• Home
  • Latest
  • Fortune 500
  • Finance
  • Tech
  • Leadership
  • Lifestyle
  • Rankings
  • Multimedia

Trendingnow

1

Jensen Huang says ‘a lot’ of six-figure jobs in plumbing and construction will soon be unlocked because someone needs to build new AI centers

2

The labor market could become so backward that the economy will have to shed jobs to keep unemployment steady

3

Bars, bowling alleys and movie theaters cost too much to run and visit. Americans have run out of places to hang out and we're paying with our health

1

Jensen Huang says ‘a lot’ of six-figure jobs in plumbing and construction will soon be unlocked because someone needs to build new AI centers

2

The labor market could become so backward that the economy will have to shed jobs to keep unemployment steady

3

Bars, bowling alleys and movie theaters cost too much to run and visit. Americans have run out of places to hang out and we're paying with our health
North AmericaSkiing

Skiers paid $1,165 to join a guided tour that left 8 dead and 1 missing in a California avalanche

By
Christopher Weber
Christopher Weber
and
The Associated Press
The Associated Press
Down Arrow Button Icon
By
Christopher Weber
Christopher Weber
and
The Associated Press
The Associated Press
Down Arrow Button Icon
February 18, 2026, 5:27 PM ET
A road is cleared during a snow storm on Wednesday, Feb. 18, 2026 near Soda Springs, Calif.
A road is cleared during a snow storm on Wednesday, Feb. 18, 2026 near Soda Springs, Calif. AP Photo/Brooke Hess-Homeier
Add Fortune on Google for similar content.

The backcountry ski trip hit by avalanche was led by an outfit offering mountain adventures globally.

Recommended Video

The group of 15 backcountry skiers was on a three-day trek organized by Blackbird Mountain Guides into pristine wilderness near Frog Lake in California’s Sierra Nevada near Lake Tahoe.

The skiers set out on Sunday, carrying their own food and overnighting in huts situated at 7,600 feet (3,415 meters) in Tahoe National Forest, where a winter storm arrived and an avalanche watch was issued that morning.

“If you’ve booked the Frog Lake Huts in Truckee, trust our guides to elevate your trip to the next level,” the business said on its website, advertising the trip. “We’ll navigate in and out of the huts, manage the risks, and find the best terrain and snow quality for you and your group!”

On Tuesday, the group was trapped by an avalanche. Authorities said Wednesday that eight people were killed and one person remained missing. Six skiers were rescued after sheltering in place for hours as crews battled blizzard conditions.

Blackbird Mountain Guides said in a statement that it was coordinating with authorities. It said the group, including four guides, was returning to the trailhead when the avalanche occurred near Castle Peak. Three of the guides were among those killed, officials said.

The company, with offices in California and Washington state, offers mountaineering and backcountry ski trips across the U.S. West Coast as well as in Europe and Japan. The tour outfit also offers safety courses like wilderness skills and first aid.

The rugged terrain where the skiers died had been closed to the public for a century before the Truckee Donner Land Trust bought it and opened the huts, which are outfitted with basic accommodations such as sleeping pads, gas stoves and flush toilets.

An avalanche watch had been issued Sunday morning as a powerful winter storm moved into the state. The Sierra Avalanche Center issued a more severe avalanche warning for the Central Sierra Nevada, including the Greater Lake Tahoe region, starting at 5 a.m. Tuesday with large slides expected into Wednesday.

Nevada County Sheriff Shannan Moon said investigators would look into the decision to proceed with the trip despite the concern over potential avalanches.

“We’re still in conversation with them on the decision factors that they made,” Moon said at a Wednesday news conference announcing the deaths.

The sheriff said the search occurred during “horrific conditions” in an area where rescue missions are common.

The tour, which cost $1,165.00 per person, was rated for intermediate-to-expert skiers with at least 20 days of backcountry experience who should be prepared to climb up to 2,500 vertical feet (760 meters) throughout the course of a day, according to the company’s website. Guides carry first aid kits and “wag bags” for human waste disposal, but participants must bring their own ski equipment and avalanche gear, including a beacon, shovel and probe.

“Generally our guides are able to find excellent backcountry snow conditions, but often we need to travel through difficult conditions to access the goods,” the website description said. “This requires riders to be adept with their backcountry touring skills and have a solid foundation of touring before the trip.”

Rapidly accumulating snow piling on fragile snowpack layers, along with strong winds, contributed to the treacherous conditions.

The town of Soda Springs, near where the avalanche took place, recorded at least 30 inches (76 centimeters) of snow during a 24-hour period, according to the Soda Springs Mountain Resort.

___

Associated Press writer Julie Watson in San Diego contributed to this report.

The Fortune 500 Innovation Forum will convene Fortune 500 executives, U.S. policy officials, top founders, and thought leaders to help define what’s next for the American economy, Nov. 16-17 in Detroit. Apply here.
About the Authors
By Christopher Weber
See full bioRight Arrow Button Icon
By The Associated Press
See full bioRight Arrow Button Icon
Add Fortune on Google for similar content.

Latest in North America

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025

Most Popular

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Fortune Secondary Logo
Rankings
  • 100 Best Companies
  • Fortune 500
  • Global 500
  • Fortune 500 Europe
  • Most Powerful Women
  • World's Most Admired Companies
  • See All Rankings
  • Lists Calendar
Sections
  • Finance
  • Fortune Crypto
  • Features
  • Leadership
  • Health
  • Commentary
  • Success
  • Retail
  • Mpw
  • Tech
  • Lifestyle
  • CEO Initiative
  • Asia
  • Politics
  • Conferences
  • Europe
  • Newsletters
  • Personal Finance
  • Environment
  • Magazine
  • Education
Customer Support
  • Frequently Asked Questions
  • Customer Service Portal
  • Privacy Policy
  • Terms Of Use
  • Single Issues For Purchase
  • International Print
Commercial Services
  • Advertising
  • Fortune Brand Studio
  • Fortune Analytics
  • Fortune Conferences
  • Business Development
  • Group Subscriptions
About Us
  • About Us
  • Press Center
  • Work At Fortune
  • Terms And Conditions
  • Site Map
  • About Us
  • Press Center
  • Work At Fortune
  • Terms And Conditions
  • Site Map
  • Facebook icon
  • Twitter icon
  • LinkedIn icon
  • Instagram icon
  • TikTok icon
  • YouTube icon

Latest in North America

Sen. Bernie Moreno says Rep. Max Miller shouldn’t serve in the House, calling former son-in-law a ‘danger to my daughter’ and granddaughter
PoliticsCongress
Sen. Bernie Moreno says Rep. Max Miller shouldn’t serve in the House, calling former son-in-law a ‘danger to my daughter’ and granddaughter
By Mary Clare Jalonick, Julie Carr Smyth and The Associated PressAugust 2, 2026
4 hours ago
Tom Holland and Zendaya share another box-office hit as ‘Spider-Man: Brand New Day’ makes history on the heels of ‘The Odyssey’
Arts & EntertainmentMovies
Tom Holland and Zendaya share another box-office hit as ‘Spider-Man: Brand New Day’ makes history on the heels of ‘The Odyssey’
By Lindsey Bahr and The Associated PressAugust 2, 2026
6 hours ago
Trump’s approval rating on the economy sinks to just 32%, and even Republicans feel like they need ‘to get a loan before I go grocery shopping’
PoliticsDonald Trump
Trump’s approval rating on the economy sinks to just 32%, and even Republicans feel like they need ‘to get a loan before I go grocery shopping’
By Amelia Thomson-Deveaux, Linley Sanders, Mike Catalini and The Associated PressAugust 2, 2026
7 hours ago
s
C-SuiteWorld Cup
Infantino’s $20 billion FIFA plan collapses and now he faces a European mutiny over the future of the World Cup
By Graham Dunbar and The Associated PressAugust 2, 2026
8 hours ago
For the third time in history, women outnumber men in the workforce as the stay-at-home boyfriend becomes an economic trend
EconomyEmployment
For the third time in history, women outnumber men in the workforce as the stay-at-home boyfriend becomes an economic trend
By Catherina GioinoAugust 2, 2026
8 hours ago
Parent with Gen Z adult kid talking about money
SuccessPersonal Finance
Two-thirds of parents say their adult Gen Z kids still rely on them financially for support—even though it’s putting them under strain
By Emma BurleighAugust 2, 2026
9 hours ago

Most Popular

Jensen Huang says ‘a lot’ of six-figure jobs in plumbing and construction will soon be unlocked because someone needs to build new AI centers
Success
Jensen Huang says ‘a lot’ of six-figure jobs in plumbing and construction will soon be unlocked because someone needs to build new AI centers
By Preston ForeAugust 1, 2026
1 day ago
The labor market could become so backward that the economy will have to shed jobs to keep unemployment steady
Economy
The labor market could become so backward that the economy will have to shed jobs to keep unemployment steady
By Jason MaAugust 1, 2026
23 hours ago
Bars, bowling alleys and movie theaters cost too much to run and visit. Americans have run out of places to hang out and we're paying with our health
North America
Bars, bowling alleys and movie theaters cost too much to run and visit. Americans have run out of places to hang out and we're paying with our health
By Catherina GioinoAugust 2, 2026
13 hours ago
Most billionaires are stuck in 'slow philanthropy.' MacKenzie Scott gave away $26 billion and won't stop until 'the safe is empty'
Success
Most billionaires are stuck in 'slow philanthropy.' MacKenzie Scott gave away $26 billion and won't stop until 'the safe is empty'
By Sydney LakeAugust 2, 2026
13 hours ago
Trump just invoked a 1930 tariff law no president has ever used — against Canada
Commentary
Trump just invoked a 1930 tariff law no president has ever used — against Canada
By Caleb PetittAugust 2, 2026
9 hours ago
Mamdani's city-owned supermarkets will fight the one force no city has ever beaten: the market
Retail
Mamdani's city-owned supermarkets will fight the one force no city has ever beaten: the market
By Shawn TullyAugust 2, 2026
15 hours ago

© 2026 Fortune Media IP Limited. All Rights Reserved. Use of this site constitutes acceptance of our Terms of Use and Privacy Policy | CA Notice at Collection and Privacy Notice | Do Not Sell/Share My Personal Information
FORTUNE is a trademark of Fortune Media IP Limited, registered in the U.S. and other countries. FORTUNE may receive compensation for some links to products and services on this website. Offers may be subject to change without notice.