• Home
  • Latest
  • Fortune 500
  • Finance
  • Tech
  • Leadership
  • Lifestyle
  • Rankings
  • Multimedia

Trendingnow

1

'The demographic dividend of the last 40 years is ending': J.P. Morgan says the world is running out of the two things that kept interest rates down

2

Jensen Huang made his $172 billion fortune on AI chips. His family's $75 million gift to Vanderbilt argues art decides what technology is for

3

The millennial generation is split in 2: an older crowd with boomer-style comfort, a younger set going 'back to the early 1900s'

1

'The demographic dividend of the last 40 years is ending': J.P. Morgan says the world is running out of the two things that kept interest rates down

2

Jensen Huang made his $172 billion fortune on AI chips. His family's $75 million gift to Vanderbilt argues art decides what technology is for

3

The millennial generation is split in 2: an older crowd with boomer-style comfort, a younger set going 'back to the early 1900s'
Pebble Beach Concours d’Elegance

The best ‘Concept Lawn’ cars of the 2014 Pebble Beach Concours d’Elegance

By
Sue Callaway
Sue Callaway
Down Arrow Button Icon
By
Sue Callaway
Sue Callaway
Down Arrow Button Icon
August 24, 2014, 11:00 AM ET
Courtesy: Hennessey Performance
Add Fortune on Google for similar content.

Each August on a breezy Saturday afternoon, both the world’s biggest and most boutique purveyors of fine automobiles unveil their latest concepts on the Pebble Beach Lodge’s putting green—and whet the appetites of car-lovers worldwide. This year, every stretch of sheetmetal was expensive and eye-catching to the crowds, but all concepts are not created equal. A few marques—BMW, Rolls-Royce, and Lincoln—were guilty showing off rides that were not flights of fancy, but rather designs either already in production or headed there. As the popularity and success of the Pebble Beach Concours d’Elegance continues to grow, let’s hope the organizers hold a firmer line in the future about the definition of what belongs on the “Concept Lawn.” Marketing dollars speak, but true crowd appeal can’t be bought.

The good news is that there were some wonderfully provocative, headline-grabbing cars, too. The best of them included:

Hennessey Venom GT. (Pictured above) Technically speaking, the Venom GT wasn’t a concept—but this snarling rocket is rare enough to have earned its patch of expensive grass. Hennessey, a Texas-based high-performance specialist, flaunted its twin-turbo-charged 1244-horsepower Venom GT, which set a record top speed of 270.49 mph—the only car to beat the Bugatti Veyron Super Sport’s 169 mph. Bugatti CEO Wolfgang Durheimer he told me he’d introduced himself to founder John Hennessey at the year’s Quail Motorsports event to tell him that “if he didn’t exist, we’d have had to make him up—we thrive on competition.” So be on the lookout for a 271 mph Veyron sooner than later—at least double the Venom GT’s $1.2 million pricetag.

McLaren P1 GTR
Courtesy: McLaren

McLaren P1 GTR. A new, modified 986-horsepower track version of the limited-edition 903-hp P1 supercar, the P1 GTR will be available only to P1 owners, of which there will be only 375 worldwide. The price (as yet unannounced, but rumored to be north of $3 million) includes driving opportunities at storied circuits, driver support and training, and a consultation with McLaren’s driver fitness team, which upholds Formula 1 standards.

Maserati Alfieri
Courtesy: Maserati

Maserati Alfieri. Maserati, one of the featured marques of this year’s Pebble Beach weekend, celebrated its 100th anniversary by announcing production of the graceful Alfieri, a 2+2 tourer that is slated to be priced between Maserati’s entry-level $67,000 Ghibli and the $150,000 GranTurismo. The company says that the car’s design was inspired by the 1954 Maserati A6 GCS by Pininfarina, one of the marque’s most iconic models.

Renovo Coupe 9
Courtesy: Renovo Motors

Renovo Motors Coupe. Finally, I can write about them! It was a few years ago that I first heard about Renovo Motors, a Silicon Valley-based start-up. Renovo unveiled itself to the world at Pebble using the all-electric coupe as its calling card. Renovo made some interesting choices: A mildly modified body based on the original Shelby Daytona Coupe, which was blessed by the car��s original designer, Peter Brock, and Shelby American, which sells a gas-powered version. And Renovo is a venture-backed firm, a new trend in automotive. So the iconic past and the potential-laden future meet up in one (super) alternative vehicle. The important stuff: 500 horsepower, 1000 lb-ft of torque and $529,000. Renovo hopes to enter full production in 2015.

Toyota FT1
Courtesy: Toyota

Toyota FT-1 Concept. Toyota first ripped the wraps off of the FT-1 at this year’s Detroit auto show, but the company presented an upgraded package at Pebble, presumably to test the interest of a more well-heeled buying crowd. If looks can kill, then this sports car is a slayer. Hurry up and make it, Toyota!

Saleen Model S FOURSIXTEEN

Saleen Model S FOURSIXTEEN. Aftermarket impresario Steve Saleen has turned his tuning prowess on Tesla’s Model S to make a redesigned version of the sedan that will offer buyers greater performance and a new look. Saleen and his team resculpted the car’s front fascia and grill and added an integrated rear wing and diffuser. But the real differences are in the upgraded suspension, transmission (a more aggressive gear ratio) and brakes (carbon ceramic). Although the power stays the same—416 horsepower, hence the name (an odd choice to highlight the one key spec that didn’t change)—Saleen says buyers will enjoy a compellingly g-force-laden experience. Pricing starts at $152,000 for a complete car (including the donor vehicle) before tax rebates.

Mercedes-Benz AMG Vision Gran Turismo
Mercedes-Benz AMG Vision Gran Turismo.Courtesy: Mercedes-Benz

Mercedes-Benz Vision Gran Turismo. To end on a high note (even though I dislike the idea of a car being envisioned for a video game), the Mercedes Vision Gran Turismo must have been the most photographed car on the Concept Lawn. Yes, it was first seen at last year’s Los Angeles Auto Show, but something this sexy deserved another showing. It radiates swagger, Silver Arrow lineage, extreme proportions, and endless performance possibilities—all the stuff real concept cars are supposed to be made of.

About the Author
By Sue Callaway
See full bioRight Arrow Button Icon
Add Fortune on Google for similar content.

Latest in

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025

Most Popular

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Fortune Secondary Logo
Rankings
  • 100 Best Companies
  • Fortune 500
  • Global 500
  • Fortune 500 Europe
  • Most Powerful Women
  • World's Most Admired Companies
  • See All Rankings
  • Lists Calendar
Sections
  • Finance
  • Fortune Crypto
  • Features
  • Leadership
  • Health
  • Commentary
  • Success
  • Retail
  • Mpw
  • Tech
  • Lifestyle
  • CEO Initiative
  • Asia
  • Politics
  • Conferences
  • Europe
  • Newsletters
  • Personal Finance
  • Environment
  • Magazine
  • Education
Customer Support
  • Frequently Asked Questions
  • Customer Service Portal
  • Privacy Policy
  • Terms Of Use
  • Single Issues For Purchase
  • International Print
Commercial Services
  • Advertising
  • Fortune Brand Studio
  • Fortune Analytics
  • Fortune Conferences
  • Business Development
  • Group Subscriptions
About Us
  • About Us
  • Press Center
  • Work At Fortune
  • Terms And Conditions
  • Site Map
  • About Us
  • Press Center
  • Work At Fortune
  • Terms And Conditions
  • Site Map
  • Facebook icon
  • Twitter icon
  • LinkedIn icon
  • Instagram icon
  • TikTok icon
  • YouTube icon

Latest in

SpaceX’s Starship V3 deploys most advanced Starlink satellites then pulls off best re-entry yet with splashdown so soft it floated in the Indian Ocean
Innovationspace
SpaceX’s Starship V3 deploys most advanced Starlink satellites then pulls off best re-entry yet with splashdown so soft it floated in the Indian Ocean
By Marcia Dunn and The Associated PressJuly 25, 2026
2 hours ago
Trump administration admits it canceled $7.6 billion in clean energy projects ‘based solely on the political identity of the grant recipient’s state’
Environmentclean energy
Trump administration admits it canceled $7.6 billion in clean energy projects ‘based solely on the political identity of the grant recipient’s state’
By Matthew Daly and The Associated PressJuly 25, 2026
2 hours ago
Inside On’s tech lab, where robots build running shoes in 3 minutes and can eliminate up to 300 hours of human work
C-SuiteSportswear
Inside On’s tech lab, where robots build running shoes in 3 minutes and can eliminate up to 300 hours of human work
By Ruth UmohJuly 25, 2026
2 hours ago
Can Apple’s incoming CEO bring back the product design mojo of the Steve Jobs era?
MagazineApple
Can Apple’s incoming CEO bring back the product design mojo of the Steve Jobs era?
By Sebastian HerreraJuly 25, 2026
3 hours ago
nyc
North AmericaCrime
NYC stabbing suspect charged with hate crimes over 2 attacks
By The Associated PressJuly 25, 2026
3 hours ago
t
EconomyInflation
Meet the Americans learning to go without after the biggest grocery inflation in 50 years
By Dee-Ann Durbin, Terry Tang, Maggie Scales, Sandy Guatibonza, Hikari Mae Hida and The Associated PressJuly 25, 2026
3 hours ago

Most Popular

'The demographic dividend of the last 40 years is ending': J.P. Morgan says the world is running out of the two things that kept interest rates down
Economy
'The demographic dividend of the last 40 years is ending': J.P. Morgan says the world is running out of the two things that kept interest rates down
By Eleanor PringleJuly 24, 2026
1 day ago
Jensen Huang made his $172 billion fortune on AI chips. His family's $75 million gift to Vanderbilt argues art decides what technology is for
Big Tech
Jensen Huang made his $172 billion fortune on AI chips. His family's $75 million gift to Vanderbilt argues art decides what technology is for
By Sydney LakeJuly 23, 2026
2 days ago
The millennial generation is split in 2: an older crowd with boomer-style comfort, a younger set going 'back to the early 1900s'
Real Estate
The millennial generation is split in 2: an older crowd with boomer-style comfort, a younger set going 'back to the early 1900s'
By Nick LichtenbergJuly 25, 2026
5 hours ago
The $39 trillion U.S. national debt isn’t as high as Japan’s and Singapore’s relative to economy size—and yet it's still worse somehow
Economy
The $39 trillion U.S. national debt isn’t as high as Japan’s and Singapore’s relative to economy size—and yet it's still worse somehow
By Sasha RogelbergJuly 23, 2026
2 days ago
Current price of oil as of July 24, 2026
Personal Finance
Current price of oil as of July 24, 2026
By Joseph HostetlerJuly 24, 2026
1 day ago
Current price of silver as of Friday, July 24, 2025
Personal Finance
Current price of silver as of Friday, July 24, 2025
By Joseph HostetlerJuly 24, 2026
1 day ago

© 2026 Fortune Media IP Limited. All Rights Reserved. Use of this site constitutes acceptance of our Terms of Use and Privacy Policy | CA Notice at Collection and Privacy Notice | Do Not Sell/Share My Personal Information
FORTUNE is a trademark of Fortune Media IP Limited, registered in the U.S. and other countries. FORTUNE may receive compensation for some links to products and services on this website. Offers may be subject to change without notice.