• Home
  • Latest
  • Fortune 500
  • Finance
  • Tech
  • Leadership
  • Lifestyle
  • Rankings
  • Multimedia

Movie cowboy Buck on leadership: Taming managers is like taming horses

By
Patricia Sellers
Patricia Sellers
Down Arrow Button Icon
By
Patricia Sellers
Patricia Sellers
Down Arrow Button Icon
June 17, 2011, 7:00 PM ET



Credit: Cindy Meehl
I recently met Buck Brannaman, the star of the new documentary Buck, at a screening hosted by Tom and Meredith Brokaw. This laconic cowboy cast a spell on the former NBC anchor and his wife, who have a home in Montana and got to know him up there in horse country. Buck cast a spell on me too. He was the inspiration for the best-selling novel “The Horse Whisperer” and was Robert Redford’s technical adviser on the 1998 feature film. These days, Buck crisscrosses the U.S. teaching four-day horse-training clinics and leading corporate workshops for clients like Sprint Nextel and Wells Fargo . When Buck told me that taming difficult managers is a lot like taming difficult horses, I asked him if he would write a Guest Post for Postcards. Here’s the horse whisperer’s take on managing people:

Nine months out of the year, I travel from state to state, hosting horse clinics for troubled colts. You might not think the same techniques that I use to work with horses–non-verbal communication and cooperative effort–could be applied to human beings, but you just might be surprised. Whether you’re working with horses or employees, it’s not about trying to intimidate or impose your will. It’s about reaching towards the understanding that if you can work together, you can both be successful. It’s complicated, but here are three steps that I advise:

1. Adapt. When people come to me with horse problems, I find I’m usually helping the horse with people problems. It’s the horse’s owner that typically needs to adapt to shape the horse into a winner. With horses and employees, resist casting them in an unflattering light, as if they’re some stubborn animal in need of breaking. They need assurance and confidence. If you have an idea, let it become their idea.

2. Detach. Some people call this “conflict resolution” because humans are inclined to see conflict when they encounter a strong will. My advice: Don’t take it personally. You might think you’re pretty important, but don’t flatter yourself. You’re not so important to the horse. If the horse was bucking you off, it’s because you put him in a position where he felt a need to defend himself. Remember the old saying, “He who angers me, owns me.”

3. Dance. Think of the horse as your partner. And it’s all one great dance. That’s not to say it’s always going to be easy or you won’t have to work through  issues. But when a horse is troubled or uncomfortable in our world, rather than show contempt for him, you must demonstrate empathy and work to convince him that you mean him no harm. You have some things that you’d like him to do with you–as opposed to for you. And the best way to do that is as partners.

All that said, remember, there’s no formula. No two creatures, be they horse or human, are alike.

About the Author
By Patricia Sellers
See full bioRight Arrow Button Icon

Latest in

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025

Most Popular

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Fortune Secondary Logo
Rankings
  • 100 Best Companies
  • Fortune 500
  • Global 500
  • Fortune 500 Europe
  • Most Powerful Women
  • Future 50
  • World’s Most Admired Companies
  • See All Rankings
Sections
  • Finance
  • Fortune Crypto
  • Features
  • Leadership
  • Health
  • Commentary
  • Success
  • Retail
  • Mpw
  • Tech
  • Lifestyle
  • CEO Initiative
  • Asia
  • Politics
  • Conferences
  • Europe
  • Newsletters
  • Personal Finance
  • Environment
  • Magazine
  • Education
Customer Support
  • Frequently Asked Questions
  • Customer Service Portal
  • Privacy Policy
  • Terms Of Use
  • Single Issues For Purchase
  • International Print
Commercial Services
  • Advertising
  • Fortune Brand Studio
  • Fortune Analytics
  • Fortune Conferences
  • Business Development
  • Group Subscriptions
About Us
  • About Us
  • Editorial Calendar
  • Press Center
  • Work At Fortune
  • Diversity And Inclusion
  • Terms And Conditions
  • Site Map
Fortune Secondary Logo
  • About Us
  • Editorial Calendar
  • Press Center
  • Work At Fortune
  • Diversity And Inclusion
  • Terms And Conditions
  • Site Map
  • Facebook icon
  • Twitter icon
  • LinkedIn icon
  • Instagram icon
  • Pinterest icon

Latest in

Personal FinanceGold
What would $5,000 worth of gold purchased in 2016 be worth in 2026?
By Joseph HostetlerMarch 3, 2026
32 minutes ago
AIIran
Trump’s strike on Iran and the new breed of AI wars means bombs can drop faster than the speed of thought
By Jake AngeloMarch 3, 2026
51 minutes ago
Current price of Bitcoin for March 3, 2026
Personal FinanceBitcoin
Current price of Bitcoin for March 3, 2026
By Joseph HostetlerMarch 3, 2026
1 hour ago
EconomyU.S. economy
Top economist says companies are close to a ‘Cortes moment’ on AI, referencing the conquistador who burned his boats and then invaded Mexico
By Nick LichtenbergMarch 3, 2026
2 hours ago
AOC
PoliticsElections
Obama’s former campaign manager has a ‘brutal truth’ for Democrats: ‘We have no economic message, and if we don’t get one, we’re not going to win’
By Meg Kinnard and The Associated PressMarch 3, 2026
2 hours ago
snow
North Americasnow
AI that you can get behind: Syracuse claims snow complaints have dropped 30% since it partnered with the right GPS tech firm
By Jeff McMurray and The Associated PressMarch 3, 2026
2 hours ago

Most Popular

placeholder alt text
Economy
Interest on the $38.8 trillion national debt has tripled since 2020, and it already costs taxpayers more than defense and Medicaid
By Nick LichtenbergMarch 2, 2026
24 hours ago
placeholder alt text
Middle East
U.S. military gives Iran a taste of its own medicine with cheap copycat Shahed drones, while concern shifts to munitions supply in extended conflict
By Jason MaMarch 1, 2026
2 days ago
placeholder alt text
Middle East
Iran’s Islamic Revolutionary Guard controls a sprawling business empire that dominates the economy
By Jason MaMarch 2, 2026
1 day ago
placeholder alt text
AI
American schools weren’t broken until Silicon Valley used a lie to convince them they were—now reading and math scores are plummeting
By Sasha RogelbergMarch 1, 2026
2 days ago
placeholder alt text
Personal Finance
Current price of gold as of March 2, 2026
By Danny BakstMarch 2, 2026
1 day ago
placeholder alt text
Success
Slack cofounder says workers and CEOs can get stuck doing 'fake' work like pre-meetings and slideshows
By Emma BurleighMarch 1, 2026
2 days ago

© 2026 Fortune Media IP Limited. All Rights Reserved. Use of this site constitutes acceptance of our Terms of Use and Privacy Policy | CA Notice at Collection and Privacy Notice | Do Not Sell/Share My Personal Information
FORTUNE is a trademark of Fortune Media IP Limited, registered in the U.S. and other countries. FORTUNE may receive compensation for some links to products and services on this website. Offers may be subject to change without notice.