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As CEO of the $96 billion Sam’s Club, Latriece Watkins is testing her mettle at the warehouse retailer that produced CEOs for Walmart, Target, and Walgreens

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Surging Treasury yields expose a brutal truth: America has no margin for error on its $39 trillion debt

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Current price of oil as of May 29, 2026
MPWCaitlyn Jenner

Caitlyn Jenner Is On the Cover of ‘Sports Illustrated’ 40 Years After Winning Olympic Gold

By
Valentina Zarya
Valentina Zarya
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By
Valentina Zarya
Valentina Zarya
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June 28, 2016, 12:10 PM ET
Made LA: Moschino Show
Photograph by Kevin Winter—Getty Images

Forty years ago, an American decathlete named Bruce Jenner won gold at the 1976 Montreal Olympic games and appeared on the cover of Sports Illustrated, his hands in the air and a victorious smile on his face.

Today, Jenner goes by the name of Caitlyn, and has become a household name thanks to her very public transition to living life as a woman. She appears on the July 2016 SI cover wearing a sparkly jumpsuit, alongside the caption, “Caitlyn Jenner as you know her now. Bruce Jenner as you never knew him then.”

 

The cover details Bruce Jenner’s early days as an athlete, his path to Olympic gold, and his subsequent search for his identity. “For those two days in July of 1976, I was the best in the world at what I did,” says Jenner. “On the other hand, the decathlon was my best friend, and that was over.”

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Jenner only began talking openly about her transition last April, when she famously told Diane Sawyer that she was, “for all intents and purposes,” a woman. Yet she says that she has always been female—despite being comfortable in a man’s world.

“Little Caitlyn has been in there since I was this big. Sometimes she raised her cute little head more than others. I was female inside, but I wasn’t an effeminate male. So I could hide easily in the male world. My life was distraction after distraction after distraction. Being a macho male was a way for me to try to convince myself that the woman living inside of me really isn’t living inside me.”

Now, Jenner is no longer hiding. Her reality show, I am Cait, follows her transition in intimate detail, and she has become a vocal advocate for transgender rights, a struggle that she calls “real life” (as opposed to her days as an athlete). “What I’m dealing with now, this is about who you are as a human being,” says Jenner.

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By Valentina Zarya
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