• Home
  • Latest
  • Fortune 500
  • Finance
  • Tech
  • Leadership
  • Lifestyle
  • Rankings
  • Multimedia

Trendingnow

1

Jensen Huang says ‘a lot’ of six-figure jobs in plumbing and construction will soon be unlocked because someone needs to build new AI centers

2

Millennials say they’ll refuse to care for aging boomer parents—but they’ll be forced to as their inheritance shrinks to 40 cents on the dollar

3

The labor market could become so backward that the economy will have to shed jobs to keep unemployment steady

1

Jensen Huang says ‘a lot’ of six-figure jobs in plumbing and construction will soon be unlocked because someone needs to build new AI centers

2

Millennials say they’ll refuse to care for aging boomer parents—but they’ll be forced to as their inheritance shrinks to 40 cents on the dollar

3

The labor market could become so backward that the economy will have to shed jobs to keep unemployment steady
LifestyleParis Olympics 2024
Europe

Delta is losing $100 million because tourists don’t want to go to the Paris Olympics

Orianna Rosa Royle
By
Orianna Rosa Royle
Orianna Rosa Royle
Associate Editor, Success
Down Arrow Button Icon
Orianna Rosa Royle
By
Orianna Rosa Royle
Orianna Rosa Royle
Associate Editor, Success
Down Arrow Button Icon
July 12, 2024, 6:37 AM ET
“Unless you’re going to the Olympics, people aren’t going to Paris," Delta CEO Ed Bastian said.
“Unless you’re going to the Olympics, people aren’t going to Paris," Delta CEO Ed Bastian said.Dimitar Dilkoff—AFP/Getty Images
Add Fortune on Google for similar content.

Delta Air Lines reports a significant decline in average holidaymakers to Paris this summer, costing the company $100 million.

Over 40 million tourists flock to Paris annually, drawn by the City of Love’s allure. However, the upcoming Paris Olympics are disrupting many iconic spots, including the River Seine, deterring many visitors.

“Unless you’re going to the Olympics, people aren’t going to Paris…very few are,” Delta’s CEO Ed Bastian told CNBC. “Business travel, you know [remains], [but] other types of tourism is potentially going elsewhere.”

This year’s summer Olympics, the first Paris Olympics in 100 years, takes place between 26 July and 11 August, with some 15 million visitors expected to attend the once-in-a-lifetime experience, Le Monde reports.

However, just 2 million are expected from overseas, with vacationers put off by the prospect of large crowds and hiked prices.

To put that into context, over 10 million people usually visit The Palace of Versailles alone each year. 

As a result, Delta’s third-quarter profit and revenue forecast has fallen short of Wall Street expectations. 

The Atlanta-based carrier has especially felt tourist’s aversion to the major sporting event because it services more American travel to France than any other US airline, in a joint venture with Air France.

The carriers have a combined 70% market share in nonstop service between France and the US, CNBC reports.

Fortune has contacted Delta for comment.

Air France is facing the same dilemma

Air France, France’s national carrier and the official airline for the event, is similarly bracing itself for a €180 million ($196 million) blow as tourists avoid the French capital due to the Olympics.

“International markets show a significant avoidance of Paris,” the carrier said in a statement.

“Travel between the city and other destinations is also below the usual June-August average as residents in France seem to be postponing their holidays until after the Olympic Games or considering alternative travel plans.” 

The company’s statement lines up with data from the Paris tourism office, which recently forecasted a 15% drop in foreign arrivals in July 2024 compared to the same month in 2023.

And it’s not just airlines feeling the brunt of an emptier-than-usual Paris—even hotels are anticipating being less than 80% full.

“The president has ruined the party” 

While most experts and businesses blame Paris’s lack of tourists this summer on non-Games enthusiasts, some have pointed the finger at French President Emmanuel Macron’s recent snap election.

Now, political chaos with a messy hung parliament has raised security questions just in time for the Olympics—and there’s nothing like the prospect of riots to discourage tourism.

The timing of Macron’s decision to dissolve parliament has been “catastrophic for the Games”, Pascal Boniface, head of Paris-based think-tank Iris and an expert on the politics of sport, told The Guardian. “We are in the thickest of fog over the future.”

Meanwhile Anne Hidalgo, the city’s mayor, has accused Macron of leaving the country’s image dented.

“With an action that abused the French people, the president has ruined the party,” Hidalgo told The Times. “Why spoil this beautiful moment?”

About the Author
Orianna Rosa Royle
By Orianna Rosa RoyleAssociate Editor, Success
Instagram iconLinkedIn iconTwitter icon

Orianna Rosa Royle is the Success associate editor at Fortune, overseeing careers, leadership, and company culture coverage. She was previously the senior reporter at Management Today, Britain's longest-running publication for CEOs. 

See full bioRight Arrow Button Icon
Add Fortune on Google for similar content.

Latest in Lifestyle

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025

Most Popular

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Fortune Secondary Logo
Rankings
  • 100 Best Companies
  • Fortune 500
  • Global 500
  • Fortune 500 Europe
  • Most Powerful Women
  • World's Most Admired Companies
  • See All Rankings
  • Lists Calendar
Sections
  • Finance
  • Fortune Crypto
  • Features
  • Leadership
  • Health
  • Commentary
  • Success
  • Retail
  • Mpw
  • Tech
  • Lifestyle
  • CEO Initiative
  • Asia
  • Politics
  • Conferences
  • Europe
  • Newsletters
  • Personal Finance
  • Environment
  • Magazine
  • Education
Customer Support
  • Frequently Asked Questions
  • Customer Service Portal
  • Privacy Policy
  • Terms Of Use
  • Single Issues For Purchase
  • International Print
Commercial Services
  • Advertising
  • Fortune Brand Studio
  • Fortune Analytics
  • Fortune Conferences
  • Business Development
  • Group Subscriptions
About Us
  • About Us
  • Press Center
  • Work At Fortune
  • Terms And Conditions
  • Site Map
  • About Us
  • Press Center
  • Work At Fortune
  • Terms And Conditions
  • Site Map
  • Facebook icon
  • Twitter icon
  • LinkedIn icon
  • Instagram icon
  • TikTok icon
  • YouTube icon

© 2026 Fortune Media IP Limited. All Rights Reserved. Use of this site constitutes acceptance of our Terms of Use and Privacy Policy | CA Notice at Collection and Privacy Notice | Do Not Sell/Share My Personal Information
FORTUNE is a trademark of Fortune Media IP Limited, registered in the U.S. and other countries. FORTUNE may receive compensation for some links to products and services on this website. Offers may be subject to change without notice.


Latest in Lifestyle

Inside Miami’s ‘Billionaire Bunker,’ a man-made island for the .01% where billionaires like Jeff Bezos and Mark Zuckerberg shell out for total privacy
Real EstateBillionaires
Inside Miami’s ‘Billionaire Bunker,’ a man-made island for the .01% where billionaires like Jeff Bezos and Mark Zuckerberg shell out for total privacy
By Marco Quiroz-GutierrezAugust 1, 2026
19 hours ago
f
Environmentclimate change
France’s largest peacetime evacuation ends — with new fires erupting elsewhere
By Thomas Adamson, Nicolas Garriga and The Associated PressAugust 1, 2026
20 hours ago
f
Environmentclimate change
‘People are realizing August is a crapshoot here’: Climate change means the U.S. west is closing rivers for fishing half the time
By Matthew Brown, Dorany Pineda and The Associated PressAugust 1, 2026
20 hours ago
d
Arts & EntertainmentWar
Christopher Nolan’s Odyssey communicates a timeless — and tragic — aspect of war
By Amy S. Badura-Brack and The ConversationAugust 1, 2026
24 hours ago
Asia’s aging population doesn’t have to be a fiscal burden. With smart planning, it can be a growth opportunity
Commentaryaging
Asia’s aging population doesn’t have to be a fiscal burden. With smart planning, it can be a growth opportunity
By Runchana Pongsaparn and Koon Hui TeeJuly 31, 2026
1 day ago
European nations have won more than half of all World Cups. Now they’re threatening to boycott the next one
Startups & VentureSports
European nations have won more than half of all World Cups. Now they’re threatening to boycott the next one
By Catherina GioinoJuly 31, 2026
1 day ago

Most Popular

Jensen Huang says ‘a lot’ of six-figure jobs in plumbing and construction will soon be unlocked because someone needs to build new AI centers
Success
Jensen Huang says ‘a lot’ of six-figure jobs in plumbing and construction will soon be unlocked because someone needs to build new AI centers
By Preston ForeAugust 1, 2026
19 hours ago
Millennials say they’ll refuse to care for aging boomer parents—but they’ll be forced to as their inheritance shrinks to 40 cents on the dollar
Personal Finance
Millennials say they’ll refuse to care for aging boomer parents—but they’ll be forced to as their inheritance shrinks to 40 cents on the dollar
By Nick LichtenbergJuly 31, 2026
2 days ago
The labor market could become so backward that the economy will have to shed jobs to keep unemployment steady
Economy
The labor market could become so backward that the economy will have to shed jobs to keep unemployment steady
By Jason MaAugust 1, 2026
9 hours ago
The rise of 'conspicuous waiting': The 19th-century economic theory that explains why Gen Z posts their place in line
Retail
The rise of 'conspicuous waiting': The 19th-century economic theory that explains why Gen Z posts their place in line
By Tatiana SatauaJuly 31, 2026
2 days ago
Jensen Huang says this is the greatest time in history to start a business—and his advice is to stop overthinking it: 'How hard can it be?’
Success
Jensen Huang says this is the greatest time in history to start a business—and his advice is to stop overthinking it: 'How hard can it be?’
By Preston ForeJuly 31, 2026
2 days ago
'Retiring backwards': How cold economic reality forced Gen X into something like the reverse of baby boomers' golden years
Success
'Retiring backwards': How cold economic reality forced Gen X into something like the reverse of baby boomers' golden years
By Nick LichtenbergJuly 31, 2026
2 days ago