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The millennial generation is split in 2: an older crowd with boomer-style comfort, a younger set going 'back to the early 1900s'
FinanceSuper Bowl

Super Bowl LIX is several days away, but the commercials are already here

By
Chris Morris
Chris Morris
Former Contributing Writer
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By
Chris Morris
Chris Morris
Former Contributing Writer
Down Arrow Button Icon
February 6, 2025, 11:51 AM ET
Bud Light will once again be leaning into humor in its Super Bowl spot.
Bud Light will once again be leaning into humor in its Super Bowl spot. AB-InBev
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The Kansas City Chiefs and Philadelphia Eagles won’t take the field for days, but if you’re planning to watch Super Bowl LIX more for the commercials than the gridiron action, you don’t have to wait.

Plenty of Super Bowl commercials are already appearing online. Sometimes, companies post teasers to their Big Game spots. Some, with their ad budgets blown, simply release them early to capitalize on people’s obsession with the spots.

Here’s a quick rundown of some of the ads (and teasers) that are out already.

Häagen-Dazs

Vin Diesel reprises his role as Dominic “Dom” Toretto and Michelle Rodriguez as Letty Ortiz from the Fast & the Furious films. That means fast driving cars, for a while at least.

Hellmann’s 

We all know that scene from When Harry Met Sally. Meg Ryan and Billy Crystal are back at the diner, where Ryan has yet another ecstatic sandwich, with a slight twist at the end.

Bud Light

The Super Bowl constant might not be the nation’s top-selling beer anymore, but it still knows how to put out an entertaining ad. Shane Gillis and Post Malone are the featured stars this year, replacing the Bud Knight and the Bud Bowl players.

Michelob Ultra

Willem Dafoe and Catherine O’Hara team up to hustle people out of their beers on the pickleball court.

Coors Light

Mondays suck (especially the Monday after a Super Bowl party). Coors looks to underline how slow-moving the first day of the work week can be with this spot, featuring CGI sloths conducting everyday tasks.

Hexclad

The cookware brand is taking a leap to the national stage with this high-profile spot starring celebrity chef Gordon Ramsay and comedian Pete Davidson.

Coffee Mate

Shania Twain voices what may well be the strangest ad of this year’s Big Game. Love it or hate it, odds are you’ll be talking about it on Monday.

Instacart

If Coffee Mate doesn’t get people talking, Instacart’s spot, featuring…well, basically every viral commercial character in the past several years will. From the Old Spice Guy to PuppyMonkeyBaby to the Kool-Aid guy, they’re in there.

About the Author
By Chris MorrisFormer Contributing Writer

Chris Morris is a former contributing writer at Fortune, covering everything from general business news to the video game and theme park industries.

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