* Rate this: Yelp picks bankers for $2 billion IPO
* Interloper: Why investors should be terrified of certainty
* Seriously: Oil industry to employ ‘psy ops’ against fracking opponents
* Morning Call: U.S. futures point lower, London falls early, European shares sag on Italy fears and the Nikkei climbs more than 1%.
* Ego trip: John Thain edition
* Carl Richards: How a financial pro lost his house
* Did Zuckerberg ghost-write this? Why Google+ is dead
* Fred Wilson: What exactly is a lead investor?
* Robert Reich: The corporate pledge of allegience
* Peter Orszag (Princeton 1991): Winds of change blow away value of a college degree
* ISDA slams Gretchen Morgenson for confusing derivatives and repos, while Matt Levine defends.
* Tweet of the Day @sacca Dance like no one’s watching. Sing like no one’s listening. Tweet like no algorithm is coldly deciding your social worth.
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