Bros by “responding quickly and forcefully to negative attacks and false narratives.”
Correct the Record is also launching an initiative to fight online harassment and cyberbullying attacks on—mostly female—Clinton supporters.
