• Home
  • Latest
  • Fortune 500
  • Finance
  • Tech
  • Leadership
  • Lifestyle
  • Rankings
  • Multimedia

Trendingnow

1

'The demographic dividend of the last 40 years is ending': J.P. Morgan says the world is running out of the two things that kept interest rates down

2

Jensen Huang made his $172 billion fortune on AI chips. His family's $75 million gift to Vanderbilt argues art decides what technology is for

3

The $39 trillion U.S. national debt isn’t as high as Japan’s and Singapore’s relative to economy size—and yet it's still worse somehow

1

'The demographic dividend of the last 40 years is ending': J.P. Morgan says the world is running out of the two things that kept interest rates down

2

Jensen Huang made his $172 billion fortune on AI chips. His family's $75 million gift to Vanderbilt argues art decides what technology is for

3

The $39 trillion U.S. national debt isn’t as high as Japan’s and Singapore’s relative to economy size—and yet it's still worse somehow
FinanceGold

Gold prices hit a record high above $2,200 after the Fed’s dovish press conference

Will Daniel
By
Will Daniel
Will Daniel
Down Arrow Button Icon
Will Daniel
By
Will Daniel
Will Daniel
Down Arrow Button Icon
March 21, 2024, 12:04 PM ET
A jewelry quarter gold dealer poses with three 1kg gold bullion bars on December 13, 2023 in Birmingham, England.
A jewelry quarter gold dealer poses with three 1kg gold bullion bars on December 13, 2023 in Birmingham, England.Photo by Christopher Furlong/Getty Images
Add Fortune on Google for similar content.

Gold may not underpin the value of currencies or lure in the average investor like it once did, but the shiny yellow metal always has its supporters—and the goldbugs are flying again. Gold prices pushed past their record high to around $2,200 per troy ounce this week after the Federal Reserve brushed off multiple hotter-than-expected inflation reports and reaffirmed its outlook for three interest rate cuts this year. 

Recommended Video

David Morrison, senior market analyst at TradeStation, wrote in a Thursday note that precious metal prices “flew higher” due to the “dovish surprise” at Fed’s press conference on Wednesday. Many investors feared prior to the announcement that Fed Chair Jerome Powell would warn interest rates would need to stay higher for longer after the January and February inflation reports trended in the wrong direction. But instead, Powell said that the data hasn’t “really changed the overall story, which is that of inflation moving down gradually on a sometimes bumpy road towards 2%.”

Morrison noted that in response to this news, the U.S. dollar and Treasury yields both dropped sharply, lifting commodity prices, “while the prospect of lower borrowing costs boosted the attractiveness of holding gold as an asset.” 

Gold prices have surged 10% since mid-February and 20% since their October lows, but the move has been driven by more than the prospect of lower interest rates. Central banks’ precious metal buying spree and rising geopolitical risks amid the Red Sea crisis and U.S.-China tensions have also bolstered the safe haven asset.

Central banks bought a record 2,100 tons of gold in 2022 and 2023, according to Bank of America data, reducing global supply substantially and boosting prices. 

“This is all good news for investors in precious metals. But they should be prepared for a profit-taking pullback which may take the gloss off the latest move higher,” Morrison warned. “Then we’ll see if a shake-out of the weaker hands sets the stage for a bigger rally, or if we’ve already seen the top this year.”

The bulls’ take

While Morrison fears gold prices may have reached their peak for this year, others are more bullish. Bank of America analysts, led by Jared Woodard, the head of the Research Investment Committee, argued in a Thursday note that gold has more room to run, and could even hit their technical strategist’s lofty price target.

“Gold is still one of our favorite trades for 2024,” they wrote. “More investors could enter the market if yields fall and could help push the gold price to Paul Ciana’s potential long-term upside [target] around $2500-$2600.”

Woodward and his team mentioned central banks’ “unprecedented” gold buying spree; the potential for more “mom & pop investors” to buy in and drive prices higher; and gold’s ability to act as a hedge to stock market risk as their three key reasons for owning gold or related gold ETFs.

Similarly, Ned Davis Research’s chief global investment strategist Tim Hayes said in a recent note that gold prices will continue to rise according to his model. He also noted that investor sentiment toward the precious metal, which tends to surge when a correction is coming, hasn’t spiked like it has for stocks—and history supports a bullish view on gold as well.

“Currently up 34% over the 417 days since its cyclical low in 2022, gold will have substantially more upside if the bull’s gain reaches the median for a cyclical bull within a secular bull,” Hayes wrote. “The chances are currently supported by reasonable sentiment, declining interest rates, and the weakening dollar, together with the bullish trend model readings.”

About the Author
Will Daniel
By Will Daniel
LinkedIn iconTwitter icon
See full bioRight Arrow Button Icon
Add Fortune on Google for similar content.

Latest in Finance

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025

Most Popular

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Fortune Secondary Logo
Rankings
  • 100 Best Companies
  • Fortune 500
  • Global 500
  • Fortune 500 Europe
  • Most Powerful Women
  • World's Most Admired Companies
  • See All Rankings
  • Lists Calendar
Sections
  • Finance
  • Fortune Crypto
  • Features
  • Leadership
  • Health
  • Commentary
  • Success
  • Retail
  • Mpw
  • Tech
  • Lifestyle
  • CEO Initiative
  • Asia
  • Politics
  • Conferences
  • Europe
  • Newsletters
  • Personal Finance
  • Environment
  • Magazine
  • Education
Customer Support
  • Frequently Asked Questions
  • Customer Service Portal
  • Privacy Policy
  • Terms Of Use
  • Single Issues For Purchase
  • International Print
Commercial Services
  • Advertising
  • Fortune Brand Studio
  • Fortune Analytics
  • Fortune Conferences
  • Business Development
  • Group Subscriptions
About Us
  • About Us
  • Press Center
  • Work At Fortune
  • Terms And Conditions
  • Site Map
  • About Us
  • Press Center
  • Work At Fortune
  • Terms And Conditions
  • Site Map
  • Facebook icon
  • Twitter icon
  • LinkedIn icon
  • Instagram icon
  • TikTok icon
  • YouTube icon

Latest in Finance

Photo of RFK Jr.
HealthFDA
RFK Jr.’s peptide push narrowly gains backing from FDA advisers despite objections from scientists
By The Associated Press and Matthew PerroneJuly 24, 2026
12 hours ago
Canada celebrates new Detroit River bridge connecting Ontario to Michigan as 50% tariff feud keeps American officials away
North AmericaTariffs
Canada celebrates new Detroit River bridge connecting Ontario to Michigan as 50% tariff feud keeps American officials away
By The Associated Press, Mike Householder and Ed WhiteJuly 24, 2026
12 hours ago
dario
AIEconomics
Anthropic’s head of economics just explained why we haven’t seen a white-collar bloodbath — yet
By Nick LichtenbergJuly 24, 2026
12 hours ago
pjm
EnergyData centers
The AI boom’s hidden electricity bill — and why you’re paying it
By Nick LichtenbergJuly 24, 2026
13 hours ago
j
AINvidia
Nvidia, Microsoft lead call for open-weight AI models after Kimi
By Michael Shepard and BloombergJuly 24, 2026
13 hours ago
Trump’s latest import taxes could set a precedent for a ‘broad tariff generator’ on anything a president wants to target, expert warns
LawTariffs
Trump’s latest import taxes could set a precedent for a ‘broad tariff generator’ on anything a president wants to target, expert warns
By Jason MaJuly 24, 2026
14 hours ago

Most Popular

'The demographic dividend of the last 40 years is ending': J.P. Morgan says the world is running out of the two things that kept interest rates down
Economy
'The demographic dividend of the last 40 years is ending': J.P. Morgan says the world is running out of the two things that kept interest rates down
By Eleanor PringleJuly 24, 2026
24 hours ago
Jensen Huang made his $172 billion fortune on AI chips. His family's $75 million gift to Vanderbilt argues art decides what technology is for
Big Tech
Jensen Huang made his $172 billion fortune on AI chips. His family's $75 million gift to Vanderbilt argues art decides what technology is for
By Sydney LakeJuly 23, 2026
2 days ago
The $39 trillion U.S. national debt isn’t as high as Japan’s and Singapore’s relative to economy size—and yet it's still worse somehow
Economy
The $39 trillion U.S. national debt isn’t as high as Japan’s and Singapore’s relative to economy size—and yet it's still worse somehow
By Sasha RogelbergJuly 23, 2026
2 days ago
Current price of oil as of July 24, 2026
Personal Finance
Current price of oil as of July 24, 2026
By Joseph HostetlerJuly 24, 2026
21 hours ago
The millennial generation has split, new Fed research shows: Those over 35 are edging toward boomer-style wealth, while everyone else falls behind
Real Estate
The millennial generation has split, new Fed research shows: Those over 35 are edging toward boomer-style wealth, while everyone else falls behind
By Nick LichtenbergJuly 22, 2026
3 days ago
Turns out Dead Internet Theory was right: AI agents are eating the Web, growing by nearly 8,000% and rewiring the Internet's business model
AI
Turns out Dead Internet Theory was right: AI agents are eating the Web, growing by nearly 8,000% and rewiring the Internet's business model
By Mia OsmonbekovJuly 23, 2026
1 day ago

© 2026 Fortune Media IP Limited. All Rights Reserved. Use of this site constitutes acceptance of our Terms of Use and Privacy Policy | CA Notice at Collection and Privacy Notice | Do Not Sell/Share My Personal Information
FORTUNE is a trademark of Fortune Media IP Limited, registered in the U.S. and other countries. FORTUNE may receive compensation for some links to products and services on this website. Offers may be subject to change without notice.