WARSAW, Poland, December 10, 2025 (EZ Newswire) -- BLS Car Rental, a rapidly growing mobility provider in the Central European market, today announced a significant expansion of its operational footprint and fleet capabilities across Poland. This strategic move is designed to address the evolving needs of the corporate sector and the booming international business travel market. Capitalizing on a robust period of growth within the Polish automotive rental sector, BLS is redefining the traditional rental experience with the launch of high-flexibility subscription services and a "deposit-free" rental tier for qualified clients.
As the Polish economy solidifies its status as a European business hub, the demand for agile, premium transportation solutions has outpaced traditional leasing models. BLS Car Rental's latest initiative focuses on bridging the gap between short-term car hire and long-term leasing, offering a hybrid model that caters to the dynamic schedules of modern executives, expatriates, and multinational corporations operating in cities such as Warsaw, Krakow, and Rzeszow.
Capitalizing on a Billion-Dollar Market Transformation
The expansion comes at a pivotal moment for the industry. According to recent data from Verified Market Research, the Poland car rental market was valued at approximately $1.15 billion in 2024 and is projected to nearly double by 2032. This trajectory is driven largely by a resurgence in business travel, which contributed an estimated $4.5 billion to the local economy last year.
However, the nature of this demand is shifting. Corporate clients are increasingly moving away from rigid, multi-year leasing contracts in favor of more adaptable solutions. Industry reports indicate that the long-term rental sector in Poland grew by 8.9% year-on-year in Q3 2025, signaling a definitive market preference for Mobility-as-a-Service (MaaS) models.
"The traditional definitions of car ownership and rental are blurring," stated the regional director of operations at BLS Car Rental Poland. "Our expansion is not just about adding more vehicles to our fleet; it is about deploying a smarter, technology-driven infrastructure that allows a business traveler to land at Warsaw Chopin Airport and be on the road in a premium vehicle within minutes, without the bureaucratic friction that has historically plagued the industry."