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CEO of $20 billion AI firm Perplexity says the secret to success is ‘sleeping with that fear’ that your competitor will steal your idea

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Is Winemaking Kim Kardashian’s Next Venture?

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Leena Rao
Leena Rao
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Leena Rao
Leena Rao
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December 24, 2015, 12:02 PM ET
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LONDON, ENGLAND - FEBRUARY 25: Kim Kardashian presents on stage at the BRIT Awards 2015 at The O2 Arena on February 25, 2015 in London, England. (Photo by Jim Dyson/WireImage)Photograph by Jim Dyson — WireImage/Getty Images
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Reality TV star Kim Kardashian has seen success in developing a line of mobile apps, which include a game and an emoji app. But her next venture may be in winemaking.

According to a US Weekly report, Kardashian and her husband Kanye West are rehabbing the vineyard on their California estate, located in Hidden Hills.

But currently, West and Kardashian are not planning to sell any wine made in the vineyard commercially. West and Kardashian aren’t the only celebrities who have vineyards on their properties. Fellow celebrities Brad Pitt and Angelina Jolie also own Chateau Miraval in France but sell the rose wine grown on estate.

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The news of Kardashian’s potential future as a winemaker comes the same week after she expanded her empire of apps with a new emoji app, aptly titled Kimoji.

Kimoji gives iOS users access to 250-plus Kardashian-themed emoticons, including emojis of Kim, her engagement ring, her lips, and even her infamous Paper Magazine “break the Internet” photo. People who download the app can use the emoticons—small cartoon-like images—with messaging apps like iMessage, WhatsApp, and Facebook Messenger. Kardashian also launched a paid subscription app in September that gives fans an up close and personal look into her life. Both apps were developed by LA-based Whalerock Industries.

WATCH: For more about emojis, watch this Fortune video:

It’s still unclear whether Kimoji will make Kardashian as much money as the mobile game, but it’ s off to a good start. The app, which costs $1.99, was already the top downloaded paid app in Apple’s app store at launch on Monday. Kardashian said Monday that so many people downloaded her app that Apple’s App Store was said to have slowed. Four days later, the app is still the top paid app in the Apple store, ahead of Minecraft. Kimoji is now also the 25th top grossing app in the App Store, ahead of her mobile game, Kim Kardashian: Hollywood.

Kardashian reportedly made $28 million from sales made through the game.

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