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College-educated women are snapping up the highest-earning men without college degrees, leaving the rest further behind

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The millennial generation is split in 2: an older crowd with boomer-style comfort, a younger set going 'back to the early 1900s'

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An 11-year-old is cleaning his neighbors' trash cans for $10 each—he now has 100K followers as teens face the worst summer job market since 1948
Arts & EntertainmentAdvertising

This unauthorized Tide ad pokes fun at gay marriage opponents

By
Michal Addady
Michal Addady
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By
Michal Addady
Michal Addady
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September 15, 2015, 5:09 PM ET
Daniel Acker / Bloomberg / Getty Images
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A spec ad for Tide to Go directed by Mark Nickelsburg pokes fun at same-sex marriage opposition.

The video features two men walking towards a church on their way to get married. They’re suddenly stopped by a Bible-toting woman who proclaims, “How offensive! I won’t let you blemish the sanctity of marriage.” When the men attempt to defend themselves, she reaches out with a Tide to Go pen and removes a stain from one of their shirts. As she walks away she says, “Carry on, boys.”

The product then appears on the screen with the slogan: “Never tolerate the stain.”

Nickelsburg posted the video to his Facebook page with the following caption:

First a clerk in Kentucky, and now a church lady in Los Angeles! This same sex couple faces yet another obstacle on the way to marriage equality in this commercial I directed.

While Tide did not commission the ad, a spokesperson told Fortune:

Many people like to share creative ways on how Tide fits into their lives. This is one example of that, but we didn’t create this ad. We do appreciate all of our Tide fans – and how Tide-to-Go can save a wedding day.

Tide is currently airing an ad in Canada that features a same-sex couple, but it has not been aired in the U.S.

https://www.youtube.com/watch?v=P218NbIEKyk

 

 

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