• Home
  • Latest
  • Fortune 500
  • Finance
  • Tech
  • Leadership
  • Lifestyle
  • Rankings
  • Multimedia

Trendingnow

1

Jeff Bezos wants the bottom half of earners to pay zero income tax—he says nurses making just $75K should save $12K a year

2

Apple’s Steve Wozniak says he cofounded the tech giant after 5 rejections from HP—not to ‘make money.’ For years, his paycheck was just $50

3

Indeed chief economist says we’re entering an era of ‘great mismatch’ thanks to a generational imbalance of workers

1

Jeff Bezos wants the bottom half of earners to pay zero income tax—he says nurses making just $75K should save $12K a year

2

Apple’s Steve Wozniak says he cofounded the tech giant after 5 rejections from HP—not to ‘make money.’ For years, his paycheck was just $50

3

Indeed chief economist says we’re entering an era of ‘great mismatch’ thanks to a generational imbalance of workers
SuccessCareer Advice

Billionaire David Rubenstein says his hiring red flag is people who try to cut ethical corners

Preston Fore
By
Preston Fore
Preston Fore
Success Reporter
Down Arrow Button Icon
Preston Fore
By
Preston Fore
Preston Fore
Success Reporter
Down Arrow Button Icon
April 30, 2025, 11:13 AM ET
David Rubenstein gestures
Billionaire founder David Rubenstein says having the right people around you are key to success in business—but they must be ethically-minded, hard-working, and free of arrogance.Getty Images
  • Private equity billionaire David Rubenstein says building a successful business starts with hiring good people. Like Amazon and Duolingo’s CEOs, he says being a decent human being is non-negotiable: “You want people that have integrity.

Becoming a billionaire doesn’t happen overnight, but if you’re determined to join the top 1% of earners, it might be best to take advice from those who have already made it. 

For billionaire David Rubenstein, co-founder of the private equity firm Carlyle, success starts with finding good people to help you.

“You want people that have integrity, that aren’t trying to cut ethical corners,” he said at an event last week hosted by education company ETS.

It’s perhaps no surprise, then, that the 75-year-old says his hiring green flag is a good attitude.  

“Hire people who are hopefully smarter than you, reasonably hard-working, people who are interested in what you’re doing with your company,” he added. 

“They believe it’s a valuable thing to do, so they’re going to have some interest in working hard and hopefully thinking that they’re doing something useful for society.”

Rubenstein’s advice may seem intuitive, but Gen Z has particularly struggled at becoming standout employees in the workplace. According to one study, close to 60% of employers report having fired those early in their career, citing a lack of professionalism. Moreover, Gen Z is increasingly being known for backstabbing others in the office—something that’s unlikely to fly working for a billionaire.

Giving away money is just as important as earning it

There’s no question Rubenstein knows a thing or two about working hard, having grown his now $14 billion company from the ground up—and he practices what he preaches when it comes to doing good. 

He’s given millions to the National Park Service to restore historical landmarks like the Washington Monument and Lincoln Memorial in addition to purchasing and lending copies of documents like the Magna Carta, Declaration of Independence, and Emancipation Proclamation. 

“My theory is that you can always build a pyramid and take your wealth with you. But there’s no evidence you need it in the afterlife, so I’ve decided to not do that,” he told The Washington Post in 2018.

Read more from Fortune

  • This entrepreneurial couple cashed out their 401(k)s and sold a $126 million company—now, they run a U.K. soccer team
  • Trump’s 25% tariffs are backfiring and threatening Gen Z’s trade career aspirations—putting car manufacturing jobs in peril
  • Gen Z women are being sold a risky dream: the realities behind ‘investing’ in designer bags like the Hermès Birkin
  • Like Tim Cook and Gen Z, AEG’s top exec eats the same lunch most days and wears the same outfit
  • Warren Buffett reveals the unique education strategy he took in school—and eventually paid off with a $170 billion fortune
  •  

    Finding people who hold the same philosophy—that using money for good is better than keeping it—is also part of what Rubenstein looks for in hiring.

    “You want people who want to do something that makes society better by the result of what they’re doing, so not just making money, (not) just hoarding it, but actually giving it away or doing other useful things for their time and their money and resources,” he said last week.

    Business leaders place immense value on the people around them

    Being at the top of a successful business is notoriously lonely, which is likely why Rubenstein and other leaders are adamant on finding the right people to work with.

    Billionaire Warren Buffett, whose net worth is some $166 billion has said that the secret to becoming a millionaire is surrounding yourself with the right people. 

    “Figure out what your strengths are and then pick the right people and don’t be afraid of making mistakes,” Buffett recently said.

    But on a more basic employee level, having an entire company of people with the right skills can help drive success. The founder of Shake Shack Danny Meyer, for example, said he looks for six emotional skills in all his new hires: integrity, optimism, intellectual curiosity, work ethic, empathy, and self-awareness.

    Countless CEOs have highlighted that they prioritize hiring for attitude. Amazon’s Andy Jassy has said that an “embarrassing amount of how well you do, particularly in your twenties,” depends on it. Duolingo CEO Luis von Ahn told Fortune he won’t hire “assholes.” And employers are increasingly sneaking personality tests into interviews to sniff out bad apples.

    The Fortune 500 Innovation Forum will convene Fortune 500 executives, U.S. policy officials, top founders, and thought leaders to help define what’s next for the American economy, Nov. 16-17 in Detroit. Apply here.
    About the Author
    Preston Fore
    By Preston ForeSuccess Reporter
    LinkedIn iconTwitter icon

    Preston Fore is a reporter on Fortune's Success team.

    See full bioRight Arrow Button Icon

    Latest in Success

    Finance
    Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
    By Fortune Editors
    October 20, 2025
    Finance
    Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
    By Fortune Editors
    October 20, 2025
    Finance
    Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
    By Fortune Editors
    October 20, 2025
    Finance
    Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
    By Fortune Editors
    October 20, 2025
    Finance
    Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
    By Fortune Editors
    October 20, 2025
    Finance
    Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
    By Fortune Editors
    October 20, 2025

    Most Popular

    Finance
    Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
    By Fortune Editors
    October 20, 2025
    Finance
    Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
    By Fortune Editors
    October 20, 2025
    Finance
    Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
    By Fortune Editors
    October 20, 2025
    Finance
    Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
    By Fortune Editors
    October 20, 2025
    Finance
    Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
    By Fortune Editors
    October 20, 2025
    Finance
    Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
    By Fortune Editors
    October 20, 2025
    Fortune Secondary Logo
    Rankings
    • 100 Best Companies
    • Fortune 500
    • Global 500
    • Fortune 500 Europe
    • Most Powerful Women
    • World's Most Admired Companies
    • See All Rankings
    • Lists Calendar
    Sections
    • Finance
    • Fortune Crypto
    • Features
    • Leadership
    • Health
    • Commentary
    • Success
    • Retail
    • Mpw
    • Tech
    • Lifestyle
    • CEO Initiative
    • Asia
    • Politics
    • Conferences
    • Europe
    • Newsletters
    • Personal Finance
    • Environment
    • Magazine
    • Education
    Customer Support
    • Frequently Asked Questions
    • Customer Service Portal
    • Privacy Policy
    • Terms Of Use
    • Single Issues For Purchase
    • International Print
    Commercial Services
    • Advertising
    • Fortune Brand Studio
    • Fortune Analytics
    • Fortune Conferences
    • Business Development
    • Group Subscriptions
    About Us
    • About Us
    • Press Center
    • Work At Fortune
    • Terms And Conditions
    • Site Map
    • About Us
    • Press Center
    • Work At Fortune
    • Terms And Conditions
    • Site Map
    • Facebook icon
    • Twitter icon
    • LinkedIn icon
    • Instagram icon
    • Pinterest icon

    Latest in Success

    gf
    SuccessEntrepreneurship
    Meet the 32-year-old who is America’s only full-time spelling bee coach — he charges up to $180 per hour
    By Ben Nuckols and The Associated PressMay 23, 2026
    11 hours ago
    Mel Robbins
    SuccessGen Z
    Millionaire podcaster Mel Robbins hits back at Gen Z’s lazy label—she says they’re stuck in a world their baby boomer parents wouldn’t even recognize
    By Emma BurleighMay 23, 2026
    14 hours ago
    Josh Smith, founder of Montana Knife Company.
    SuccessEntrepreneurs
    This 39-year-old quit his lineman job during the pandemic and built a $50 million company in his backyard
    By Nick LichtenbergMay 23, 2026
    16 hours ago
    Jon McNeill
    SuccessCareers
    Former Tesla president shares the secret to success he learned from his former boss, Elon Musk: ‘He demands to only work with world-class talent’
    By Preston ForeMay 23, 2026
    17 hours ago
    clay
    CommentaryLoneliness
    I’ve spent 25 years studying loneliness. AI is about to make it much worse
    By Clay RoutledgeMay 23, 2026
    18 hours ago
    Svenja Gudell, chief economist at Indeed
    SuccessWorkplace Innovation Summit
    Indeed chief economist says we’re entering an era of ‘great mismatch’ thanks to a generational imbalance of workers
    By Emma BurleighMay 22, 2026
    1 day ago

    Most Popular

    Jeff Bezos wants the bottom half of earners to pay zero income tax—he says nurses making just $75K should save $12K a year
    Success
    Jeff Bezos wants the bottom half of earners to pay zero income tax—he says nurses making just $75K should save $12K a year
    By Preston ForeMay 21, 2026
    3 days ago
    Apple’s Steve Wozniak says he cofounded the tech giant after 5 rejections from HP—not to ‘make money.’ For years, his paycheck was just $50
    Success
    Apple’s Steve Wozniak says he cofounded the tech giant after 5 rejections from HP—not to ‘make money.’ For years, his paycheck was just $50
    By Preston ForeMay 22, 2026
    2 days ago
    Indeed chief economist says we’re entering an era of ‘great mismatch’ thanks to a generational imbalance of workers
    Success
    Indeed chief economist says we’re entering an era of ‘great mismatch’ thanks to a generational imbalance of workers
    By Emma BurleighMay 22, 2026
    1 day ago
    Microsoft reports are exposing AI's real cost problem: Using the tech is more expensive than paying human employees
    AI
    Microsoft reports are exposing AI's real cost problem: Using the tech is more expensive than paying human employees
    By Jake AngeloMay 22, 2026
    1 day ago
    Bolt CEO says he let go of his entire HR team for creating problems that didn’t exist: ‘Those problems disappeared when I let them go’ 
    Workplace Culture
    Bolt CEO says he let go of his entire HR team for creating problems that didn’t exist: ‘Those problems disappeared when I let them go’ 
    By Preston ForeMay 19, 2026
    4 days ago
    Elon Musk's SpaceX IPO filing just told us what business he's betting on for the future—and it's not rockets
    Investing
    Elon Musk's SpaceX IPO filing just told us what business he's betting on for the future—and it's not rockets
    By Shawn TullyMay 23, 2026
    19 hours ago

    © 2026 Fortune Media IP Limited. All Rights Reserved. Use of this site constitutes acceptance of our Terms of Use and Privacy Policy | CA Notice at Collection and Privacy Notice | Do Not Sell/Share My Personal Information
    FORTUNE is a trademark of Fortune Media IP Limited, registered in the U.S. and other countries. FORTUNE may receive compensation for some links to products and services on this website. Offers may be subject to change without notice.