• Home
  • Latest
  • Fortune 500
  • Finance
  • Tech
  • Leadership
  • Lifestyle
  • Rankings
  • Multimedia
TechE3

Sony Pulls Out of E3 2019. That Could Offer Insight on the PlayStation 5

By
Chris Morris
Chris Morris
Former Contributing Writer
Down Arrow Button Icon
By
Chris Morris
Chris Morris
Former Contributing Writer
Down Arrow Button Icon
November 16, 2018, 11:38 AM ET

Word that Sony would skip E3, the video game industry’s biggest trade show, in 2019 caught gamers and insiders off guard Thursday afternoon. But by sitting out the show, Sony might also have dropped a few hints about the roadmap for the PlayStation 5.

To understand exactly how impactful Sony’s decision is, it helps to understand E3. This is the show around which publishers generally make all of their major announcements for the coming year (and sometimes more). In recent years, companies might have held private events to unveil new console systems or announced big games in the weeks leading up to E3, but the show was the real coming out party for those. It’s a place media, YouTube, and Twitch influencers and the general public can get a taste of the future.

So, if nothing else, anyone hoping that Sony would launch its next generation system, presumably called the PlayStation 5, in 2019 can pretty much abandon those dreams. At this point, 2020 seems the more likely candidate. (That would be seven years after the PS4 hit shelves—and Sony historically has released new consoles every six or seven years.)

Skipping E3, though, could also signal that Sony’s planning to rely more on its third-party publishing partners as the PS4 enters its twilight years. The publisher has a handful of AAA studio-developed titles in the works, but only one, Days Gone, has a firm release date (April 26, 2019). The Last of Us 2, meanwhile, was featured prominently at E3 in June, hinting it could be a 2019 release and might be the last big hurrah for the PS4 in terms of first-party titles.

Earlier this year, Sony also announced Ghost of Tsushima, an action/adventure samurai game from developer Sucker Punch. Both developers and their PR handlers got noticeably evasive when asked to confirm this was a PS4 title, raising speculation it could have been a sneak peak at the PS5. Sony is also publishing Hideo Kojima’s Death Stranding. And Kojima, a particularly detail-oriented game creator who is known for taking his time, has refused to offer a hint as to when that game will come out.

Big titles from other developers and publishers, including Ubisoft’s Beyond Good and Evil 2 and CD Projekt Red’s Cyberpunk 2077 (both shown this year) also had a next generation feel to them.

Sony, of course, isn’t saying much about the decision to bypass E3 and isn’t saying a word about the PlayStation 5. It could offer some clarity at CES in January, but don’t hold your breath.

E3, meanwhile, will continue, but will certainly see some of the wind taken out of its sails. Sony’s booth and press conference were often seen as the biggest events of the show. The company’s decision comes two years after Electronic Arts, Disney, and Wargaming all decided to withdraw from having a presence on the show floor.

About the Author
By Chris MorrisFormer Contributing Writer

Chris Morris is a former contributing writer at Fortune, covering everything from general business news to the video game and theme park industries.

See full bioRight Arrow Button Icon

Latest in Tech

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025

Most Popular

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Rankings
  • 100 Best Companies
  • Fortune 500
  • Global 500
  • Fortune 500 Europe
  • Most Powerful Women
  • Future 50
  • World’s Most Admired Companies
  • See All Rankings
Sections
  • Finance
  • Leadership
  • Success
  • Tech
  • Asia
  • Europe
  • Environment
  • Fortune Crypto
  • Health
  • Retail
  • Lifestyle
  • Politics
  • Newsletters
  • Magazine
  • Features
  • Commentary
  • Mpw
  • CEO Initiative
  • Conferences
  • Personal Finance
  • Education
Customer Support
  • Frequently Asked Questions
  • Customer Service Portal
  • Privacy Policy
  • Terms Of Use
  • Single Issues For Purchase
  • International Print
Commercial Services
  • Advertising
  • Fortune Brand Studio
  • Fortune Analytics
  • Fortune Conferences
  • Business Development
About Us
  • About Us
  • Editorial Calendar
  • Press Center
  • Work At Fortune
  • Diversity And Inclusion
  • Terms And Conditions
  • Site Map
  • Facebook icon
  • Twitter icon
  • LinkedIn icon
  • Instagram icon
  • Pinterest icon

Most Popular

placeholder alt text
Success
Even with $850 billion to his name, Elon Musk admits ‘money can’t buy happiness.’ But billionaire Mark Cuban says it’s not so simple
By Preston ForeFebruary 6, 2026
2 days ago
placeholder alt text
Success
Gen Z Patriots quarterback Drake Maye still drives a 2015 pickup truck even after it broke down on the highway—despite his $37 million contract
By Sasha RogelbergFebruary 7, 2026
1 day ago
placeholder alt text
Economy
Elon Musk warns the U.S. is '1,000% going to go bankrupt' unless AI and robotics save the economy from crushing debt
By Jason MaFebruary 7, 2026
23 hours ago
placeholder alt text
AI
AI can make anyone rich: Mark Cuban says it could turn 'just one dude in a basement' into a trillionaire
By Sydney LakeFebruary 7, 2026
1 day ago
placeholder alt text
Future of Work
Anthropic cofounder says studying the humanities will be 'more important than ever' and reveals what the AI company looks for when hiring
By Jason MaFebruary 7, 2026
1 day ago
placeholder alt text
Crypto
Bitcoin whales and ETFs are bailing out of the market; UBS warns: ‘Crypto is not an asset’
By Jim EdwardsFebruary 6, 2026
2 days ago

© 2026 Fortune Media IP Limited. All Rights Reserved. Use of this site constitutes acceptance of our Terms of Use and Privacy Policy | CA Notice at Collection and Privacy Notice | Do Not Sell/Share My Personal Information
FORTUNE is a trademark of Fortune Media IP Limited, registered in the U.S. and other countries. FORTUNE may receive compensation for some links to products and services on this website. Offers may be subject to change without notice.


Latest in Tech

CybersecurityJeffrey Epstein
FBI found little evidence Epstein ran a sex trafficking ring for powerful men and concluded a ‘client list’ doesn’t exist
By Michael R. Sisak, David B. Caruso, Larry Neumeister and The Associated PressFebruary 8, 2026
51 minutes ago
RetailEurope
Trump’s Greenland crisis triggered a surge in apps designed to help shoppers boycott U.S. goods, though few American imports are on store shelves
By James Brooks and The Associated PressFebruary 8, 2026
1 hour ago
nfl
CommentaryTV
The Super Bowl was made for TV and instant replay was made for visual AI. Here’s how it could be better and what it would look like
By Jason CorsoFebruary 8, 2026
3 hours ago
monkey
CybersecurityAnimals
One way AI won’t ruin the world: tools to crack down on the $23 billion animal trafficking trade
By Eve Bohnett and The ConversationFebruary 8, 2026
4 hours ago
heacock
CommentaryLeadership
I’m a CEO who grew a ‘boring’ air filter business into a $260 million company, and AI is going to help blue-collar, everyday people just like me
By David HeacockFebruary 8, 2026
4 hours ago
AITech
Meta’s multi-million-dollar Super Bowl ads may not just be about its smart glasses—but about selling Wall Street on Zuckerberg’s AI future
By Marco Quiroz-GutierrezFebruary 8, 2026
5 hours ago