• Home
  • Latest
  • Fortune 500
  • Finance
  • Tech
  • Leadership
  • Lifestyle
  • Rankings
  • Multimedia
Shape the Future

4 New Ways to Solve the Energy Challenge

By
Anne VanderMey
Anne VanderMey
Down Arrow Button Icon
By
Anne VanderMey
Anne VanderMey
Down Arrow Button Icon
January 5, 2012, 5:00 AM ET
Courtesy of IBM

1. Building a 500-mile car battery

The holy grail in the electric-car world is beating range anxiety: the fear you’ll run out of juice in the middle of nowhere. Today’s electrics, like the Nissan Leaf, have a range of about 100 miles, but scientists at IBM (IBM) are in hot pursuit of a better technology. In the 1990s researchers hypothesized that they could create energy by combining lithium with oxygen, making what is now referred to as a lithium-air battery. (See diagram below.) Today IBM and some 50 other labs globally are working on versions that would let an electric car go 500 miles a charge—a potential game changer for models like BMW’s i3 concept vehicle (above).

The challenges are massive—recharging the battery is tricky, and durability is an issue. Also, to get the battery to release power quickly enough for passing requires expensive nanotechnology. “It remains a long shot, but we’re excited by the potential,” says Winfried Wilcke, IBM’s lead researcher on the project. Big Blue sees a prototype by 2013 and commercialization as early as decade’s end.

Image (3) electric_vehicle_battery_graph.jpg for post 330729

2. Harnessing the sun’s power

Ever since cold fusion flopped spectacularly, the idea of finding an affordable way of replicating the sun’s method of generating energy has become almost a joke. That may be about to change. Yes, the two major fusion reactor designs being explored in the research world—one is called a tokamak and the other is inertial confinement systems—show promise, but they are 20 to 30 years off. Also, they require either gigantic superconducting magnet systems or extra-fierce laser arrays and will cost tens of billions at best.

A small Canadian company called General Fusion has a new technology called magnetized target fusion, which could end up costing a fraction of what the other designs do. The privately funded project has attracted $32 million from investors including Amazon CEO Jeff Bezos. This is not the way things are traditionally done in Big Science, where only governments with deep pockets can afford to fund the R&D and construction of huge experimental machines. “If we had a 20-year project, we would never get the money. But we’re promising to demonstrate a net energy gain in five years, and we’re meeting our milestones,” says CEO Doug Richmond.

General Fusion’s design shares aspects of the other two but aims to pull off fusion reactions using far simpler and cheaper hardware. The company’s reactor draws on work begun more than 30 years ago at the U.S. Naval Research Lab. It uses 200 very powerful pneumatic pistons inserted through holes in a spherical metal vessel that Richardson compares to a “wiffle ball.” Firing the pistons at precisely the right moment creates an acoustic shock wave that compresses hot liquid lead and lithium swirling around inside. Then, the injected deuterium-tritium gas encounters such heat and pressure that a fusion reaction briefly occurs. General Fusion brought the Navy’s original idea to life by engineering control systems for the pistons that weren’t possible a few decades ago.

If this long-shot technology works, it could provide clean, safe energy for generations to come.

3. Creating electricity in space

The idea of beaming solar power down to Earth from space was popularized in a 1941 Isaac Asimov short story in which the machinery was controlled by a robot called Cutie. Today, solar space stations still sound far-fetched, but scientists in the U.S. and Japan are pursuing modern versions of the system, which are becoming more feasible as space flight and solar panels promise to become more affordable.

How would it work? The panels would orbit in space—immune from rain, clouds, and nighttime—gathering solar energy 24/7. The panels would be 43 times more efficient than land-based ones, says Col. M.V. “Coyote” Smith, who has studied the concept for NASA. The satellites would then beam the energy to Earth in the form of microwave radiation. Implausible? John Mankins, the former head of advanced concept studies at NASA, has conducted successful tests in Hawaii, sending wireless electricity between two islands.

The hang-up is cost. Building a big space solar operation would cost billions, Mankins says. While a couple of universities are working on it, skeptics abound. “If a potential investor sat down and penciled out the costs, they would stop returning your phone calls,” says Seth Masia, editor of Solar Today magazine. Still, new projects like Microsoft co-founder Paul Allen’s aircraft, which one day could affordably launch satellites, and the fact that solar panels are getting cheaper, are making this technology suddenly seem more science than fiction.

4. Tapping fuel from the ocean floor

Image (1) seaweed_biofuels.jpg for post 330741

In the race to find an economically viable biofuel, researchers are now looking at a surprising source: seaweed. While making cheap fuel from pond algae has proved difficult, the potential advantages of seaweed, or macro-algae, are big. It’s one of the world’s fastest-growing plants, doesn’t need fertilizer, requires less acreage than land-based crops (plus, no clear-cutting to make way for farms), and its fuel would emit less CO2 than the current ethanol champion, corn.

More important, more than half the dry mass in seaweed is sugar, which is the new crude, fuel scientists say. That’s because sugar can be easily converted to ethanol or butanol. Bio Architecture Lab, a startup, has partnered with DuPont (DD), the Department of Energy’s ARPA-E labs, and the venture arm of Norway’s Statoil (STO) to develop the chemistry that would unlock the energy in that sugar and create a fuel that’s cheaper than the alternatives.

Image (3) biofuels_supply_demand_graph.jpg for post 330741

Bio Architecture Lab, headquartered in Berkeley, has built three seaweed farms off the coast of Chile. Workers using winches and lines harvest giant strands of seaweed from boats. The company recently broke ground on a pilot ethanol manufacturing plant in the Los Lagos region of Chile, slated to start operations next year. The challenge: It’s one thing to make small amounts of fuel in a lab, but fuel production is a big global business. Will this technology be able to scale affordably?

This article is from the January 16, 2012 issue of Fortune.

About the Author
By Anne VanderMey
See full bioRight Arrow Button Icon

Latest in

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025

Most Popular

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Rankings
  • 100 Best Companies
  • Fortune 500
  • Global 500
  • Fortune 500 Europe
  • Most Powerful Women
  • Future 50
  • World’s Most Admired Companies
  • See All Rankings
Sections
  • Finance
  • Leadership
  • Success
  • Tech
  • Asia
  • Europe
  • Environment
  • Fortune Crypto
  • Health
  • Retail
  • Lifestyle
  • Politics
  • Newsletters
  • Magazine
  • Features
  • Commentary
  • Mpw
  • CEO Initiative
  • Conferences
  • Personal Finance
  • Education
Customer Support
  • Frequently Asked Questions
  • Customer Service Portal
  • Privacy Policy
  • Terms Of Use
  • Single Issues For Purchase
  • International Print
Commercial Services
  • Advertising
  • Fortune Brand Studio
  • Fortune Analytics
  • Fortune Conferences
  • Business Development
About Us
  • About Us
  • Editorial Calendar
  • Press Center
  • Work At Fortune
  • Diversity And Inclusion
  • Terms And Conditions
  • Site Map
  • Facebook icon
  • Twitter icon
  • LinkedIn icon
  • Instagram icon
  • Pinterest icon

© 2026 Fortune Media IP Limited. All Rights Reserved. Use of this site constitutes acceptance of our Terms of Use and Privacy Policy | CA Notice at Collection and Privacy Notice | Do Not Sell/Share My Personal Information
FORTUNE is a trademark of Fortune Media IP Limited, registered in the U.S. and other countries. FORTUNE may receive compensation for some links to products and services on this website. Offers may be subject to change without notice.


Most Popular

placeholder alt text
Economy
'I just don't have a good feeling about this': Top economist Claudia Sahm says the economy quietly shifted and everyone's now looking at the wrong alarm
By Eleanor PringleJanuary 31, 2026
1 day ago
placeholder alt text
Future of Work
Ford CEO has 5,000 open mechanic jobs with up to 6-figure salaries from the shortage of manually skilled workers: 'We are in trouble in our country'
By Marco Quiroz-GutierrezJanuary 31, 2026
1 day ago
placeholder alt text
Success
Ryan Serhant starts work at 4:30 a.m.—he says most people don’t achieve their dreams because ‘what they really want is just to be lazy’
By Preston ForeJanuary 31, 2026
1 day ago
placeholder alt text
Success
Alexis Ohanian walked out of the LSAT 20 minutes in, went to a Waffle House, and decided he was 'gonna invent a career.' He founded Reddit
By Preston ForeJanuary 31, 2026
1 day ago
placeholder alt text
Economy
Meet the first CEO of the IRS: A Jamie Dimon protege facing a $5 trillion test this tax season
By Shawn TullyJanuary 31, 2026
1 day ago
placeholder alt text
Startups & Venture
Silicon Valley legend Kleiner Perkins was written off. Then an unlikely VC showed up
By Allie GarfinkleJanuary 31, 2026
21 hours ago

Latest in

SuccessOlympics
U.S. Olympic gold medalist went from $200,000-a-year sponsorship at 20 years old to $12-an-hour internship by 30
By Orianna Rosa RoyleFebruary 1, 2026
2 minutes ago
PoliticsImmigration
Trump voter in key swing district is horrified by his immigration crackdown. ‘We’re not a Third World country. What the hell is going on?’
By Nicholas Riccardi and The Associated PressFebruary 1, 2026
3 minutes ago
PoliticsElections
Democrat stuns Texas GOP in special election for a state senate district that Trump won by 17 points in 2024, adding to signs of a blue wave
By John Hanna and The Associated PressFebruary 1, 2026
20 minutes ago
PoliticsCuba
Trump says the U.S. is ‘starting to talk to Cuba’ as he moves to cut its oil supplies
By Michelle L. Price, Will Weissert and The Associated PressFebruary 1, 2026
32 minutes ago
PoliticsNATO
Trump’s fight with NATO over Greenland ‘crossed a line that cannot be uncrossed’ and weakens the alliance long term, expert says
By Lorne Cook and The Associated PressFebruary 1, 2026
42 minutes ago
PoliticsDepartment of Homeland Security
Trump limits DHS intervention during protests in Democratic cities, but ICE and Border Patrol will be ‘very forceful’ protecting federal property
By Will Weissert and The Associated PressFebruary 1, 2026
54 minutes ago