• Home
  • Latest
  • Fortune 500
  • Finance
  • Tech
  • Leadership
  • Lifestyle
  • Rankings
  • Multimedia

Trendingnow

1

U.S. companies have finally gotten $71 billion in tariff refunds, but they’re using it to offset inflation caused by the Iran war

2

FedEx CEO says we are in the middle of the biggest supply chain shift he’s seen in 35 years: ‘We are the referendum’

3

Kevin O’Leary claimed opposition to his Utah data center was fueled by Chinese money. Now he and Fox News are being sued for defamation

1

U.S. companies have finally gotten $71 billion in tariff refunds, but they’re using it to offset inflation caused by the Iran war

2

FedEx CEO says we are in the middle of the biggest supply chain shift he’s seen in 35 years: ‘We are the referendum’

3

Kevin O’Leary claimed opposition to his Utah data center was fueled by Chinese money. Now he and Fox News are being sued for defamation
SuccessEducation

Gen Zers are arriving at college unable to even read a sentence—professors warn it could lead to a generation of anxious and lonely graduates

Preston Fore
By
Preston Fore
Preston Fore
Success Reporter
Down Arrow Button Icon
Preston Fore
By
Preston Fore
Preston Fore
Success Reporter
Down Arrow Button Icon
June 7, 2026, 9:45 AM ET
Male student reading in a university library
Many Gen Z college students are unable to comprehend their reading assignments, forcing academics to adapt standards—a move critics describe as “coddling” the next generation of workers. JackF—Getty Images
Add Fortune on Google for similar content.

As Gen Z ditch books at record levels, students are arriving to classrooms unable to complete assigned reading on par with previous expectations. It’s leaving colleges no choice but to lower their expectations. 

Recommended Video

One shocked professor has described young adults showing up to class, unable to read a single sentence. 

“It’s not even an inability to critically think,” Jessica Hooten Wilson, a professor of great books and humanities at Pepperdine University, told Fortune. “It’s an inability to read sentences.”

Her observation reflects a broader trend: Nearly half of all Americans did not read a single book in 2025, with the habit plunging some 40% over the last decade. And even with young people embracing BookTok, a TikTok subcommunity dedicated to books and literature, Gen Z’s reading habits still lag behind all other generations. Americans ages 18 to 29 read on average just 5.8 books in 2025, according to YouGov.

“I feel like I am tap dancing and having to read things aloud because there’s no way that anyone read it the night before,” Wilson admitted. “Even when you read it in class with them, there’s so much they can’t process about the very words that are on the page.”

Students are finding it hard to read long passages

With students struggling, academics have been forced to adapt—a move critics describe as “coddling.”

For her part, Wilson has turned to reading passages aloud together, discussing them line by line, or repeatedly returning to a single poem or text over the course of a semester—in part so students can begin to develop the skills to read critically on their own and be prepared for their postgraduate career.

“I’m not trying to lower my standards. I just have to have different pedagogical approaches to accomplish the same goal,” Wilson said, adding that she’s taught at five institutions during her tenure of over 20 years, and more selective ones like Pepperdine tend to have better-prepared students.

For Timothy O’Malley, a theology professor at the University of Notre Dame, adapting to changes in student behavior hasn’t been especially difficult. It’s always his job to tailor classes to students needs, he argued. What’s more, he said students showing up to class unprepared is nothing new.

Early in his career, O’Malley typically assigned 25 to 40 pages of reading per class, and students would either do it or admit they struggled.

“Today, if you assign that amount of reading, they often don’t know what to do,” O’Malley said, noting that many students instead just lean on AI summaries and miss the point of assigned reading.

He traces part of the problem to earlier stages of education, where reading has been framed as a means to an end rather than a pleasure or habit. Years of standardized testing, he argued, have also trained students to scan for information rather than sit with complex texts.

“They’ve been formed in a kind of scanning approach to reading,” he said—useful for navigating news articles online, but far less effective for engaging with dense novels or philosophical works.

Reading is on the decline, and it could have wide-ranging impacts

One major issue among college students isn’t hostility toward reading so much as a lack of confidence and stamina. 

When professors reduce anxiety around grades, students are often willing to give the reading list a go, according to Brad East, a theology professor at Abilene Christian University. 

In his course, he hasn’t changed reading length or difficulty but rather adjusted assignments in light of generative AI to stimulate real critical thinking.

“It isn’t important to me to have stress-filled cumulative exams, nor do I particularly care about grade inflation,” East told Fortune. “I want them to learn.”

The confidence issue is something that Brooke Vuckovic, a professor at Northwestern’s Kellogg School of Management, has seen among business school students. Each term, about 40% to 50% of her students describe themselves as novice or reluctant readers, but once they are encouraged to begin reading, she said, the shift can be immediate.

And despite Gen Z’s move away from reading, the habit remains popular among the ultrawealthy. A 2025 J.P. Morgan survey of more than 100 billionaires found that reading ranks as the top habit that elite achievers have in common.

The consequences of declining literacy extend far beyond grades, classroom performance, or even future careers. Reading, Wilson said, is a way of seeing ideas from other people’s eyes—leading to increased empathy and feeling of community.

“I think losing that polarization, anxiety, loneliness, a lack of friendship, all of these things happen when you don’t have a society that reads together.”

A version of this story originally published on Fortune.com on Jan. 9, 2026.

More on education:

  • The U.S. spent $30 billion to ditch textbooks for laptops and tablets: The result is the first generation less cognitively capable than their parents
  • Despite a $500 million net worth, Shaq just finished his fourth degree. He warns graduates: ‘Your character will take you further than your resume’
  • College students are booing commencement speakers celebrating AI, but the wave of hate hasn’t stopped them from using it to cheat on their exams

The Fortune 500 Innovation Forum will convene Fortune 500 executives, U.S. policy officials, top founders, and thought leaders to help define what’s next for the American economy, Nov. 16-17 in Detroit. Apply here.
About the Author
Preston Fore
By Preston ForeSuccess Reporter
LinkedIn iconTwitter icon

Preston Fore is a reporter on Fortune's Success team.

See full bioRight Arrow Button Icon
Add Fortune on Google for similar content.

Latest in Success

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025

Most Popular

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Fortune Secondary Logo
Rankings
  • 100 Best Companies
  • Fortune 500
  • Global 500
  • Fortune 500 Europe
  • Most Powerful Women
  • World's Most Admired Companies
  • See All Rankings
  • Lists Calendar
Sections
  • Finance
  • Fortune Crypto
  • Features
  • Leadership
  • Health
  • Commentary
  • Success
  • Retail
  • Mpw
  • Tech
  • Lifestyle
  • CEO Initiative
  • Asia
  • Politics
  • Conferences
  • Europe
  • Newsletters
  • Personal Finance
  • Environment
  • Magazine
  • Education
Customer Support
  • Frequently Asked Questions
  • Customer Service Portal
  • Privacy Policy
  • Terms Of Use
  • Single Issues For Purchase
  • International Print
Commercial Services
  • Advertising
  • Fortune Brand Studio
  • Fortune Analytics
  • Fortune Conferences
  • Business Development
  • Group Subscriptions
About Us
  • About Us
  • Press Center
  • Work At Fortune
  • Terms And Conditions
  • Site Map
  • About Us
  • Press Center
  • Work At Fortune
  • Terms And Conditions
  • Site Map
  • Facebook icon
  • Twitter icon
  • LinkedIn icon
  • Instagram icon
  • Pinterest icon

Latest in Success

dna
LawDNA
‘My mind was just completely blown’: 2 families sue hospital after DNA proves their kids were switched at birth 38 years ago
By Mikella Schuettler, Thomas Peipert, Gene Johnson and The Associated PressJuly 18, 2026
8 hours ago
Photo of David Solomon
SuccessCareers
Goldman Sachs CEO says he’d hire someone ‘smart enough’ over the smartest person in the world because ultimately experience trumps brains
By Emma BurleighJuly 18, 2026
9 hours ago
Backstabbing is the new office norm: Gen Z and millennials are blame-shifting, snitching, and setting others up to fail—but so are managers
Successreturn to office
Backstabbing is the new office norm: Gen Z and millennials are blame-shifting, snitching, and setting others up to fail—but so are managers
By Orianna Rosa RoyleJuly 18, 2026
9 hours ago
Landon Donovan, wearing a suit and holding a microphone, smiles.
SuccessSports
U.S. soccer star Landon Donovan was raised by a single mom and said he wouldn’t break though today because youth sports have gotten too expensive
By Sasha RogelbergJuly 18, 2026
10 hours ago
Jensen Huang’s signature black leather jacket just sold at Sotheby’s for nearly $1 million—and the money is going to young tech builders
SuccessJensen Huang
Jensen Huang’s signature black leather jacket just sold at Sotheby’s for nearly $1 million—and the money is going to young tech builders
By Sydney LakeJuly 17, 2026
1 day ago
Raj Subramaniam, CEO of FedEx
SuccessFortune 500: Titans and Disruptors of Industry
FedEx’s CEO landed his first job by taking a roommate’s abandoned interview. Now he’s running a $75 billion shipping giant
By Emma BurleighJuly 17, 2026
1 day ago

Most Popular

U.S. companies have finally gotten $71 billion in tariff refunds, but they’re using it to offset inflation caused by the Iran war
Economy
U.S. companies have finally gotten $71 billion in tariff refunds, but they’re using it to offset inflation caused by the Iran war
By Sasha RogelbergJuly 17, 2026
2 days ago
FedEx CEO says we are in the middle of the biggest supply chain shift he’s seen in 35 years: ‘We are the referendum’
C-Suite
FedEx CEO says we are in the middle of the biggest supply chain shift he’s seen in 35 years: ‘We are the referendum’
By Fortune EditorsJuly 15, 2026
3 days ago
Kevin O’Leary claimed opposition to his Utah data center was fueled by Chinese money. Now he and Fox News are being sued for defamation
Law
Kevin O’Leary claimed opposition to his Utah data center was fueled by Chinese money. Now he and Fox News are being sued for defamation
By Marco Quiroz-GutierrezJuly 17, 2026
2 days ago
Trump may have to choose between an endless quagmire and ceding the Strait of Hormuz to Iran
Energy
Trump may have to choose between an endless quagmire and ceding the Strait of Hormuz to Iran
By Jordan BlumJuly 18, 2026
15 hours ago
Indeed chief economist: Aging Baby Boomers are America's real labor problem, not AI
Commentary
Indeed chief economist: Aging Baby Boomers are America's real labor problem, not AI
By Svenja GudellJuly 18, 2026
13 hours ago
Peter Thiel just gave the public its closest look yet at his 'Antichrist' theory—and it's a tech and climate regulator
Politics
Peter Thiel just gave the public its closest look yet at his 'Antichrist' theory—and it's a tech and climate regulator
By Nick LichtenbergJuly 18, 2026
12 hours ago

© 2026 Fortune Media IP Limited. All Rights Reserved. Use of this site constitutes acceptance of our Terms of Use and Privacy Policy | CA Notice at Collection and Privacy Notice | Do Not Sell/Share My Personal Information
FORTUNE is a trademark of Fortune Media IP Limited, registered in the U.S. and other countries. FORTUNE may receive compensation for some links to products and services on this website. Offers may be subject to change without notice.