• Home
  • Latest
  • Fortune 500
  • Finance
  • Tech
  • Leadership
  • Lifestyle
  • Rankings
  • Multimedia

Trendingnow

1

Ed Sheeran asked Patriots owner Robert Kraft for $2 million aid donation after Macklemore was dropped from his tour for pro-Palestine comments

2

Meet Warren Buffett's son Howard, a former sheriff, war photographer, and now, Berkshire's new chairman

3

Sydney Sweeney doesn’t just star in controversial ads. She helps engineer them

1

Ed Sheeran asked Patriots owner Robert Kraft for $2 million aid donation after Macklemore was dropped from his tour for pro-Palestine comments

2

Meet Warren Buffett's son Howard, a former sheriff, war photographer, and now, Berkshire's new chairman

3

Sydney Sweeney doesn’t just star in controversial ads. She helps engineer them

Gmail to go retro without ‘conversations’? (Update: Yes!)

By
Seth Weintraub
Seth Weintraub
Down Arrow Button Icon
By
Seth Weintraub
Seth Weintraub
Down Arrow Button Icon
June 3, 2010, 4:20 PM ET
Google source logo
Add Fortune on Google for similar content.

According to a recent rumor, Google may allow its more traditional Gmail users to turn off its conversations user interface.



image via Cristina Plana

Update: A Google spokesperson confirmed the move to me today saying,
“

We’re always improving Gmail based on user feedback. A

small but passionate group of people

prefer the unthreaded view of mail and we’re eager to offer them this option.”

I love the threaded email conversations user interface as a way to read my Gmail.  In fact, it is the reason I prefer to use the web client rather than using an IMAP desktop client like Outlook or Mail.app.  In my mind, once you’ve used it, it is nearly impossible to go back to flat email systems. In fact, Apple and Microsoft are copying Google in their desktop mail clients to allow threaded viewing.

However, a lot of Gmail users, especially new ones, can’t stand the conversations view.

To those people, SAI may have some good news: They’ve received word that Google may unveil a more traditional way to read email. Details are thin, but the service would help Google reach out to a “more traditional” userbase who might be used to AOL, Hotmail, or Yahoo Mail’s way of doing webmail.

Google recently handed control over Gmail to a VP named Vic Gundotra. Vic regards Google’s prior attitude toward the issue as “tone deafness” and plans to offer another option soon, sources say.

For those of us who have to help noobs get set up in Gmail, this would be welcoming news.

About the Author
By Seth Weintraub
See full bioRight Arrow Button Icon

Latest in


Most Popular

Fortune Secondary Logo
Rankings
  • 100 Best Companies
  • Fortune 500
  • Global 500
  • Fortune 500 Europe
  • Most Powerful Women
  • World's Most Admired Companies
  • See All Rankings
  • Lists Calendar
Sections
  • Finance
  • Fortune Crypto
  • Features
  • Leadership
  • Health
  • Commentary
  • Success
  • Retail
  • Mpw
  • Tech
  • Lifestyle
  • CEO Initiative
  • Asia
  • Politics
  • Conferences
  • Europe
  • Newsletters
  • Personal Finance
  • Environment
  • Magazine
  • Education
Customer Support
  • Frequently Asked Questions
  • Customer Service Portal
  • Privacy Policy
  • Terms Of Use
  • Single Issues For Purchase
  • International Print
Commercial Services
  • Advertising
  • Fortune Brand Studio
  • Fortune Analytics
  • Fortune Conferences
  • Business Development
  • Group Subscriptions
About Us
  • About Us
  • Press Center
  • Work At Fortune
  • Terms And Conditions
  • Site Map
  • About Us
  • Press Center
  • Work At Fortune
  • Terms And Conditions
  • Site Map
  • Facebook icon
  • Twitter icon
  • LinkedIn icon
  • Instagram icon
  • TikTok icon
  • YouTube icon

    Latest in


    Most Popular

    © 2026 Fortune Media IP Limited. All Rights Reserved. Use of this site constitutes acceptance of our Terms of Use and Privacy Policy | CA Notice at Collection and Privacy Notice | Do Not Sell/Share My Personal Information
    FORTUNE is a trademark of Fortune Media IP Limited, registered in the U.S. and other countries. FORTUNE may receive compensation for some links to products and services on this website. Offers may be subject to change without notice.