SEOUL, South Korea, January 23, 2026 (EZ Newswire) -- RUNWAY TO SEOUL (RTS), a fashion business platform hosted and organized by the Seoul Business Agency (SBA), has successfully concluded its full 2025 season, including both its exhibition and runway programs.

RTS is a platform-based fashion project that spotlights Seoul-based fashion brands through an integrated program linking exhibitions, Demo Day, and runway presentations. Held at the DDP SHOWROOM from Dec. 17, 2025, to Jan. 23, 2026, the project was designed as a long-term, content-driven platform that moves beyond a single event to foster sustained brand exposure and engagement.

Timed with the year-end season and weekends, the program maintained a lively on-site atmosphere throughout the exhibition and related events. The venue drew both the public and fashion industry professionals, positioning the space as an open platform for engaging with Seoul fashion.

The RTS exhibition program was designed to allow visitors to engage closely with the philosophy and design language of Seoul-based fashion brands. In total, 17 brands participated in the exhibition: Alter, BSRABBIT, BYSEOWOO, Deiiiibydeiiii, DUCKDIVE, ERR BY ERRORIST, Fakiii, Honkyo, LOVE CHARM, MONTSENU, OKIIO LOUNGE, PHENOMENON SEEPER, STAND OIL, TRIPLEROOT, uncharted aesthetic quest, VALOREN, and WOOALONG.

Participating brands presented exhibition content that extended beyond traditional garment displays, combining collections with design objects, spatial installations, and brand storytelling elements. Through these curated environments, each brand conveyed its creative vision and narrative, enhancing visitors’ understanding of its identity and design direction.

The exhibition remained open to the public throughout the program period, allowing visitors to naturally engage with the current landscape of Seoul fashion within an accessible cultural setting.

To mark the launch of the exhibition, an opening party was held on the first day of the program. The event featured performances by 82MAJOR and DJ TRUEUNSOL, setting the tone for the exhibition with live music and DJ sets.

Music and performances unfolded throughout the exhibition space, elevating the atmosphere and encouraging natural interaction among fashion professionals, artists, and visitors. The opening party showcased how the RTS exhibition extended beyond a conventional opening to become a cultural event in its own right.

During the exhibition period, Brand Day programs were held with active involvement from the exhibiting brands, enhancing visitor engagement. Each Brand Day was designed to highlight individual brand identities through a wide range of experience-based content, moving beyond traditional, presentation-led formats.