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The U.S. campaigned to host the World Cup. Now soccer fans will trade their countries' train system for the U.S.'s 'D' rated infrastructure

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NewslettersFortune CHRO

Your company’s next DEI battle will be fought at the shareholder meeting

By
Azure Gilman
Azure Gilman
and
Sara Braun
Sara Braun
Down Arrow Button Icon
By
Azure Gilman
Azure Gilman
and
Sara Braun
Sara Braun
Down Arrow Button Icon
February 10, 2025, 8:32 AM ET
A man's hand placing a ballot with a check mark in the ballot box.
A long list of companies in 2025 are facing anti-DEI shareholder proposals in 2025.illust-monster—Getty Images

A Costco shareholder proposal that would have been a nothingburger just a few years ago made waves recently when the company asked voters to reject it.   

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Submitted by a conservative think tank called the National Center for Policy Policy Research, the anti-DEI proposition argued that the company should publish a report on the risks of maintaining its current DEI “roles, policies, and goals.” “It’s clear that DEI holds litigation, reputational, and financial risks to the Company, and therefore financial risks to shareholders,” the NCPPR wrote. 

These kinds of proposals are common in the corporate world, and come about when a group of investors buy a stake in a company to ask for a specific change. Shareholder votes aren’t binding, but they are influential, and anti-DEI resolutions in particular have become increasingly popular, as a vocal number of people and groups openly advocate against diversity and inclusion initiatives in the business world. 

Costco voters handily voted down the anti-DEI proposal by a margin of 98%, but there are many more similar proposals on the horizon this year

Although they were once the province of corporate insiders and proxy statement nerds, these votes have turned into a new front in the ongoing battle over DEI in corporate America, writes my colleague Lila MacLellan. As companies are forced to decide whether to stand by their diversity initiatives or walk away, these proposals—and how companies respond—provide insight into where corporate DEI programs are headed. 

You can read the full list of anti-DEI shareholder proposals set to be presented this year here. 

Azure Gilman
azure.gilman@fortune.com

Around the Table

A round-up of the most important HR headlines.

People who used to work at Elon Musk-owned companies warn federal workers about what’s ahead. Washington Post

A data-driven deep dive on how much DEI programs have changed the workforce over the past few years. Wall Street Journal 

How a ban on DEI language is working its way through the scientific community. New York Times

Watercooler

Everything you need to know from Fortune.

Commuting blues. DOGE is hoping to cut down on the number of federal workers in part by making their commutes so horrific they will be forced to quit. —Jason Ma

Tragic. The mother of an OpenAI whistleblower found dead in his apartment wants answers. —Allie Garfinkle and Leo Schwartz 

Thee not me. High-performers are often exempt from return-to-office mandates and their colleagues aren’t happy about it. —Emma Burleigh

This is the web version of Fortune CHRO, a newsletter focusing on helping HR executives navigate the needs of the workplace. Sign up to get it delivered free to your inbox.
About the Authors
By Azure GilmanDeputy Leadership Editor
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Azure Gilman is the former deputy editor for the Leadership desk at Fortune, assigning and editing stories about the workplace and the C-suite.

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By Sara BraunLeadership Fellow
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Sara Braun is the leadership fellow at Fortune.

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