If you’re going to buy a Super Bowl ticket, you should wait until right before kick off.
The current price range on official websites go from about $850 to $3,000. The cheapest resale price, according to data collected by ticket broker SeatGeek, is $3,278 with an average price of $4,620. Ticket prices for any event—be it a concert, a show, or the biggest sporting event of the year—generally decrease as the date gets closer, as brokers realize that it’s better to sell at a loss than not at all.
However, that’s not always the case. Last year some people attempted to take advantage of that trend. They sold tickets before they actually bought any so that they could get them for a lower price closer to game day, according to Quartz.
As the date approached, those overly ambitious resellers became desperate. That created a high demand, which resulted in inflated ticket prices. The average asking price of Super Bowl XLIX tickets grew to an unusually high $9,000, sparking allegations of collusion among ticket brokers.
Luckily, that isn’t likely to happen again this year according to an analysis by Quartz. The publication predicts that this year’s trend will be most similar to 2013, and asking prices will continue to drop right up until Super Bowl Sunday.
