Insights: Chipotle Transitioning Customers To Online Ordering
Chipotle Mexican Grill CEO Brian Niccol talks about the changes implemented to decrease crowding behind the counter and the huge uptick in mobile orders.
[MUSIC PLAYING] BRIAN NICCOL: We used to be able to get shoulder-to-shoulder so that we could just move a lot of people through really fast. We're not going to be shoulder-to-shoulder. So, instead of having seven or eight people on the line, we'll probably only have four. So the trade-off will be in...