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Healthmattresses

Black Friday Mattress Sales of 2026: Best Deals

Christina Snyder
By
Christina Snyder
Christina Snyder
Health Staff Writer
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Christina Snyder
By
Christina Snyder
Christina Snyder
Health Staff Writer
Down Arrow Button Icon
November 28, 2025, 10:34 AM ET
Helix Mattress
Our testers laying on a Helix mattress.

If you want to perform at your absolute best, high-quality sleep is a must. But if your old mattress is starting to cause aches and pains, it may be time to start looking for a replacement (preferably, one of the best mattresses for back pain). Luckily, Black Friday is the perfect time to finally swap out your less-than-ideal bed.

Right now, you can find all of Fortune’s top mattresses for a fraction of their original cost. For many brands, you can even enjoy free shipping, discounted bedding, and more. Seize the opportunity to capitalize off some of the best Black Friday mattress deals ASAP.

Why Trust Fortune

Our team of expert testers has tried around 30 of the most popular mattresses and brands on the market today, using our comprehensive sleep testing methodology to find the best mattresses for all folks. 

Black Friday Deals on Our Favorite Mattresses

  • Our Best Mattress Overall: Helix Midnight Luxe—Use FORTUNE27 to get 27% off sitewide
  • Best Firm Mattress: Saatva Classic Luxury Firm—Up to $625 off sitewide
  • Best Mattress for Couples: Nectar Classic Memory Foam—Get up to 50% off
  • Best Cooling Mattress: Leesa Sapira Chill—30% off mattresses
  • Best Value Mattress: DreamCloud Classic Hybrid—Up to 60% off
  • Best Mattress for Side Sleepers: WinkBeds The WinkBed Original—Get $30% off
  • Best Luxury Mattress for Back Sleepers: Nolah Evolution Luxury Firm—$100 off with code FORTUNE100 and 35% off the entire website
  • Best Memory Foam Mattress Under $1,000: Bear Original—Get 40% off with code FORTUNE40

Terms and conditions apply. Deals reviewed November 28, 2025.

Our Picks: Best Black Friday Mattress Sales of 2026

When it comes to Black Friday, the sales are seemingly endless. So, we recommend you shop some of our top brands including Helix, Saatva, Nectar, and more. Take a look at our favorite beds from these top picks.

Helix

Right now, you can use the code FORTUNE27 to get 27% off your Helix purchase—that’s 2% more than the standard website sale. The brand is also offering a Black Friday Price Guarantee, promising these are the lowest prices you’ll find on the Helix website during Black Friday and Cyber Monday.

Helix Midnight Luxe

Use code FORTUNE27 to get 27% off your Helix purchase
Fortune score4.5/5
Helix Midnight Luxe mattress
Check Price

at Helix

  • Our thoughts: This hybrid bed feels is plush while offering support
  • What it does: Provides great motion isolation for couples
  • Who it’s for: Ideal choice for side and back sleepers
  • What makes it different: Three layers of advanced foam work together to offer personalized pressure relief and ergonomic alignment

Pros

  • Medium firmness helps keep your spine comfortably aligned
  • Includes a 100-night sleep trial for peace of mind
  • Customizable with cooling or soft layers

Cons

  • Available in just one firmness level
  • Cooling cover must be purchased separately
  • Pricey
Helix Midnight Luxe during testing

Saatva

During Saatva’s Black Friday sale, save up to $625. The best deals end 11/3 at the end of the day. Also, get 25% off select bed frames, 20% off all rugs, and save $200 when you purchase two nightstands.

Saatva Classic

Save up to $625 during Saatva’s Black Friday sale
Fortune score4.5/5
The Saatva Classic mattress.
Check Price

at Saatva

  • Our thoughts: Delivers firm, steady support with comfortable warmth
  • What it does: Combines a breathable organic cotton cover with premium materials
  • Who it’s for: Back sleepers and individuals who want noticeable support
  • What makes it different: Has a dual-coil system that enhances lumbar support and long-term durability

Pros

  • Durable dual-coil construction for durability
  • Plush, breathable 3-inch pillow top
  • Reinforced with high-density foam rails for better structure and longevity

Cons

  • A little motion felt while co-sleeping
  • On the firmer side
  • Edge support could be improved


Want to browse more mattresses?

Take a look at our round-up on all the best mattresses on the market right now.

Nectar

Nectar is offering up to 50% off mattresses, plus 66% off bundles with prices starting from $349. Nectar also offers free shipping and returns, plus a 30-day price match guarantee.

Nectar Classic Memory Foam

50% off Nectar mattresses during Black Friday
Fortune score4.5/5
The Nectar Classic Memory Foam mattress
Check Price

at Nectar

  • Our thoughts: We loved the superior motion isolation, which minimizes movement transfer
  • What it does: Offers a cool sleep surface and antimicrobial protection, thanks to the cooling cover
  • Who it’s for: Ideal for hot sleepers and couples
  • What makes it different: Incorporates up to six inches of memory foam for superior pressure relief and plush cushioning

Pros

  • Nectar offers a 365-night sleep trial
  • Cools off quickly
  • Made from CertiPUR-US® certified foam layers

Cons

  • Not as responsive as a hybrid bed
  • Firmer than many other memory foam options
  • Might not provide enough cushioning for side sleepers
Nectar Luxe Hybrid as best king-size mattress

Leesa

During the Leesa Black Friday sale, get up to 30% off mattresses, plus savings on bases and bedding, too.

Leesa Sapira Chill

Right now, get up to 30% off mattresses
Fortune score4.5/5
The Leesa Sapira Chill Mattress
Check Price

at Leesa

  • Our thoughts: This bed hugged our testers comfortably and evenly
  • What it does: Provides superior cooling and motion isolation
  • Who it’s for: Warm sleepers and those who prefer sleeping on their back or stomach
  • What makes it different: Comes with a topper that’s infused with cooling fibers

Pros

  • Offered in three firmness options
  • Features an ultra-cool quilted topper for added comfort
  • Has more than a thousand individually wrapped coils for targeted lower-back support

Cons

  • Not the best for side sleepers
  • Pricey
  • 14-inch profile may feel too tall for some

As of this writing, the exact end date for this deal was not disclosed. 

DreamCloud

During DreamCloud’s fall sale, get up to 60% off mattresses, which includes $599 worth of accessories. DreamCloud mattresses start from $299. This deal ends at the end of the day on 11/3.

DreamCloud Classic Hybrid

Up to 60% off DreamCloud mattresses now
Fortune score4/5
The Dreamcloud Classic mattress.
Check Price

at DreamCloud

  • Our thoughts: Delivers standout value at a budget-friendly price
  • What it does: Offers temperature regulation with a soft feel
  • Who it’s for: Those who want to stay cool and comfortable while sleeping
  • What makes it different: Blends responsive memory foam for pressure relief with sturdy coils

Pros

  • Cooling CloudQuilt™ cover comes standard with purchase
  • Generous 365-night sleep trial
  • Lifetime warranty

Cons

  • May be too firm for lighter sleepers
  • Motion isolation is only moderate
  • Firm feel not suitable for all

WinkBeds

Get 30% off all WinkBed’s award-winning mattresses. Plus, the brand offers a lifetime warranty, 120-night home trial, and free shipping and returns.

The Winkbed Original

Get 30% off WinkBeds mattresses now
Fortune score4/5
The Winkbed Firm logo.
Check Price

at Winkbed

  • Our thoughts: Our testers loved the WinkBed’s motion isolation, making it suitable for couples
  • What it does: Offers four firmness options and a zoned coil system for alignment
  • Who it’s for: People with higher weights or those who need extra back support
  • What makes it different: Provides foam layers and individually wrapped micro-coils for cushioned, supportive sleep

Pros

  • A moisture-wicking, eco-friendly cover is included
  • Budget-friendly in larger sizes, such as a king
  • 120-night sleep trial available

Cons

  • May be too firm for some folks
  • Heavy, may be difficult to move
  • May not be ideal for people looking to reduce back sensitivity

As of this writing, the exact end date for this deal was not disclosed. 

Brooklyn Bedding

Get 30% off the entire Brooklyn Bedding website using the promo code BFRIDAY30.

Brooklyn Bedding Aurora Luxe Cooling

30% off using code BFRIDAY30
Fortune score4.5/5
The Brooklyn Bedding Aurora Luxe Cooling mattress.
Check Price

at Brooklyn Bedding

  • Our thoughts: Our tester liked the edge support and cooling abilities
  • What it does: Offers great motion isolation, ideal for co-sleeping
  • Who it’s for: Light sleepers easily woken by up their partner
  • What makes it different: Has over a thousand encased coils for superior edge and lumbar support

Pros

  • Available in soft, medium, or firm
  • Has optional pillow topper
  • Memory foam offers good motion isolation

Cons

  • 13.25-inch height may sit too high for some
  • Pricier than comparable models
  • Not as plush or body conforming as some folks may prefer
Brooklyn Bedding Aurora Luxe Cooling as best mattress

As of this writing, the exact end date for this deal was not disclosed. 

Bear

With code FORTUNE40, you can get 40% off your purchase! You also get a 120-night sleep trial and limited lifetime warranty.

Bear Original

Get 40% off with code FORTUNE40
Fortune score4/5
The Bear Elite Hybrid mattress.
Check Price

at Bear

  • Our thoughts: This mattress provides extra firmness and support, making it a top pick for heavier sleepers
  • What it does: Isolates motion and offers all-around support
  • Who it’s for: Couples and combination sleepers who shift positions through the night
  • What makes it different: A graphite gel–infused memory foam layer included to offer cooling and pressure relief

Pros

  • Comes with a 120-night sleep trial
  • Certified by GreenGuard Gold for low emissions
  • Free of fiberglass, which enhances safety and reduces flammability

Cons

  • May feel too firm for lighter sleepers
  • Celliant-infused cooling cover is an added expense
  • Edge support could be stronger

As of this writing, the exact end date for this deal was not disclosed. 

Nolah

Right now, use code FORTUNE100 to get $100 off your Nolah purchase. During Nolah’s Black Friday sale, get 35% off the entire Nolah website, including free in-home setup and removal.

Nolah Evolution

Get $100 off with code FORTUNE100
Fortune score4.5/5
The Nolah Evolution mattress
Check Price

at Nolah

  • Our thoughts: This bed provides contouring support that feels plush
  • What it does: Provides a temperature-neutral experience for optimal comfort
  • Who it’s for: Folks looking for a budget-friendly mattress with good pressure relief
  • What makes it different: Includes five specialized foam layers alongside individually wrapped coils

Pros

  • Stays temperature-neutral
  • Isolates motion well
  • Available in plush, luxury firm, or firm options

Cons

  • Cooling pillow top costs extra
  • The 15-inch profile may require deeper pocket sheets
  • Still higher price point compared to other hybrid mattresses on the market

As of this writing, the exact end date for this deal was not disclosed. 

Titan

Get 30% off sitewide using the code BFRIDAY30.

Titan Plus

Get 30% off with code BFRIDAY30
Fortune score4/5
The Titan Plus mattress
Check Price

at Titan

  • Our thoughts: We like the multiple layers of high-density memory foam
  • What it does: Provides structure and support for proper spinal alignment
  • Who it’s for: Folks with higher weights who prefer a sag-free mattress
  • What makes it different: Comes in four king-size options

Pros

  • 120-night sleep trial
  • Available in four king-size options
  • Costs under $2,000

Cons

  • GlacioTex™ Cooling Cover is an additional cost
  • May be too firm for folks with a lower weight
  • Side sleepers may find this mattress uncomfortable due to lack of body contouring

As of this writing, the exact end date for this deal was not disclosed. 

How to Get the Best Black Friday and Cyber Monday Mattress Deals

Mattresses aren’t always the most budget-friendly investment. However, good sleep can contribute to your performance in the workplace, gym, and general day-to-day life. Needless to say, they’re worth the cost. But during the holiday season, you can get some pretty good deals—here are a few tricks to help you save as much as possible during Black Friday and Cyber Monday.

Best king mattress testing
  • Subscribe to newsletters: While we all hate junk mail, consider subscribing to newsletters from some of the best mattress brands, like Helix or Saatva. This can help you stay in-the-know on all the best deals.
  • Research Your favorites: You don’t want to rush to buy a new bed and end up making a less-than-ideal purchase. Well before the holidays kick in, we recommend researching the best cooling mattresses or best hybrid mattresses, for instance, to find what works best for your preferences.
  • Look at financing options: A majority of mattress brands offer payment plans or financing options, which can help alleviate some of the financial burden.
  • Dig for additional savings: Before you buy, browse through a mattress brand’s website to see if they offer any additional discounts if you subscribe to newsletters.

How We Tested the Best Black Friday Mattresses

All of the mattresses on this page (and any of our mattress content) have been rigorously tested by our team of experts. Here are a few of the factors our team considers when picking and choosing our favorite beds:

  • Cooling: We use heat guns to measure the cooling abilities of every mattress we try.
  • Pressure Relief: Our testers try every mattress in multiple sleep positions to give a well-rounded pressure relief score.
  • Motion Isolation: We do a motion isolation and couple’s motion test (an objective and subjective analysis) to give a well-rounded review of how well the mattress isolates motion.
  • Bounce: By dropping a ball onto each mattress, we’re able to measure the responsiveness of each mattress.
  • Edge Support: Our team both sits on the mattress edge and places stacked weight plates on the edge to measure how much the bed sinks. This helps us analyze the mattress’ edge support.
  • Durability and Materials: We prioritize beds with high-quality memory foam, latex, and hybrid materials to ensure. you’re getting a long-lasting mattress.
  • Value: When evaluating value, we consider mattress materials and construction (we even cut them open to verify), comparing similar models across brands to find the highest-value products.

Frequently asked questions

Is Black Friday a good time to buy mattresses?

It certainly can be! Black Friday is a holiday that’s full of savings on mattresses, bedding, furniture, etc. Many companies also guarantee its the lowest price you can expect to see all year.

What is the best rated mattress for the money?

Our best value mattress is the DreamCloud Classic Hybrid. While we love this bed, we also think the Helix Midnight Luxe is well worth the investment, too, despite that it’s a little more costly.

How much can I save on a mattress from Black Friday sales?

This depends on the mattress you choose and the company. Different brands offer different deals on mattresses throughout this sale period. At the very least, you can expect to save several hundred dollars.

When do Black Friday 2025 sales start?

Black Friday 2025 sales have already started! You can save hundreds on Black Friday mattress deals right now. Expect to see even more deals as the holiday gets nearer.

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About the Author
Christina Snyder
By Christina SnyderHealth Staff Writer

Christina is a health staff writer at Fortune with more than a decade of experience crafting engaging content for digital platforms.

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