Smarter trials, better outcomes: Inside Medidata’s AI strategy

Anthony Costello, CEO of Medidata, discusses the intelligence—both artificial and human—driving faster, smarter, more inclusive clinical research.

In a rapidly evolving health care landscape, Medidata is leading a data-driven revolution in clinical trials. CEO Anthony Costello shares how the platform is harnessing AI, real-world data, and decentralized technologies to address some of the industry’s toughest challenges—from fragmented data environments to gaps in patient diversity and trial accessibility.

Costello reveals how Medidata is reimagining research with synthetic patient models, smarter trial design, and platforms that center on the patient experience to accelerate better treatments and long-term outcomes.

Watch the video above to learn more.