• Home
  • News
  • Fortune 500
  • Tech
  • Finance
  • Leadership
  • Lifestyle
  • Rankings
  • Multimedia
MPWMost Powerful Women

OpenTable CEO Christa Quarles: To Check Diversity Progress, Look at Who You Hired Last Quarter

Emma Hinchliffe
By
Emma Hinchliffe
Emma Hinchliffe
Most Powerful Women Editor
Emma Hinchliffe
By
Emma Hinchliffe
Emma Hinchliffe
Most Powerful Women Editor
October 1, 2018, 8:39 PM ET
Fortune Most Powerful Women Summit 2018
005 Fortune Most Powerful Women Summit 2018 October 1st, 2018 Laguna Niguel, CA, USA 1:00 PM MPW PROGRAM TRACK CONCURRENT SESSIONS THE NEW BUSINESS-BUILDING ESSENTIALS Business Building Track, hosted by TPG From diversity and inclusion to cybersecurity to proper governance, what are the new can’t-ignore areas of building a business that you need to integrate from the start? Sara Clemens, Chief Operating Officer, Twitch Diane Dietz, CEO and President, Rodan + Fields Christa Quarles, Chief Executive Officer, OpenTable April Underwood, Chief Product Officer, Slack Moderator: Polina Marinova, Editor, Term Sheet, Fortune Introduction: Kristin Richards, Director, Human Capital, TPG Photograph by Fortune Most Powerful WomenPhotograph by Stuart Isett for Fortune Most Powerful Women

The best way to measure how your company is doing at diversity is to take stock of the candidates you hired in the last quarter, OpenTable CEO Christa Quarles says.

“Tell us last quarter’s hires. Sometimes it’s hard to [share] a number overnight when you don’t feel like you’re making progress, so just tell us how you did last quarter,” said Quarles, speaking at Fortune’s Most Powerful Women Summit in Laguna Niguel, Calif. on Monday. “Of all the people that you hired into your organization, what was the gender diversity and people of color diversity in that group? That will give a lens into how hard it is for you.”

One year ago, San Francisco-based OpenTable set a goal to reach gender parity in its new hires. To make progress, the restaurant reservation software company analyzed the language used in its job descriptions, anonymized incoming resumes, and made sure to bring in at least two diverse candidates for job interviews so that one contender wouldn’t be labeled the “diversity candidate.” Forty-four percent of the company is now made up of women, Quarles said, but the engineering group remains a particular challenge.

Setting smaller benchmarks like percentages of hires in the most recent quarter can be more attainable and encourage more progress than relying on only a total overhaul, Quarles said. She joined Twitch COO Sara Clemens, Rodan+Fields president and CEO Diane Dietz, and Slack COO April Underwood in a panel discussion moderated by Fortune editor Polina Marinova.

From their earliest days, companies need to prioritize diversity in hiring, figure out how their product will be used by people not in the room, and be aware of the breakage and challenges that will arrive as the company reaches new stages of growth in order to ensure those problems don’t pop up down the line, the panelists said.

All four panelists offered advice based on their experience scaling companies.

At Rodan+Fields, for example, Dietz said she replaced half of her executive team when she took the reins in a bid to find candidates who were better suited to help run a large-scale company. Meanwhile Clemens said she started as COO understanding that she’d determine which problems needed immediate solutions and which could wait.

And at Slack, Underwood said she has worked to help employees understand that it’s the nature of working at a growth-stage startup that some of their job responsibilities might be handed over to an incoming executive and that not every early employee can get every promotion as the company grows.

“Being honest about that sooner is the best thing you can do,” Underwood said. “It takes some real managerial jiu jitsu.”

For more coverage of Fortune’s Most Powerful Women Summit, click here.

About the Author
Emma Hinchliffe
By Emma HinchliffeMost Powerful Women Editor
LinkedIn iconTwitter icon

Emma Hinchliffe is Fortune’s Most Powerful Women editor, overseeing editorial for the longstanding franchise. As a senior writer at Fortune, Emma has covered women in business and gender-lens news across business, politics, and culture. She is the lead author of the Most Powerful Women Daily newsletter (formerly the Broadsheet), Fortune’s daily missive for and about the women leading the business world.

See full bioRight Arrow Button Icon
Rankings
  • 100 Best Companies
  • Fortune 500
  • Global 500
  • Fortune 500 Europe
  • Most Powerful Women
  • Future 50
  • World’s Most Admired Companies
  • See All Rankings
Sections
  • Finance
  • Leadership
  • Success
  • Tech
  • Asia
  • Europe
  • Environment
  • Fortune Crypto
  • Health
  • Retail
  • Lifestyle
  • Politics
  • Newsletters
  • Magazine
  • Features
  • Commentary
  • Mpw
  • CEO Initiative
  • Conferences
  • Personal Finance
  • Education
Customer Support
  • Frequently Asked Questions
  • Customer Service Portal
  • Privacy Policy
  • Terms Of Use
  • Single Issues For Purchase
  • International Print
Commercial Services
  • Advertising
  • Fortune Brand Studio
  • Fortune Analytics
  • Fortune Conferences
  • Business Development
About Us
  • About Us
  • Editorial Calendar
  • Press Center
  • Work At Fortune
  • Diversity And Inclusion
  • Terms And Conditions
  • Site Map

© 2025 Fortune Media IP Limited. All Rights Reserved. Use of this site constitutes acceptance of our Terms of Use and Privacy Policy | CA Notice at Collection and Privacy Notice | Do Not Sell/Share My Personal Information
FORTUNE is a trademark of Fortune Media IP Limited, registered in the U.S. and other countries. FORTUNE may receive compensation for some links to products and services on this website. Offers may be subject to change without notice.