Nathan’s demands a hot dog emoji

Benjamin SnyderBy Benjamin SnyderManaging Editor
Benjamin SnyderManaging Editor

Benjamin Snyder is Fortune's managing editor, leading operations for the newsroom.

Prior to rejoining Fortune, he was a managing editor at Business Insider and has worked as an editor for Bloomberg, LinkedIn and CNBC, covering leadership stories, sports business, careers and business news. He started his career as a breaking news reporter at Fortune in 2014.

Chicago vs NYC Foodie Smackdown
Pedestrians pass a Nathan's Famous hot dog Tuesday, May 20, 2014, in the Brooklyn borough of New York. The James Beard Foundation on Tuesday announced that its awards ceremony honoring the best chefs and restaurants is moving to Chicago after 24 years in New York City. It's more proof that Chicago is home to one of the country's hottest restaurant scenes. But who's got the better eats? (AP Photo/Frank Franklin II)
Photograph by Frank Franklin II — AP

It’s National Hot Dog Day, as part of National Hot Dog Month, and Nathan’s is taking the time to demand none other than a hot dog emoji. Naturally.

The Coney Island-hot dog maker went so far as to tweet its consternation over the lack of an icon on the popular texting feature. “The world cannot live on 🍔 and 🍕 and 🍟 alone. Give us #HotDogEmoji. Share to show your support!”

The timing, of course, is impeccable with the national holiday on Thursday. Fun fact: “In 2014, consumers spent more than $2.5 billion on hot dogs in U.S. supermarkets,” according to the National Hot Dog & Sausage Council.

 

It continued, “During peak hot dog season, from Memorial Day to Labor Day, Americans typically consume 7 billion hot dogs. That’s 818 hot dogs consumed every second during that period.”

Nathan’s then tweeted out a YouTube video in which throngs of people express their passionate desire for the American meat product. It’s only 15 seconds long, but it certainly gets the point across.

Check out the video here:

https://youtu.be/tQnqZN3D2-k