• Home
  • Latest
  • Fortune 500
  • Finance
  • Tech
  • Leadership
  • Lifestyle
  • Rankings
  • Multimedia

Trendingnow

1

U.S. companies have finally gotten $71 billion in tariff refunds, but they’re using it to offset inflation caused by the Iran war

2

FedEx CEO says we are in the middle of the biggest supply chain shift he’s seen in 35 years: ‘We are the referendum’

3

Buffett says AI giants are ‘playing a game they don’t want to play’ in the AI race, reveals he was behind Berkshire’s $31 billion bet on Google

1

U.S. companies have finally gotten $71 billion in tariff refunds, but they’re using it to offset inflation caused by the Iran war

2

FedEx CEO says we are in the middle of the biggest supply chain shift he’s seen in 35 years: ‘We are the referendum’

3

Buffett says AI giants are ‘playing a game they don’t want to play’ in the AI race, reveals he was behind Berkshire’s $31 billion bet on Google
EnvironmentEnvironment

Working from home means softer toilet paper—and a significant toll on the environment

By
Gerald Porter Jr.
Gerald Porter Jr.
and
Bloomberg
Bloomberg
Down Arrow Button Icon
By
Gerald Porter Jr.
Gerald Porter Jr.
and
Bloomberg
Bloomberg
Down Arrow Button Icon
June 24, 2020, 8:00 PM ET
Add Fortune on Google for similar content.

With Americans spending a lot of time at home these days, more money is being spent on soft toilet paper. That may be bad news for the environment.

The kind of cushy tissue that was sold out earlier in the pandemic uses material that comes primarily from clear-cutting forests, according to the Natural Resources Defense Council. Office buildings, on the other hand, tend to use recycled fibers in their toilet paper, the group said.

“The side-effect of one crisis shouldn’t exacerbate another,” said Shelley Vinyard, an environment expert with the NRDC, which released a report Wednesday on the climate impact of toilet paper. “There’s no real reason why office tissue has to be made with recycled and the consumer tissue has to be made with virgin fiber.”

Nearly 60% of at-home toilet paper in the U.S. comes from so-called virgin material, which is sourced from Canada’s northern forests. The NRDC for years has highlighted the impact of tissue that uses non-recycled content.

In the latest study, the group handed out F grades to brands from Procter & Gamble Co., Georgia-Pacific, and Kimberly-Clark Corp.—the three largest U.S. manufacturers of toilet paper—for the environmental impact of their products.

P&G said via email that its popular Charmin brand is “sourced from responsibly-managed forests,” and that at least one tree is regrown for every one the company uses. A Georgia-Pacific representative referred to an earlier statement that said the company is committed to sustainability and that Canada in particular has regulations in place to help minimize the risk of deforestation.

‘Complex challenges’

Kimberly-Clark has committed to reducing the use of virgin wood fiber from natural forests in its tissue products by 50% by 2025, said Terry Balluck, a company spokesperson. “We understand the point of view of the NRDC, and we remain committed to the ongoing dialogue with them on the complex challenges presented in their report.”

The heavy reliance on virgin fibers is releasing an “enormous Pandora’s box” of carbon emissions, said Jennifer Skene, a co-author of the NRDC report along with Vinyard. Logging in the Canadian boreal forests region, which stretches from the Yukon to Newfoundland, emits 26 million metric tons every year, the report estimates, an amount which is equivalent to the emissions produced by 5.5 million passenger vehicles.

As tissue remains one of the fastest-growing sectors in the paper industry, investments in virgin fibers will likely continue in years to come, according to the NRDC, which is headquartered in New York.

About the Authors
By Gerald Porter Jr.
See full bioRight Arrow Button Icon
By Bloomberg
See full bioRight Arrow Button Icon
Add Fortune on Google for similar content.

Latest in Environment

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025

Most Popular

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Fortune Secondary Logo
Rankings
  • 100 Best Companies
  • Fortune 500
  • Global 500
  • Fortune 500 Europe
  • Most Powerful Women
  • World's Most Admired Companies
  • See All Rankings
  • Lists Calendar
Sections
  • Finance
  • Fortune Crypto
  • Features
  • Leadership
  • Health
  • Commentary
  • Success
  • Retail
  • Mpw
  • Tech
  • Lifestyle
  • CEO Initiative
  • Asia
  • Politics
  • Conferences
  • Europe
  • Newsletters
  • Personal Finance
  • Environment
  • Magazine
  • Education
Customer Support
  • Frequently Asked Questions
  • Customer Service Portal
  • Privacy Policy
  • Terms Of Use
  • Single Issues For Purchase
  • International Print
Commercial Services
  • Advertising
  • Fortune Brand Studio
  • Fortune Analytics
  • Fortune Conferences
  • Business Development
  • Group Subscriptions
About Us
  • About Us
  • Press Center
  • Work At Fortune
  • Terms And Conditions
  • Site Map
  • About Us
  • Press Center
  • Work At Fortune
  • Terms And Conditions
  • Site Map
  • Facebook icon
  • Twitter icon
  • LinkedIn icon
  • Instagram icon
  • Pinterest icon

Latest in Environment

heat
EnvironmentHeat
Europe’s lack of preparation for the brutal heat wave this year killed an extra 10,000 people, records show
By The Associated Press and Nick LichtenbergJuly 17, 2026
7 hours ago
phila
Environmentclimate
‘We shouldn’t be playing the game’: athletes sound off as smoke chokes U.S. sports
By The Associated PressJuly 17, 2026
7 hours ago
cars
EnvironmentAutos
Over 120 million car trips, study finds speeding only saved drivers 54 seconds on average
By Alexa St. John and The Associated PressJuly 16, 2026
1 day ago
Trump reduces size of two national monuments by 90% in efforts to expand land development
EnvironmentDonald Trump
Trump reduces size of two national monuments by 90% in efforts to expand land development
By The Associated Press, Matthew Brown and Savannah PetersJuly 14, 2026
3 days ago
kh
PoliticsNew York
New York, a state without nearly any data centers, becomes first to ban their construction
By Anthony Izaguirre and The Associated PressJuly 14, 2026
3 days ago
utah
EnvironmentData centers
Americans hate AI so much that politicians are starting to lose their jobs over it
By Laura Mullenbach and The ConversationJuly 14, 2026
4 days ago

Most Popular

U.S. companies have finally gotten $71 billion in tariff refunds, but they’re using it to offset inflation caused by the Iran war
Economy
U.S. companies have finally gotten $71 billion in tariff refunds, but they’re using it to offset inflation caused by the Iran war
By Sasha RogelbergJuly 17, 2026
15 hours ago
FedEx CEO says we are in the middle of the biggest supply chain shift he’s seen in 35 years: ‘We are the referendum’
C-Suite
FedEx CEO says we are in the middle of the biggest supply chain shift he’s seen in 35 years: ‘We are the referendum’
By Fortune EditorsJuly 15, 2026
2 days ago
Buffett says AI giants are ‘playing a game they don’t want to play’ in the AI race, reveals he was behind Berkshire’s $31 billion bet on Google
Big Tech
Buffett says AI giants are ‘playing a game they don’t want to play’ in the AI race, reveals he was behind Berkshire’s $31 billion bet on Google
By Mia OsmonbekovJuly 16, 2026
1 day ago
26 Meta employees accuse Mark Zuckerberg of using AI to target 8,000 layoffs against workers on medical, parental or family leave
Law
26 Meta employees accuse Mark Zuckerberg of using AI to target 8,000 layoffs against workers on medical, parental or family leave
By Barbara Ortutay, Alexandra Olson and The Associated PressJuly 15, 2026
2 days ago
JPMorgan CEO Jamie Dimon says 300,000 workers are needed to rebuild American shipbuilding—with jobs paying $100,000 without a college degree
Success
JPMorgan CEO Jamie Dimon says 300,000 workers are needed to rebuild American shipbuilding—with jobs paying $100,000 without a college degree
By Preston ForeJuly 16, 2026
1 day ago
Current price of oil as of July 17, 2026
Personal Finance
Current price of oil as of July 17, 2026
By Joseph HostetlerJuly 17, 2026
12 hours ago

© 2026 Fortune Media IP Limited. All Rights Reserved. Use of this site constitutes acceptance of our Terms of Use and Privacy Policy | CA Notice at Collection and Privacy Notice | Do Not Sell/Share My Personal Information
FORTUNE is a trademark of Fortune Media IP Limited, registered in the U.S. and other countries. FORTUNE may receive compensation for some links to products and services on this website. Offers may be subject to change without notice.