• Home
  • Latest
  • Fortune 500
  • Finance
  • Tech
  • Leadership
  • Lifestyle
  • Rankings
  • Multimedia

Trendingnow

1

Current price of oil as of June 16, 2026

2

Team USA star Ricardo Pepi grew up in a trailer in El Paso—and his parents pawned their car title to fuel his soccer dream. Now, he’s in the World Cup

3

Current price of oil as of June 15, 2026

1

Current price of oil as of June 16, 2026

2

Team USA star Ricardo Pepi grew up in a trailer in El Paso—and his parents pawned their car title to fuel his soccer dream. Now, he’s in the World Cup

3

Current price of oil as of June 15, 2026
TechApple

What the Apple Analysts Who Cut Their Targets Are Saying

By
Philip Elmer-DeWitt
Philip Elmer-DeWitt
Down Arrow Button Icon
By
Philip Elmer-DeWitt
Philip Elmer-DeWitt
Down Arrow Button Icon
January 8, 2016, 8:15 AM ET
Chart: Thomson Reuters
Add Fortune on Google for similar content.

More bad news from Asian smartphone supply chains has triggered two rounds of cuts in Wall Street’s price targets for Apple, one in December and another this week.

Below: Excerpts from the sell-side analysts’ notes I’ve seen.

Tim Long, BMO: More iPhone Ripple Effects. We are lowering numbers on Apple and the supply chain stocks. We had cut numbers when we went to Asia last month, but clearly we did not go low enough. For AAPL (AAPL), we see the unit weakness as more a function of tough comparisons than a change to secular growth. We reiterate our Outperform rating on the stock. Went to $133 from $142. Outperform.

Timothy Arcuri, Cowen. Roses Do Have Thorns, After All. Post close, two major suppliers (QRVO and CRUS) both negatively priced Dec Q with CRUS indicating weakness “escalated over the last few weeks of December”. QRVO guided CQ1 flat and CRUS did not provide CQ1 guidance, but indicated the weakness is expected to “continue to significantly impact revenue in March Q”. QRVO supplies two chips for 6S/6S+ (power amp module and RF antenna switch), while CRUS supplies two audio applications. In both cases, these are sole sourced and are the same chips globally. While we can’t be sure the miss is wholly attributable to iPhone, AAPL was 41% and 62% customer for QRVO and CRUS respectively in Sept Q. To $125 from $130. Market perform.

SIGN UP: Get Data Sheet, Fortune’s daily newsletter about the business of technology.

Andy Hargreaves, Pacific Crest: Stop Me If You’ve Heard This; Lowering iPhone Estimates. We are reducing our F2016 iPhone unit estimate to 213 million from 236 million. This suggests a lower trough during the 6s cycle and drives our price target to $132 from $142. Despite the reduction, we continue to view the risk/reward on AAPL positively as we anticipate growth in the 7 cycle, which should drive stock appreciation through 2016. Overweight.

T. Michael Walkley, Canaccord Genuity. Lowering Price Target. With only 31% of the iPhone installed base having upgraded to the iPhone 6/6 Plus devices…, we anticipate solid long-term iPhone sales following potentially down year-over-year sales during 1H/ C2016. We believe the iPhone installed base of roughly 500M exiting C2015 should drive strong future iPhone replacement sales, earnings, as well as cash flow generation to fund strong long-term capital returns programs. We reiterate our BUY rating, but lower our price target. To $146 from $160. Buy.

WATCH: For more on Apple, check out the following Fortune video:

Amit Daryanani, RBC. All You Need to Know. While we recognize that the “noise” surrounding AAPL will keep the stock range-bound until we are done with Mar-qtr, we maintain our Outperform rating on AAPL, as we expect demand to recover and y/y growth to resume in Jun-qtr (accelerating) in H2:16. To $130 from $140. Outperform. (Lowered three weeks ago to $140 from $150.)

Alex Gauna, JMP: Investment Highlights. These adjustments are something of a “catch up” move as adverse data points have been accumulating around iPhone demand trends since early December 2015, and with the stock now trading within 5% of 52-week lows, we believe the bad news is now baked into the share price and that investors should consider buying the stock. To $150 from $165. Market outperform.

More as they come in.

About the Author
By Philip Elmer-DeWitt
See full bioRight Arrow Button Icon
Add Fortune on Google for similar content.

Latest in Tech

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025

Most Popular

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Fortune Secondary Logo
Rankings
  • 100 Best Companies
  • Fortune 500
  • Global 500
  • Fortune 500 Europe
  • Most Powerful Women
  • World's Most Admired Companies
  • See All Rankings
  • Lists Calendar
Sections
  • Finance
  • Fortune Crypto
  • Features
  • Leadership
  • Health
  • Commentary
  • Success
  • Retail
  • Mpw
  • Tech
  • Lifestyle
  • CEO Initiative
  • Asia
  • Politics
  • Conferences
  • Europe
  • Newsletters
  • Personal Finance
  • Environment
  • Magazine
  • Education
Customer Support
  • Frequently Asked Questions
  • Customer Service Portal
  • Privacy Policy
  • Terms Of Use
  • Single Issues For Purchase
  • International Print
Commercial Services
  • Advertising
  • Fortune Brand Studio
  • Fortune Analytics
  • Fortune Conferences
  • Business Development
  • Group Subscriptions
About Us
  • About Us
  • Press Center
  • Work At Fortune
  • Terms And Conditions
  • Site Map
  • About Us
  • Press Center
  • Work At Fortune
  • Terms And Conditions
  • Site Map
  • Facebook icon
  • Twitter icon
  • LinkedIn icon
  • Instagram icon
  • Pinterest icon

Latest in Tech

aidan
AIG7
Cohere CEO on G7 leaders’ choice: sovereign AI or digital serfdom
By Aidan GomezJune 17, 2026
2 hours ago
op
EconomyWealth
Your raise used to go offshore. Then it went to a buyback. Now it’s going to a data center
By Nick LichtenbergJune 17, 2026
3 hours ago
Cursor co-founder and CEO Michael Truell speaking at Fortune Brainstorm AI 2025 in San Francisco, California. (Photo: Stuart Isett/Fortune)
NewslettersFortune Tech
SpaceX will officially acquire Cursor for $60 billion
By Andrew NuscaJune 17, 2026
3 hours ago
Thasunda Brown Duckett sitting in front of a podcast microphone
SuccessFortune 500: Titans and Disruptors of Industry
A 76-year-old was about to lose his entire $3 million retirement to a scam. TIAA’s AI caught it—but a human prevented disaster
By Preston ForeJune 17, 2026
4 hours ago
He fled Iran for the American dream, became a millionaire, and could have retired—instead, he built the health tech that saved his father from cancer
SuccessFortune The Good Life
He fled Iran for the American dream, became a millionaire, and could have retired—instead, he built the health tech that saved his father from cancer
By Orianna Rosa RoyleJune 17, 2026
5 hours ago
Citi, Ford, and Experian share their strategies for scaling AI agents
C-SuiteBrainstorm Tech
Citi, Ford, and Experian share their strategies for scaling AI agents
By Alexei OreskovicJune 16, 2026
14 hours ago

Most Popular

Current price of oil as of June 16, 2026
Personal Finance
Current price of oil as of June 16, 2026
By Joseph HostetlerJune 16, 2026
24 hours ago
Team USA star Ricardo Pepi grew up in a trailer in El Paso—and his parents pawned their car title to fuel his soccer dream. Now, he’s in the World Cup
Success
Team USA star Ricardo Pepi grew up in a trailer in El Paso—and his parents pawned their car title to fuel his soccer dream. Now, he’s in the World Cup
By Preston ForeJune 15, 2026
2 days ago
Current price of oil as of June 15, 2026
Personal Finance
Current price of oil as of June 15, 2026
By Joseph HostetlerJune 15, 2026
2 days ago
Cursor’s 25-year-old CEO is a former Google intern who just cemented a $60 billion deal with SpaceX
AI
Cursor’s 25-year-old CEO is a former Google intern who just cemented a $60 billion deal with SpaceX
By Marco Quiroz-GutierrezJune 16, 2026
23 hours ago
Hundreds of Stanford students walked out of their grad ceremony to protest Google CEO’s commencement speech. It wasn’t all about AI
Big Tech
Hundreds of Stanford students walked out of their grad ceremony to protest Google CEO’s commencement speech. It wasn’t all about AI
By Tristan BoveJune 15, 2026
2 days ago
'Work hard, stay loyal, and the system will reward you': the Boomer credo is a Gen X betrayal and a Millennial pipe dream
Success
'Work hard, stay loyal, and the system will reward you': the Boomer credo is a Gen X betrayal and a Millennial pipe dream
By Nick LichtenbergJune 16, 2026
23 hours ago

© 2026 Fortune Media IP Limited. All Rights Reserved. Use of this site constitutes acceptance of our Terms of Use and Privacy Policy | CA Notice at Collection and Privacy Notice | Do Not Sell/Share My Personal Information
FORTUNE is a trademark of Fortune Media IP Limited, registered in the U.S. and other countries. FORTUNE may receive compensation for some links to products and services on this website. Offers may be subject to change without notice.