• Home
  • Latest
  • Fortune 500
  • Finance
  • Tech
  • Leadership
  • Lifestyle
  • Rankings
  • Multimedia
FinanceCryptocurrency

Crypto volatility? Most owners will ‘hodl’ no matter what, says Deutsche Bank study

By
Chris Morris
Chris Morris
Former Contributing Writer
Down Arrow Button Icon
By
Chris Morris
Chris Morris
Former Contributing Writer
Down Arrow Button Icon
February 15, 2022, 11:19 AM ET

The cryptocurrency market isn’t for investors with weak stomachs. But a new study by Deutsche Bank finds that the people who are betting on Bitcoin (or Ether, Dogecoin, or any other crypto) are in it for the long haul, no matter how rocky things get.

The report, called The Future of Cryptocurrencies, found that less than half of the 3,250 people surveyed would sell some or all of their holdings, even if crypto prices fell as much as 80%. That “hodl” (hold on for dear life) philosophy has been especially handy in the past few months as most cryptos are down 30% or more since November.

Many investors are new to the market, with 65% of those surveyed having jumped in over the past year, and most of those people have kept their investments below $10,000.

The majority of investors are male, said Deutsche Bank. And those male investors tend to be more bullish. Nearly one-third of males have invested in digital assets in the past year, compared to just 14% of women.

(That said, there are a growing number of groups of female crypto investors who are banding together to show that crypto is not just a boys’ club.)

How enthusiastic are those investors? Roughly 25% say they expect Bitcoin to be trading at more than $110,000 within five years. That’s actually far short of recent predictions by FSInsight, which forecast the leading crypto could be trading for $200,000 by the second half of 2022.

Never miss a story: Follow your favorite topics and authors to get a personalized email with the journalism that matters most to you.

About the Author
By Chris MorrisFormer Contributing Writer

Chris Morris is a former contributing writer at Fortune, covering everything from general business news to the video game and theme park industries.

See full bioRight Arrow Button Icon

Latest in Finance

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025

Most Popular

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Fortune Secondary Logo
Rankings
  • 100 Best Companies
  • Fortune 500
  • Global 500
  • Fortune 500 Europe
  • Most Powerful Women
  • World's Most Admired Companies
  • See All Rankings
  • Lists Calendar
Sections
  • Finance
  • Fortune Crypto
  • Features
  • Leadership
  • Health
  • Commentary
  • Success
  • Retail
  • Mpw
  • Tech
  • Lifestyle
  • CEO Initiative
  • Asia
  • Politics
  • Conferences
  • Europe
  • Newsletters
  • Personal Finance
  • Environment
  • Magazine
  • Education
Customer Support
  • Frequently Asked Questions
  • Customer Service Portal
  • Privacy Policy
  • Terms Of Use
  • Single Issues For Purchase
  • International Print
Commercial Services
  • Advertising
  • Fortune Brand Studio
  • Fortune Analytics
  • Fortune Conferences
  • Business Development
  • Group Subscriptions
About Us
  • About Us
  • Press Center
  • Work At Fortune
  • Terms And Conditions
  • Site Map
  • About Us
  • Press Center
  • Work At Fortune
  • Terms And Conditions
  • Site Map
  • Facebook icon
  • Twitter icon
  • LinkedIn icon
  • Instagram icon
  • Pinterest icon

Latest in Finance

donald trump
EconomyIran
You had a miserable 2025 because of tariff inflation. The Iran war will be even worse, top economist says
By Jake AngeloMay 5, 2026
21 minutes ago
A man wearing an approve shaves wood pieces from a block.
EconomyRetirement
Early retirement is shrinking Gen X’s brain, new research warns
By Sasha RogelbergMay 5, 2026
28 minutes ago
Coinbase didn’t just lay off 14% of its staff due to AI. It replaced managers with ‘player-coaches’ and turned its org chart upside down
CryptoLayoffs
Coinbase didn’t just lay off 14% of its staff due to AI. It replaced managers with ‘player-coaches’ and turned its org chart upside down
By Marco Quiroz-GutierrezMay 5, 2026
30 minutes ago
Dating has gotten so expensive that nearly half of U.S. singles say it’s no longer worth it, as the average night out approaches $200
Personal Financedating
Dating has gotten so expensive that nearly half of U.S. singles say it’s no longer worth it, as the average night out approaches $200
By Sydney LakeMay 5, 2026
34 minutes ago
A Spirit Airlines airplane at Baltimore Washington International Thurgood Marshall Airport (BWI) in Baltimore, Maryland, US, on Saturday, May 2, 2026.
HealthAirline industry
The viral TikTok $1.75 bid to save Spirit Airlines is fighting the wrong villain
By Eva RoytburgMay 5, 2026
51 minutes ago
MoonPay CEO and co-founder Ivan Soto-Wright speaks at a conference in Miami
CryptoCryptocurrency
MoonPay acquires Solana trading infrastructure platform in $100M all-stock deal
By Jack KubinecMay 5, 2026
2 hours ago

Most Popular

Diary of a CEO founder says he hired someone with 'zero' work experience because she 'thanked the security guard by name' before the interview
Success
Diary of a CEO founder says he hired someone with 'zero' work experience because she 'thanked the security guard by name' before the interview
By Emma BurleighMay 3, 2026
2 days ago
Current price of silver as of Monday, May 4, 2026
Personal Finance
Current price of silver as of Monday, May 4, 2026
By Joseph HostetlerMay 4, 2026
1 day ago
Current price of oil as of May 4, 2026
Personal Finance
Current price of oil as of May 4, 2026
By Joseph HostetlerMay 4, 2026
1 day ago
America got rich and got sad. A top economist says 2020 broke something that hasn't healed
Economy
America got rich and got sad. A top economist says 2020 broke something that hasn't healed
By Nick LichtenbergMay 3, 2026
2 days ago
America is lucky it’s no longer a manufacturing powerhouse—it’s what’s protecting the U.S. economy from the worst of the oil shock, top economist says
Economy
America is lucky it’s no longer a manufacturing powerhouse—it’s what’s protecting the U.S. economy from the worst of the oil shock, top economist says
By Sasha RogelbergMay 4, 2026
24 hours ago
As economic despair mounts, Russian official admits the country has had enough of Putin's war on Ukraine. 'We can’t even take one region'
Economy
As economic despair mounts, Russian official admits the country has had enough of Putin's war on Ukraine. 'We can’t even take one region'
By Jason MaMay 3, 2026
2 days ago

© 2026 Fortune Media IP Limited. All Rights Reserved. Use of this site constitutes acceptance of our Terms of Use and Privacy Policy | CA Notice at Collection and Privacy Notice | Do Not Sell/Share My Personal Information
FORTUNE is a trademark of Fortune Media IP Limited, registered in the U.S. and other countries. FORTUNE may receive compensation for some links to products and services on this website. Offers may be subject to change without notice.