• Home
  • Latest
  • Fortune 500
  • Finance
  • Tech
  • Leadership
  • Lifestyle
  • Rankings
  • Multimedia
Tech Star

To the cloud? Sì, per favore!

By
Katherine Noyes
Katherine Noyes
Down Arrow Button Icon
By
Katherine Noyes
Katherine Noyes
Down Arrow Button Icon
October 30, 2014, 7:15 AM ET
Siki Guinta
contract Armin HarrisPhoto by Melissa Golden—Redux for Fortune

Siki Giunta wants to change the way people think about cloud computing. “Everybody thinks the cloud is 100% technology,” she says. “They think the cloud is magically delivered.”

Which makes Giunta a sort of tech sorceress. As the new chief of cloud computing for Verizon’s enterprise division, she happily admits that the cloud comprises servers, storage devices, databases, and networks. But the majority of the magic, she insists, is in the people and processes that keep it online—the “maniac” levels of service that businesses expect from a Fortune 500 company.

It is here where Verizon (VZ) is placing its bets—and where it believes it has a key advantage. Last fall the company rolled out Verizon Cloud, a service combining an infrastructure-as-a-service platform (think of it as on-demand computing for companies) and object storage, the same type used for Facebook photos and Netflix movies. Verizon wants to give companies the agility and savings of a public cloud along with the reliability and scale of an enterprise service. The challenge? So do Amazon (AMZN), Microsoft (MSFT), and Google (GOOG).

“We want to be a global player,” Giunta says. “There are a lot of cloud providers, but if you have an application to execute in many regions and have data privacy and security concerns, your choice becomes rather small.”

WAR IN THE SKIES Amazon continues its global dominance, according to Synergy Research Group data for the third quarter.
WAR IN THE SKIES Amazon continues its global dominance, according to Synergy Research Group data for the third quarter.Graphic Source: Synergy Research Group

Giunta is a relative newcomer to Verizon, having joined the company in late February. But she’s no newcomer to the industry. She is the former CEO of Fortisphere and Managed Objects, and she held leadership roles at Novell, CA, Synapse, and CSC. Still, her background is anything but typical. Born and raised in Italy, she studied literature and art history in Rome and French language and civilization in Paris. Some time after she completed her studies, Giunta realized she was a builder at heart. “We have an idea, we build, deliver, and make a change,” she says. “I said, ‘I’m going to make it my life journey to learn how to use technology to change business outcomes.’”

At Verizon, Giunta’s focus will be on expanding the company’s architecture and capabilities with an eye toward rolling out new products. “This is the cookie-cutter-making period,” she says. “Next year we’re going to make lots of cookies around the world.”

Giunta is the only woman on the leadership team of eight at Verizon Enterprise Solutions. She takes comfort in the fact that there are several female directors on the company’s board. “If you have a sense of community, life gets easier,” she says. Even if it requires a little patience. “Otherwise, you’ll be the only one rowing,” she says, “and the boat is not going to take off.”

This story appears in the November 17, 2014 issue of Fortune.

About the Author
By Katherine Noyes
See full bioRight Arrow Button Icon

Latest in

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025

Most Popular

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Fortune Secondary Logo
Rankings
  • 100 Best Companies
  • Fortune 500
  • Global 500
  • Fortune 500 Europe
  • Most Powerful Women
  • Future 50
  • World’s Most Admired Companies
  • See All Rankings
Sections
  • Finance
  • Fortune Crypto
  • Features
  • Leadership
  • Health
  • Commentary
  • Success
  • Retail
  • Mpw
  • Tech
  • Lifestyle
  • CEO Initiative
  • Asia
  • Politics
  • Conferences
  • Europe
  • Newsletters
  • Personal Finance
  • Environment
  • Magazine
  • Education
Customer Support
  • Frequently Asked Questions
  • Customer Service Portal
  • Privacy Policy
  • Terms Of Use
  • Single Issues For Purchase
  • International Print
Commercial Services
  • Advertising
  • Fortune Brand Studio
  • Fortune Analytics
  • Fortune Conferences
  • Business Development
  • Group Subscriptions
About Us
  • About Us
  • Editorial Calendar
  • Press Center
  • Work At Fortune
  • Diversity And Inclusion
  • Terms And Conditions
  • Site Map
  • About Us
  • Editorial Calendar
  • Press Center
  • Work At Fortune
  • Diversity And Inclusion
  • Terms And Conditions
  • Site Map
  • Facebook icon
  • Twitter icon
  • LinkedIn icon
  • Instagram icon
  • Pinterest icon

Latest in

Top CD rates from major banks April 9, 2026: Chase CDs, Bank of America CDs, Citibank CDs, and more
Personal FinanceCertificates of Deposit (CDs)
Top CD rates from major banks on April 9, 2026: Chase CDs, Bank of America CDs, Citibank CDs, and more
By Joseph HostetlerApril 9, 2026
3 minutes ago
data centers
EnergyData centers
Data centers are destroying states’ clean energy dreams
By Jessica Hill and The Associated PressApril 9, 2026
3 minutes ago
fuller
PoliticsElections
‘In rural, urban, red, blue, Democrats have overperformed everywhere’: GOP wakes up to freight train heading their way
By Scott Bauer, Jeff Amy, Jonathan J. Cooper and The Associated PressApril 9, 2026
6 minutes ago
west virginia
Personal FinanceUtilities
‘Every time you see that power bill, you’re just sick’: Meet a West Virginian whose $900 electric charge is more than her fixed income
By Margie Mason and The Associated PressApril 9, 2026
7 minutes ago
Current price of Bitcoin for April 9, 2026
Personal FinanceCryptocurrency
Current price of Bitcoin for April 9, 2026
By Joseph HostetlerApril 9, 2026
9 minutes ago
Current price of Ethereum for April 9, 2026
Personal FinanceEthereum
Current price of Ethereum for April 9, 2026
By Joseph HostetlerApril 9, 2026
9 minutes ago

Most Popular

The U.S. had a national debt ‘home run’ in its grasp, says Jamie Dimon. But the government did nothing, and now its best option is crisis management
Economy
The U.S. had a national debt ‘home run’ in its grasp, says Jamie Dimon. But the government did nothing, and now its best option is crisis management
By Fortune EditorsApril 8, 2026
1 day ago
2 years ago, Saudi Arabia quietly canceled the ‘petrodollar’ deal with America that wired the world economy for 50 years. Then war broke out in Iran
Energy
2 years ago, Saudi Arabia quietly canceled the ‘petrodollar’ deal with America that wired the world economy for 50 years. Then war broke out in Iran
By Fortune EditorsApril 7, 2026
2 days ago
MacKenzie Scott's latest donation takes her HBCU giving to well over $1 billion
Success
MacKenzie Scott's latest donation takes her HBCU giving to well over $1 billion
By Fortune EditorsApril 7, 2026
2 days ago
Current price of oil as of April 8, 2026
Personal Finance
Current price of oil as of April 8, 2026
By Fortune EditorsApril 8, 2026
1 day ago
Artemis II’s astronauts are on their way home—a six-figure salary but no overtime or hazard pay awaits them back on Earth
Success
Artemis II’s astronauts are on their way home—a six-figure salary but no overtime or hazard pay awaits them back on Earth
By Fortune EditorsApril 7, 2026
2 days ago
Self-made billionaire MrBeast says his work-life balance is nonexistent and calls it a ‘miracle’ if he works less than 15-hour days: ‘I live to work’
Success
Self-made billionaire MrBeast says his work-life balance is nonexistent and calls it a ‘miracle’ if he works less than 15-hour days: ‘I live to work’
By Fortune EditorsApril 8, 2026
21 hours ago

© 2026 Fortune Media IP Limited. All Rights Reserved. Use of this site constitutes acceptance of our Terms of Use and Privacy Policy | CA Notice at Collection and Privacy Notice | Do Not Sell/Share My Personal Information
FORTUNE is a trademark of Fortune Media IP Limited, registered in the U.S. and other countries. FORTUNE may receive compensation for some links to products and services on this website. Offers may be subject to change without notice.