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E-commerce

This Newly Approved Merger Will Create France’s Largest Electronics Retailer

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July 18, 2016, 1:02 PM ET
Inside A Groupe Fnac SA Electronic Retail Store
An employee assists a customer inside a Groupe Fnac SA electronic retail store in Toulouse, France, on Friday, May 27, 2016. Fnac and Steinhoff International Holdings NV are involved in a bidding war for French electronics retailer Darty Plc, which at times has reached the brisk pace of a cattle auction. Photographer: Balint Porneczi/Bloomberg via Getty ImagesBalint Porneczi — Bloomberg via Getty Images
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France’s competition authority on Monday approved plans by French music and book chain Fnac to take over consumer electronics retailer Darty.

The regulatory decision means that the two companies will create France’s largest electrical goods retailer with combined sales of nearly 8 billion euros ($8.84 billion), allowing it to better compete with online retail giants such as Amazon (AMZN).

As part of its approval, the French competition authority required the combined unit to get rid of some six stores.

The authority said earlier this month it would take account of online sales when analyzing the deal, which was bound to lower Fnac and Darty’s share of the physical store market in France.

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Fnac made a final offer for Darty of 170 pence a share in April, valuing it at about 900 million pounds, and putting an end to a long-running bidding war with South Africa’s Steinhoff. It held or had received valid acceptances for 91.89 percent of Darty’s share capital at the first closing date of the offer on July 15.

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