• Home
  • Latest
  • Fortune 500
  • Finance
  • Tech
  • Leadership
  • Lifestyle
  • Rankings
  • Multimedia

Trendingnow

1

The millennial generation has split, new Fed research shows: Those over 35 are edging toward boomer-style wealth, while everyone else falls behind

2

Mark Cuban says he has the solution to growing income inequality, and it's to reward every employee—from CEO to janitor—with company stock

3

Mathematicians grapple with a ‘very rapid and very unsettling change’ as AI cracks yet another century-old problem

1

The millennial generation has split, new Fed research shows: Those over 35 are edging toward boomer-style wealth, while everyone else falls behind

2

Mark Cuban says he has the solution to growing income inequality, and it's to reward every employee—from CEO to janitor—with company stock

3

Mathematicians grapple with a ‘very rapid and very unsettling change’ as AI cracks yet another century-old problem
SuccessShark Tank

Shark Tank’s Barbara Corcoran reveals she got let go from the show before it even started—but won her place back with a challenge to the producer

Eleanor Pringle
By
Eleanor Pringle
Eleanor Pringle
Senior Reporter, Economics and Markets
Down Arrow Button Icon
Eleanor Pringle
By
Eleanor Pringle
Eleanor Pringle
Senior Reporter, Economics and Markets
Down Arrow Button Icon
April 20, 2023, 6:36 AM ET
Shark Tank investor Barbara Corcoran
Barbara Corcoran, Shark Tank star, revealed how she fought for her spot on the ABC show.Christopher Willard - Getty Images
Add Fortune on Google for similar content.

After Barbara Corcoran’s 14 years on the show, it might be impossible for viewers to imagine Shark Tank without her.

Recommended Video

Yet when the series was in its early stages of production, the real estate mogul was dropped from the lineup for the only female-occupied seat on the panel.

Talking on Instagram, Corcoran revealed that she first heard about the show when she got a call from producer Mark Burnett’s assistant asking if she wanted to be on a new panel series named Shark Tank.

“I don’t fish,” Corcoran had said, before being told the premise of the show, and from there she was “hooked.”

Corcoran, who started her New York City real estate firm with $1,000 borrowed from her boyfriend and turned it into a $5 billion business, said she signed the Shark Tank contract two days later “without even reading it.”

Having told her friends and family she was heading to Hollywood, Corcoran said she rushed to luxury department store Bergdorf Goodman to buy two new suits and a set of luggage for her trip.

“The day before I was scheduled to leave for L.A. that same lady called me to tell me they had changed their mind,” said Corcoran. “They were giving the lone female seat to another woman.”

@barbara.corcoran

Welcome to the family @cinchatravel! #sharktank #pitch #hardship

♬ original sound – Barbara Corcoran

The Corcoran Group founder was told that the seat had been given to someone else, but refusing to back down, the Shark Tales author wrote an email directly to Burnett.

She said the email began: “Dear Mark, I understand you’ve asked another girl to dance instead of me. Although I appreciate being reserved as a fallback—which wasn’t true—I’m much more accustomed to coming in first.

“I think you should consider inviting both women to L.A. to compete for the seat.”

“All the good stuff happened in my life on the heels of rejection. I do my best work when my back is against the wall,” Corcoran continued.

She cited being told she was stupid as a child for not being able to read and write very well, for not being let into the New York real estate game by the “old boys club,” and a legal battle against Donald Trump.

Corcoran said she learned to read and write, and the old boys club eventually had to capitulate because she became their “number one competitor.” Trump paid out after being taken to federal court—Corcoran won “every penny.”

Burnett’s rejection, she believed, was a “lucky charm.”

Corcoran booked her flight to Los Angeles and was invited to compete for the seat—which she won.

She joined media entrepreneur Kevin Harrington, CEO of apparel company FUBU Daymond John, Canadian businessman Kevin O’Leary, and software founder Robert Herjavec.

Harrington left the show, which has since added Dallas Mavericks owner Mark Cuban and patent mogul Lori Greiner to the lineup of regular investors.

@barbara.corcoran

All the best stuff in life happens after you get back up. #GRWM #MAKEUP #FAILURE #SUCCESS #ADVICE

♬ original sound – Barbara Corcoran

The lesson

According to an analytics website for the series, Sharkalytics, Corcoran has invested more than $5.4 million on air, spanning 53 deals with an average investment size of $103,113.

Her investments include outdoor equipment brand Coverplay, cupmaker Loliware, and photo booth brand Pink Shutter.

Not all of her investments immediately brought returns. In the Him & Her Show podcast released earlier this week, Corcoran revealed: “I spent the first two years losing every nickel I put into it.”

The property mogul has plenty to spare, however, as she sold her real estate group to Cendant and Apollo Management’s NRT for $66 million in 2001.

These setbacks are also key for the self-proclaimed “Queen of New York Real Estate” to continue to succeed.

“The lesson is always the same,” said Corcoran on Instagram. “All the good stuff happens after you get back up.”

The Fortune 500 Innovation Forum will convene Fortune 500 executives, U.S. policy officials, top founders, and thought leaders to help define what’s next for the American economy, Nov. 16-17 in Detroit. Apply here.
About the Author
Eleanor Pringle
By Eleanor PringleSenior Reporter, Economics and Markets
LinkedIn icon

Eleanor Pringle is an award-winning senior reporter at Fortune covering news, the economy, and personal finance. Eleanor previously worked as a business correspondent and news editor in regional news in the U.K. She completed her journalism training with the Press Association after earning a degree from the University of East Anglia.

See full bioRight Arrow Button Icon
Add Fortune on Google for similar content.

Latest in Success

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025

Most Popular

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Fortune Secondary Logo
Rankings
  • 100 Best Companies
  • Fortune 500
  • Global 500
  • Fortune 500 Europe
  • Most Powerful Women
  • World's Most Admired Companies
  • See All Rankings
  • Lists Calendar
Sections
  • Finance
  • Fortune Crypto
  • Features
  • Leadership
  • Health
  • Commentary
  • Success
  • Retail
  • Mpw
  • Tech
  • Lifestyle
  • CEO Initiative
  • Asia
  • Politics
  • Conferences
  • Europe
  • Newsletters
  • Personal Finance
  • Environment
  • Magazine
  • Education
Customer Support
  • Frequently Asked Questions
  • Customer Service Portal
  • Privacy Policy
  • Terms Of Use
  • Single Issues For Purchase
  • International Print
Commercial Services
  • Advertising
  • Fortune Brand Studio
  • Fortune Analytics
  • Fortune Conferences
  • Business Development
  • Group Subscriptions
About Us
  • About Us
  • Press Center
  • Work At Fortune
  • Terms And Conditions
  • Site Map
  • About Us
  • Press Center
  • Work At Fortune
  • Terms And Conditions
  • Site Map
  • Facebook icon
  • Twitter icon
  • LinkedIn icon
  • Instagram icon
  • TikTok icon
  • YouTube icon

Latest in Success

buffett
SuccessWealth
‘The man who dies rich dies disgraced’: The last time America had such wealth inequality, Andrew Carnegie knew he had to give it all away
By Nick LichtenbergJuly 22, 2026
13 hours ago
Larry Page and Sergey Brin
SuccessBillionaires
Larry Page and Sergey Brin splash $225 million in Miami property as billionaires flee California’s tax—and Google is expanding its office there too
By Emma BurleighJuly 22, 2026
14 hours ago
Jon Gray leans while talking and sitting in a chair
SuccessCareers
Blackstone president Jon Gray tells Gen Z to think like founders at work—but a growing number are skipping the corporate ladder to become one for real
By Preston ForeJuly 22, 2026
15 hours ago
ls
Commentarybooks
Confessions of an award-winning AI memoirist — the ‘slop’ debate isn’t really about good writing, and you know it
By Luke StoffelJuly 22, 2026
18 hours ago
b
Commentarythe future of work
Manpower President: The future of work question that even CEOs can’t answer
By Becky FrankiewiczJuly 22, 2026
18 hours ago
nela
Successdisruption
Exclusive: Stanford and ADP have new payroll data on Gen Z women losing ground to men in the job market—and AI isn’t the main culprit
By Nick LichtenbergJuly 22, 2026
19 hours ago

Most Popular

The millennial generation has split, new Fed research shows: Those over 35 are edging toward boomer-style wealth, while everyone else falls behind
Real Estate
The millennial generation has split, new Fed research shows: Those over 35 are edging toward boomer-style wealth, while everyone else falls behind
By Nick LichtenbergJuly 22, 2026
13 hours ago
Mark Cuban says he has the solution to growing income inequality, and it's to reward every employee—from CEO to janitor—with company stock
Success
Mark Cuban says he has the solution to growing income inequality, and it's to reward every employee—from CEO to janitor—with company stock
By Sasha RogelbergJuly 20, 2026
2 days ago
Mathematicians grapple with a ‘very rapid and very unsettling change’ as AI cracks yet another century-old problem
AI
Mathematicians grapple with a ‘very rapid and very unsettling change’ as AI cracks yet another century-old problem
By Eva RoytburgJuly 21, 2026
2 days ago
OpenAI says its AI models secretly broke out of a secure test environment and hacked into AI company Hugging Face in order to cheat on an evaluation
Cybersecurity
OpenAI says its AI models secretly broke out of a secure test environment and hacked into AI company Hugging Face in order to cheat on an evaluation
By Jeremy Kahn and Emily ForliniJuly 21, 2026
1 day ago
Despite a $156 million contract, Knicks star Jalen Brunson still calls his parents for financial advice any time he makes a big purchase
Success
Despite a $156 million contract, Knicks star Jalen Brunson still calls his parents for financial advice any time he makes a big purchase
By Emma BurleighJuly 21, 2026
2 days ago
Scott Bessent casually says the U.S. has more than $1 trillion in gold—and that it doesn’t matter for the dollar
Economy
Scott Bessent casually says the U.S. has more than $1 trillion in gold—and that it doesn’t matter for the dollar
By Sasha RogelbergJuly 22, 2026
10 hours ago

© 2026 Fortune Media IP Limited. All Rights Reserved. Use of this site constitutes acceptance of our Terms of Use and Privacy Policy | CA Notice at Collection and Privacy Notice | Do Not Sell/Share My Personal Information
FORTUNE is a trademark of Fortune Media IP Limited, registered in the U.S. and other countries. FORTUNE may receive compensation for some links to products and services on this website. Offers may be subject to change without notice.