Name: How Kodak Competes With Instagram and Snapchat
Uploaded: 2016-01-19
Duration: 1 min 2 s
Description: CEO Jeff Clarke explains.

[ MUSIC ] So let's talk about those new digital forms that we kind of know very well at this point. You know, your Instagrams, your Snapchats. These are new ways of taking pictures and video. Some of them are kind of ephemeral. What do you make of that from your purchasing of Kodak? Well from a Kodak perspective it was always about moments and images. So I think it's completely normal that people use whatever technology they want and share their moments and the beauty of an Instagram of a Facebook allows you to share it much easier than it was when you had to mail pictures around. That said from a Kodak perspective. This camera will shoot analogue but when you send it in to be developed we'll also send you a digital file. So you'll get the cool reel to reel a couple of days later and you can project that with your reel to reel but you'll also get a digital file you can share and watch on your pc. So Snapchat and Super8 can coexist. They do. They're better together. [ MUSIC ]