Yelp has a bevy of quick-hit answers about restaurants, stores, and other businesses on its product pages, ranging from “accepts credit cards” to “bike parking.”
The crowdsourcing platform just added a new field on Friday that could prove very useful for many patrons: information on gender-neutral restrooms.
Yelp defines gender-neutral restrooms to be “accessible to persons of any gender and are a locking, single-stall bathroom,” according to Rachel Williams, head of diversity and inclusion at Yelp, in a blog post on Friday.
Williams explained that the information will be collected in two ways. First, Yelp is asking users who check into businesses listed on the platform to denote if those places have gender-neutral bathrooms. Second, business owners themselves can proactively edit information on their listings from Yelp business user accounts.
This data will be available on both the desktop and mobile versions of Yelp. Eventually, users will be able to find businesses on Yelp based on having gender-neutral bathrooms as a search attribute.
Many companies and executives in the tech industry have been vocal on this issue. Last spring, a number of CEOs—including Salesforce.com’s Marc Benioff, Apple’s Tim Cook, Intel’s Brian Krzanich, Airbnb’s Brian Chesky, IBM’s Ginni Rometty, and Dropbox’s Drew Houston, among others—signed a letter published by the Human Rights Campaign (HRC) blasting North Carolina’s “bathroom law” at the time.
Boycotts over the debacle reportedly have since cost the state more than $560 million in economic activity as companies such as PayPal have canceled expansion and job creation plans.
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In February, many of these same companies criticized the Trump administration’s decision to revoke guidance by President Obama’s administration to allow transgender public school students to use the bathroom of their choice.
“Rolling back rights for transgender students is wrong,” wrote Twitter and Square CEO Jack Dorsey in a tweet at the time. “Twitter and Square stand with the LGBTQ community, always.”
This week, a coalition of 53 companies threw their support behind transgender rights at the U.S. Supreme Court, signing on to a brief supporting a Virginia student fighting to use the school bathroom that corresponds with his gender identity.
Among the participating companies are Apple, Microsoft, IBM, and Yelp.
“Yelp has previously taken a stance on related issues (ref. Arizona, Indiana, Arkansas and North Carolina) because we believe it’s important for the business community to speak up in support of equality for all,” said Williams.