• Home
  • Latest
  • Fortune 500
  • Finance
  • Tech
  • Leadership
  • Lifestyle
  • Rankings
  • Multimedia
TechCryptocurrency

Crypto superfans including Elon Musk and El Salvador’s president are using McDonald’s to mock bitcoin’s dramatic crash

Marco Quiroz-Gutierrez
By
Marco Quiroz-Gutierrez
Marco Quiroz-Gutierrez
Reporter
Down Arrow Button Icon
Marco Quiroz-Gutierrez
By
Marco Quiroz-Gutierrez
Marco Quiroz-Gutierrez
Reporter
Down Arrow Button Icon
January 25, 2022, 12:58 PM ET

Bitcoin, Ether, and other major cryptocurrencies took serious losses over the past week, and the crypto community is dealing with it the way it knows best: with memes.

A series of memes on Twitter this week revived a long-running joke in crypto circles that when crypto prices drop, traders have to get a real job to make ends meet. The go-to real job: flipping burgers at McDonald’s.

Crypto superfans like Nayib Bukele, the president of El Salvador, and billionaire Elon Musk have jumped onto the trend. Bukele tweeted a photo of himself wearing a McDonald’s hat and nametag.

#NewProfilePic pic.twitter.com/YVDlBoA2Cq

— Nayib Bukele (@nayibbukele) January 22, 2022

He followed that up with a Monday tweet that seemed like a joke, encouraging people to buy the dip with a piece of their McDonald’s paycheck. He finished the tweet by saying, “Now go back to flip more burgers you lazy fvçk!”

Musk jumped onto the trend Tuesday with a tweet to McDonald’s, saying he would eat a Happy Meal live on TV if the fast-food giant started accepting one of his favorite cryptocurrencies, Dogecoin, as a form of payment. 

I will eat a happy meal on tv if @McDonalds accepts Dogecoin

— Elon Musk (@elonmusk) January 25, 2022

McDonald’s had not replied to the offer as of Tuesday afternoon.

The bulk of the memes are being created by average people. Some have tweeted pictures of job applications at the McDonald’s Twitter account, while others have said the dips and increases in Bitcoin’s price look like the signature McDonald’s golden arches.

Next level candle painting pic.twitter.com/j9AheptGOg

— PlanB (@100trillionUSD) January 24, 2022

Still others have been more entrepreneurial. One person minted 1,111 McDonald’s job applications in the form of NFTs and listed them for sale on OpenSea. In the description for the token, the creator said, “ETH going down? can’t afford living? we got you! Apply now to your dream 9 to 5 McDonald’s job with our application.” The NFTs are not associated with McDonald’s corporate.

It’s not the first time the meme of working at McDonald’s, or another service industry job, has circulated in online crypto communities to make light of falling crypto prices. In late June, when crypto prices dropped below $30,000, McDonald’s tweeted a link to its jobs website and said, “Hey Crypto Bro’s we got you Apply below.”

After dropping to as low as $35,000 last Friday, prices rebounded about 7% Tuesday to $36,579. The price of Bitcoin is still down about 46% since it reached a high of nearly $69,000 in early November 2021.

McDonald’s did not immediately respond to a request for comment.

Never miss a story: Follow your favorite topics and authors to get a personalized email with the journalism that matters most to you.

About the Author
Marco Quiroz-Gutierrez
By Marco Quiroz-GutierrezReporter
LinkedIn iconTwitter icon

Role: Reporter
Marco Quiroz-Gutierrez is a reporter for Fortune covering general business news.

See full bioRight Arrow Button Icon

Latest in Tech

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025

Most Popular

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Fortune Secondary Logo
Rankings
  • 100 Best Companies
  • Fortune 500
  • Global 500
  • Fortune 500 Europe
  • Most Powerful Women
  • World's Most Admired Companies
  • See All Rankings
  • Lists Calendar
Sections
  • Finance
  • Fortune Crypto
  • Features
  • Leadership
  • Health
  • Commentary
  • Success
  • Retail
  • Mpw
  • Tech
  • Lifestyle
  • CEO Initiative
  • Asia
  • Politics
  • Conferences
  • Europe
  • Newsletters
  • Personal Finance
  • Environment
  • Magazine
  • Education
Customer Support
  • Frequently Asked Questions
  • Customer Service Portal
  • Privacy Policy
  • Terms Of Use
  • Single Issues For Purchase
  • International Print
Commercial Services
  • Advertising
  • Fortune Brand Studio
  • Fortune Analytics
  • Fortune Conferences
  • Business Development
  • Group Subscriptions
About Us
  • About Us
  • Lists Calendar
  • Press Center
  • Work At Fortune
  • Terms And Conditions
  • Site Map
  • About Us
  • Lists Calendar
  • Press Center
  • Work At Fortune
  • Terms And Conditions
  • Site Map
  • Facebook icon
  • Twitter icon
  • LinkedIn icon
  • Instagram icon
  • Pinterest icon

Latest in Tech

Christian Weedbrook standing in an office wearing a black jacket.
AIchief executive officer (CEO)
Meet the film school dropout who became a billionaire quantum computing CEO in days thanks to Nvidia
By Sasha RogelbergApril 22, 2026
33 minutes ago
A group of people at a boardroom table, with one person standing
C-SuiteStrategy
Boards say the C-suite owns the AI strategy. The C-suite doesn’t agree
By Amanda GerutApril 22, 2026
40 minutes ago
Palantir published a mini manifesto calling some cultures ‘harmful and middling’ and said Silicon Valley has ‘a moral debt’ to the U.S.
AIchief executive officer (CEO)
Palantir published a mini manifesto calling some cultures ‘harmful and middling’ and said Silicon Valley has ‘a moral debt’ to the U.S.
By Marco Quiroz-GutierrezApril 22, 2026
42 minutes ago
Fermi Inc. cofounders Toby Neugebauer, left, and former Texas Gov. Rick Perry, right, mark their Nasdaq IPO in early October for their AI power company plans.
Energypower
Feud between AI power startup Fermi and its fired CEO and top shareholder heats up over proposed sale
By Jordan BlumApril 21, 2026
6 hours ago
James Uthmeier
LawOpenAI
Florida launches criminal probe into OpenAI to see if ChatGPT is responsible for fatal Florida State shooting
By Mike Schneider and The Associated PressApril 21, 2026
12 hours ago
Sequoia partner Julien Bek sitting on a stool and holding a microphone while speaking to an audience. Behind him is a stage that looks like a forest.
AIEye on AI
Are services the new software? This venture capitalist thinks the future is in selling AI-delivered outcomes, not AI-powered products
By Jeremy KahnApril 21, 2026
12 hours ago

Most Popular

$166 billion in tariff refunds just became available, but small businesses may already be at a disadvantage
Law
$166 billion in tariff refunds just became available, but small businesses may already be at a disadvantage
By Sasha RogelbergApril 20, 2026
1 day ago
Jeff Bezos once gave Eva Longoria and the admiral behind Osama bin Laden's capture $100 million—but she says you don't need wealth to give back
Success
Jeff Bezos once gave Eva Longoria and the admiral behind Osama bin Laden's capture $100 million—but she says you don't need wealth to give back
By Orianna Rosa RoyleApril 21, 2026
1 day ago
'Something sinister could be happening': FBI looks into dead or missing nuclear and space defense scientists tied to NASA, Blue Origin, and SpaceX
Politics
'Something sinister could be happening': FBI looks into dead or missing nuclear and space defense scientists tied to NASA, Blue Origin, and SpaceX
By Catherina GioinoApril 21, 2026
13 hours ago
The tables have turned: Florida and Texas are the biggest losers in the housing market as Ohio emerges a surprise winner
Real Estate
The tables have turned: Florida and Texas are the biggest losers in the housing market as Ohio emerges a surprise winner
By Sydney LakeApril 21, 2026
14 hours ago
This talent CEO says laid-off tech workers are ignoring a $300K ‘white-collar trade job’ with 81K openings a year
Economy
This talent CEO says laid-off tech workers are ignoring a $300K ‘white-collar trade job’ with 81K openings a year
By Jake AngeloApril 20, 2026
2 days ago
Tim Cook's exit is part of a CEO reckoning sweeping Corporate America
Newsletters
Tim Cook's exit is part of a CEO reckoning sweeping Corporate America
By Diane BradyApril 21, 2026
23 hours ago

© 2026 Fortune Media IP Limited. All Rights Reserved. Use of this site constitutes acceptance of our Terms of Use and Privacy Policy | CA Notice at Collection and Privacy Notice | Do Not Sell/Share My Personal Information
FORTUNE is a trademark of Fortune Media IP Limited, registered in the U.S. and other countries. FORTUNE may receive compensation for some links to products and services on this website. Offers may be subject to change without notice.