• Home
  • Latest
  • Fortune 500
  • Finance
  • Tech
  • Leadership
  • Lifestyle
  • Rankings
  • Multimedia

Trendingnow

1

The millennial generation is split in 2: an older crowd with boomer-style comfort, a younger set going 'back to the early 1900s'

2

Trump pulls back after Iran crosses his red line as U.S. military breaks two-week streak of airstrikes amid talks for potential Hormuz deal

3

'The demographic dividend of the last 40 years is ending': J.P. Morgan says the world is running out of the two things that kept interest rates down

1

The millennial generation is split in 2: an older crowd with boomer-style comfort, a younger set going 'back to the early 1900s'

2

Trump pulls back after Iran crosses his red line as U.S. military breaks two-week streak of airstrikes amid talks for potential Hormuz deal

3

'The demographic dividend of the last 40 years is ending': J.P. Morgan says the world is running out of the two things that kept interest rates down
LifestyleArts & Entertainment

Disney’s R-rated ‘Deadpool & Wolverine’ sets box office record

By
Lindsey Bahr
Lindsey Bahr
and
The Associated Press
The Associated Press
Down Arrow Button Icon
By
Lindsey Bahr
Lindsey Bahr
and
The Associated Press
The Associated Press
Down Arrow Button Icon
July 28, 2024, 7:02 PM ET
“Deadpool & Wolverine” made $205 million in its first weekend in North American theaters.
“Deadpool & Wolverine” made $205 million in its first weekend in North American theaters.20th Century Studios/Marvel Studios via AP
Add Fortune on Google for similar content.

Marvel is back on top with “Deadpool & Wolverine.” The comic-book movie made a staggering $205 million in its first weekend in North American theaters, according to studio estimates Sunday. It shattered the opening record for R-rated films previously held by the first “Deadpool” ($132 million) and notched a spot in the top 10 openings of all time.

Recommended Video

Including international showings, where it’s racked up an addition $233.3 million from 52 markets, “Deadpool & Wolverine” is looking at a global opening of over $438.3 million.

Fittingly for both characters’ introduction to the Marvel Cinematic Universe, “Deadpool & Wolverine” played less like earlier X-Men or Deadpool movies and more like an Avengers pic. In the top domestic opening weekends ever, “Deadpool & Wolverine” is seated in 8th place between “The Avengers” ($207.4 million) and “Black Panther” ($202 million), bumping “Avengers: Age of Ultron” ($191.3 million) out of the top 10.

It’s by far biggest opening of the year, unseating Disney’s “ Inside Out 2 ” ($154.2 million) and the most tickets a movie has sold in its debut weekend since “Barbie” ($162 million) stormed theaters last July. Playing in 4,210 locations, “Deadpool & Wolverine” also surpassed 2019’s “The Lion King” ($191.8 million) to become the biggest July opening ever, and is the 34th consecutive MCU movie to debut in first place. And these are numbers previously thought impossible for an R-rated film.

“It’s great news full stop,” said Tony Chambers, who leads theatrical distribution for Disney. “Not only is it great for Disney, not only is it great for Marvel, but it’s great for the industry as a whole. We’ve said it before but success begets success.”

That the numbers came alongside an R-rating, Chambers added, was “nothing short of phenomenal.”

The Walt Disney Studios release arrived at a pivotal time for an industry grappling with box office returns that continue to run at a double-digit deficit from last year. Disney has played a vital role in the summer season, releasing the top movies in May (“Kingdom of the Planet of the Apes”), June (“Inside Out 2″) and now July.

The success is also an important moment for Marvel Studios, which has had several high-profile disappointments lately; Most notably in “ The Marvels ” which opened to an MCU low of $47 million last November.

Superheroes have been struggling even more elsewhere: Sony, which reached a high point with “Spider-Man: No Way Home” ($1.9 billion worldwide) had a new low with “Madame Web,” which barely crossed $100 million. Warner Bros. Discovery, after a string of disappointments with “The Flash” and “Blue Beetle,” is currently working on restarting their DC universe under the supervision of James Gunn.

Marvel’s savior came in the form of two characters who got their start outside of the MCU. Both Deadpool and Wolverine, played by Ryan Reynolds and Hugh Jackman, existed previously under the 21st Century Fox banner which for two decades had the rights to Marvel characters like the “X-Men” and “Fantastic Four.” That changed when Disney acquired the studio’s film and TV assets in early 2019 and plans started to take shape of how all these characters would fit into Kevin Feige’s MCU. In some cases, as with “Fantastic Four,” Marvel Studios is starting fresh. With “Deadpool & Wolverine,” directed by Shawn Levy, the stars were as crucial as their characters.

This weekend at the Comic-Con fan convention, Marvel also teased more to come, including Robert Downey Jr.’s return — not as Iron Man but as Doctor Doom.

Going into the weekend, $200 million domestic seemed like a pipe dream. Analysts were more conservative with predictions in the $160 million range. But from the start of the 3 p.m. Thursday preview screenings it was clear that “Deadpool & Wolverine” was more powerful. By the end of Friday, it had already made $96 million and recieved a coveted A CinemaScore from audiences. Critics, too, have been mostly positive. Premium screens, including IMAX and other large formats, accounted for 18% of the total box office.

“Historically, PG-13 is the rating that will get you the biggest bang for your buck,” said Paul Dergarabedian, the senior media analyst for Comscore.

“The old rule that R-rated movies have a box office ceiling was literally shattered this weekend. The edgier content actually enhances their appeal to older teens and young 20-somethings.”

The top domestic opening of all time still firmly belongs to “Avengers: Endgame” with $357.1 million. It’s followed by “Spider-Man: No Way Home” ($260.1 million), “Avengers: Infinity War” ($257.6 million), “Star Wars: The Force Awakens” ($247.9 million) and “Star Wars: The Last Jedi” ($220 million).

Second place went to Universal’s “Twisters,” now in its second weekend with $35.3 million. The standalone sequel to “Twister” has now earned $154.9 million in North America. Universal also claimed third place with “Despicable Me 4,” which added $14.2 million in its fourth weekend, bringing its domestic total to nearly $291 million.

“Inside Out 2” landed in fourth place with $8.3 million. The Disney and Pixar release this week became the biggest animated release ever with $613.4 million domestically (surpassing “Incredibles 2”) and $1.5 billion globally. It also passed “Top Gun: Maverick” to become the 12th highest-earning global release of all time.

It all adds up to one of the top 10 domestic grossing weekends of all time, with $277.5 million, according to Comscore. That puts it ahead of this weekend last year, when “Barbie” and “Oppenheimer” helped propel the box office to over $216.9 million in their second weekends.

“This is one for the history books,” Dergarabedian said. ”Hopefully this will carry over into August.”

Estimated ticket sales for Friday through Sunday at U.S. and Canadian theaters, according to Comscore. Final domestic figures will be released Monday.

About the Authors
By Lindsey Bahr
See full bioRight Arrow Button Icon
By The Associated Press
See full bioRight Arrow Button Icon
Add Fortune on Google for similar content.

Latest in Lifestyle

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025

Most Popular

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Fortune Secondary Logo
Rankings
  • 100 Best Companies
  • Fortune 500
  • Global 500
  • Fortune 500 Europe
  • Most Powerful Women
  • World's Most Admired Companies
  • See All Rankings
  • Lists Calendar
Sections
  • Finance
  • Fortune Crypto
  • Features
  • Leadership
  • Health
  • Commentary
  • Success
  • Retail
  • Mpw
  • Tech
  • Lifestyle
  • CEO Initiative
  • Asia
  • Politics
  • Conferences
  • Europe
  • Newsletters
  • Personal Finance
  • Environment
  • Magazine
  • Education
Customer Support
  • Frequently Asked Questions
  • Customer Service Portal
  • Privacy Policy
  • Terms Of Use
  • Single Issues For Purchase
  • International Print
Commercial Services
  • Advertising
  • Fortune Brand Studio
  • Fortune Analytics
  • Fortune Conferences
  • Business Development
  • Group Subscriptions
About Us
  • About Us
  • Press Center
  • Work At Fortune
  • Terms And Conditions
  • Site Map
  • About Us
  • Press Center
  • Work At Fortune
  • Terms And Conditions
  • Site Map
  • Facebook icon
  • Twitter icon
  • LinkedIn icon
  • Instagram icon
  • TikTok icon
  • YouTube icon

Latest in Lifestyle

g
SuccessCrime
Gen Z ‘teen takeovers’ go from hijinks to shootings, theft and vandalism. Blame ‘adolescent brain development’
By Safiyah Riddle, Corey Williams and The Associated PressJuly 25, 2026
13 hours ago
A Hims cofounder fired his entire marketing team for AI. Now his 24/7 online vet service is growing 20% a month
SuccessMarketing
A Hims cofounder fired his entire marketing team for AI. Now his 24/7 online vet service is growing 20% a month
By Sydney LakeJuly 25, 2026
13 hours ago
Roderick Wong, MD is Managing Partner and Chief Investment Officer of RTW Investments
Commentary250 Years of Innovation
When 10,000 doctors stood up and cheered for a cancer drug — America’s innovation machine made it possible
By Roderick WongJuly 25, 2026
15 hours ago
m
Commentarydisruption
The Messi Test and how the Spaniards messed with it: what the World Cup final taught me about the jobs AI can’t touch
By Bhaskar ChakravortiJuly 25, 2026
16 hours ago
What it’s like to be a founder of the most high-stakes startup ever, OpenAI
AIOpenAI
What it’s like to be a founder of the most high-stakes startup ever, OpenAI
By Alyson ShontellJuly 25, 2026
18 hours ago
Capital One’s big bet on baseball—and why they think it can help win the credit card loyalty wars
Arts & EntertainmentCapital One Financial
Capital One’s big bet on baseball—and why they think it can help win the credit card loyalty wars
By Sheryl EstradaJuly 25, 2026
18 hours ago

Most Popular

The millennial generation is split in 2: an older crowd with boomer-style comfort, a younger set going 'back to the early 1900s'
Real Estate
The millennial generation is split in 2: an older crowd with boomer-style comfort, a younger set going 'back to the early 1900s'
By Nick LichtenbergJuly 25, 2026
15 hours ago
Trump pulls back after Iran crosses his red line as U.S. military breaks two-week streak of airstrikes amid talks for potential Hormuz deal
Middle East
Trump pulls back after Iran crosses his red line as U.S. military breaks two-week streak of airstrikes amid talks for potential Hormuz deal
By Jason MaJuly 25, 2026
7 hours ago
'The demographic dividend of the last 40 years is ending': J.P. Morgan says the world is running out of the two things that kept interest rates down
Economy
'The demographic dividend of the last 40 years is ending': J.P. Morgan says the world is running out of the two things that kept interest rates down
By Eleanor PringleJuly 24, 2026
2 days ago
Jensen Huang made his $172 billion fortune on AI chips. His family's $75 million gift to Vanderbilt argues art decides what technology is for
Big Tech
Jensen Huang made his $172 billion fortune on AI chips. His family's $75 million gift to Vanderbilt argues art decides what technology is for
By Sydney LakeJuly 23, 2026
3 days ago
An 11-year-old is cleaning his neighbors' trash cans for $10 each—he now has 100K followers as teens face the worst summer job market since 1948
Success
An 11-year-old is cleaning his neighbors' trash cans for $10 each—he now has 100K followers as teens face the worst summer job market since 1948
By Orianna Rosa RoyleJuly 25, 2026
17 hours ago
A Hims cofounder fired his entire marketing team for AI. Now his 24/7 online vet service is growing 20% a month
Success
A Hims cofounder fired his entire marketing team for AI. Now his 24/7 online vet service is growing 20% a month
By Sydney LakeJuly 25, 2026
13 hours ago

© 2026 Fortune Media IP Limited. All Rights Reserved. Use of this site constitutes acceptance of our Terms of Use and Privacy Policy | CA Notice at Collection and Privacy Notice | Do Not Sell/Share My Personal Information
FORTUNE is a trademark of Fortune Media IP Limited, registered in the U.S. and other countries. FORTUNE may receive compensation for some links to products and services on this website. Offers may be subject to change without notice.